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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. You can find a list of more than 150 social media monitoring tools here or close to 200 here , but—that can seem overwhelming. Social Mention. blogs, microblogging sites, social networks, etc.).

SM2 202
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How to Craft Compelling Messages For Social Media Platforms

Harp Interactive

Writing effectively for online media and social networks is an evolving art. As print becomes redundant, social media emerges to fill the gap with its short form communication style that is meant to engage non-readers. Use tools like Keotag , Radian6 and Google Alerts to find conversations based on your keywords.

Platform 254
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The State of Social Media Marketing – Summary of Annual Survey Report (Part 2)

Mindjumpers

The findings are based on a survey, conducted among 469 marketers from wide varieties of industries, company sizes and levels of social marketing expertise. Interesting is that for next year, 66% of survey respondents are planning to invest in increasing presence across all social media platforms.

Survey 225
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Sysomos Audience Moves Towards Measuring Social Media ROI

Dave Fleet

It does so by examining peoples’ previous web activity, including competitors’ websites, blogs, social networks and so on. For example, people are much more likely to be serious sales leads if they’ve been researching other competitive products first than if they’ve just clicked through from a random site.

Sysomos 273
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Why Critics of Klout Are Missing the Big Picture

Convince & Convert

The most recent example was from B2B social media thinker Paul Gillin who wrote a post unveiling the flaws in Klout’s ranking scheme. But most social media types aren’t Paul Gillin. “How dare a company try to put a number on influence!&# Instead, they object to the very notion and existence of Klout.

Klout 159
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9 LinkedIn Users Describe Themselves

Ari Herzog

Blog featured in the AdAge Power 150 list as well as Canada’s Top 50 Marketing Blogs, and won the Hive Award for Best Social Media Blog at the 2010 South by South West festival. Worked with some of the biggest companies in tech and digital, including RIM, Microsoft Canada, IBM, British Telecom and LG Electronics.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Research: How do people talk about your industry and who are the influencers? To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). And of course thanks for including Radian6. And of course thanks for including Radian6. Thanks again Katie. Great resource.