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Social Media Does Not Exist

Adam Cohen

When discussing inputs to a social media strategy, an admitted “social media skeptic&# replied that she thought there shouldn’t be a need for them; rather that social media strategies were really just customer relationship strategies. Frankly, well put. In some cases, they magnify each other.

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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Social networks change, trends change, people change…and their appetite for a specific marketing message can go out the window at the drop of a hat. Research shows that it can take 18 month to 2 years for a good piece of content to get ranked in the top 3 search listings.

SEO 239
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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult.

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Twitter is top social media channel among Fortune 500

Firebelly

35% (173) of the Fortune 500 have active Twitter accounts (a post within the past thirty days); and nearly 50% of the top 100 companies (47) have a Twitter account. The number one ranked company, Exxon Mobil, does not have a Twitter account. Chad Richards is the Social Program Manager at Firebelly Marketing.

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5 Social Marketing Stories You Need To Read This Week

Firebelly

How to Do Everything in Google Buzz (Including Turn It Off) By Gina Trapani Googles new social media service Google Buzz will show up in your Gmail account this week. Social Media Marketing Best Practices By Debra Aho Williamson eMarketer forecasts that social network ad spending will reach $2.5 billion in the US.

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Fetching Friday – Resources Mashup & The Future of Google Author Rank

Kikolani

13 Reasons Why Your Content Marketing Might Fail – Effectiveness is a common concern for most content marketers, according to CMI research. Mobile Marketing Research Explained In Plain English – When it comes to mobile marketing, most consumers are way ahead of marketers in their use of their smartphones and tablets.

Mashup 134
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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? 40 percent of U.S.

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