What in the World … ! Surprising Facts About Reddit Ads
agora pulse
NOVEMBER 4, 2020
While Reddit’s CPC-focused campaigns resolve some of these concerns (which were largely an issue with CPM billing, and which we’ll discuss in another minute), this warning is still there. This includes their next-cent bidding strategy, which is similar to what Facebook uses. Reddit Uses a Next-Cent-Bidder System.
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