Who Will Become the Tesla or AirBnB of the Home Category?
Social Media Strategery
SEPTEMBER 3, 2015
It’s no wonder, then, that the “sharing economy” is estimated to be $110 billion (and growing fast), according to a November 2014 Leo Burnett study. In a world where people don’t aspire to own their own homes or even openly despise the idea of owning a car, where does that leave the tool, yard care and appliance markets?
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