Remove Communities Remove Publishing Remove Webinar Remove White Paper
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Extend the Life of Your Event with Post-Event Planning

Waxing UnLyrical

Content: Turn insight and tips shared into white papers, tip sheets, blog posts, or webinar topics. By publishing on their site, you’re introducing yourself to a new audience, and by inviting them to your site, you’re offering your readers a new perspective and voice. She can be found on Twitter at @lisaml15.

Eventful 195
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Through a blog, marketers become publishers, providing their audience with relevant and valuable content. Publishing has historically relied on advertising, or sponsorships, to pay for content production. Promote white papers / eBooks / reports for lead generation. Generate webinar registrations. Here are 20 ideas.

ROI 191
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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

However, it’s certainly reasonable to expect that a good number of hiring managers do searches at Google for “IT Recruiter” and then: Download a white paper about “Successful IT Recruiting” or “The Benefits of Passive Candidates.” Register for a webinar , a seminar, or a newsletter.

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Does Your Blog Have a Long Tail | Blogging and Content Creation.

Convince & Convert

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.

Hitwise 117
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The 6 Lifelong Laws of Content Marketing for Agencies

Convince & Convert

White Horse does more chunky content like white papers and Webinars. Smart agencies decentralize their content in addition to publishing regularly on their own content home base. Ideally, you should publish every day. White papers. BlissPR is all B2B, and heavily blog-focused. Deal with it.

Content 129
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10 Tips to Be a Social Media and Digital Marketing Rebel

Pam Moore

They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. Many don’t know the most basic analytics of their blog or website traffic, conversion funnels or social media community engagement.

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2011 Q1 Review: SocialFish clients and work

SocialFish

In response, we’ve put together a learning community (for lack of a better label) for social media practitioners in associations where we can post formal learning modules alongside peer-to-peer interactions, on-demand Q&A, and monthly live webinar content. That’s a tall order. This is a big project.

Review 150