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Social Media Intelligence: What It Is & Why You Need It

Hootsuite

Unlike social listening , which involves simply monitoring conversations, social media intelligence takes it a step further and uses patterns and trends in data to inform decision-making. All of this information can then be used to inform campaigns, create more effective content, and increase the ROI of your social media efforts.

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7 Reasons To Add Amplify To Your Social Networks

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 7 Reasons To Add Amplify To Your Social Networks December 21st, 2010 Tweet I first heard about Amplify earlier this year; I believe it was at the January chapter meeting of IABC/DC Metro.

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How to use brand safety tools to protect your brand’s reputation

Sprout Social

But it also encompasses monitoring your organic content and what people are saying about your brand on social, and scoping out imposters or other security threats. Keep reading for actionable ways you can use brand safety tools and examples of effective tools that will help you minimize risk on social.

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How to Grow on Threads: 9 Learnings from the Buffer Team

Buffer Social

  The platform bears a striking resemblance to X, but fans are quick to point out the community-building focus. Plenty of Bufferoos have become regular users of the tool, with a handful of teammates finding success (and community) in some niches. Follow along with our transparent roadmap for progress.

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VenueSeen: New Monitoring Tool Brings Customers and Brands Closer Together

Mindjumpers

The SoLoMo (Social, Local, Mobile) revolution is taking over, which means that mobile and location-based social networks are becoming increasingly popular, while desktop based social media platforms are constantly working on optimising mobile access. The number’s don’t lie , mobile is the future.

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4 Emerging Social Media Communities

Ignite Social Media

At Ignite Social Media, we are here to help you weather these changes and stay on top of the latest social trends. Today, let’s examine four recently emerging social media communities. What also changes are the ways that a parent interacts with social media. The Patron Parent. Looking for help in this area?

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The Social Media Manager’s Daily, Weekly, Monthly Checklist

Buffer Social

Reply to notifications on all platforms It’s important to reply to people who are engaging with you on social media. I like this line from AdWeek : Ignoring customers on social media is similar to ignoring the phone ringing when they call your help centers. Feel free to adapt any of this to suit your specific needs.