agora pulse

AUGUST 17, 2020

Planning a social media marketing strategy may sound overwhelming. Are you planning to boost your social media marketing performance? Or maybe you are going to start your very first social media campaign? How to Create a Social Media Strategy. More leads. More conversions.

Social Media 171

Social Media Strategy Marketing How To 171

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Sign up for a free 30-day trial today!

Publishing 94

Publishing Tools Brands Facebook 94

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. Use this tool for scheduling, monitoring analytics, social listening and more.

Instagram 112

Instagram Tools Strategy Hashtag 112

Hootsuite

FEBRUARY 24, 2023

Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. Free 30-Day Trial What is Salesforce Social Studio?

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. But that’s not the only social media impact on retail brands.

Retail 104

Retail Social Media Brands Tips 104

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. the marketing team, legal department, outside clients, etc.) Not your usual creative self?

Template 135

Template Templates Social Media Tips 135

Sprout Social

FEBRUARY 14, 2023

There are few sure bets when it comes to organic reach on social media. Marketing professionals, from specialists to VP, agree it’s getting harder to reach your target audience with no ad spend to back it up. And yet, social advocacy examples continue to be the exception.

Authentication 90

Authentication Examples Class Team 90

Hootsuite

APRIL 26, 2023

Sharing patient information with an agency Do you work with a third-party marketing agency to help you with social media? That doesn’t mean you have to avoid all targeting on social. For example, you could share: healthy living tips staff profiles, or updates about how your organization supports the community.

Social Media 94

Social Media Health Care Tips Policies 94

Sprout Social

MARCH 12, 2021

As people around the globe struggled to adjust to rapid changes in their lives, brands and marketers had to radically transform how they communicate with their audiences. Today, as access to the vaccine expands, marketers have a new challenge: how to plan for reopening. Getting your social strategy ready for reopening.

Resources 96

Resources Social Media Management Publishing Social Media 96

Sprout Social

MARCH 20, 2023

The fast growth of TikTok has influenced nearly every other social media platform to become short-form video platforms themselves. And this shift is putting pressure on social media practitioners to put on their movie director hats. This bite-sized content can supercharge your social strategy and brand awareness.

Buy 114

Buy Video How To Template 114

Hootsuite

DECEMBER 12, 2023

Source: Jason Hawkins on LinkedIn Advocate for your business All your regular marketing still has its place, but committing to thought leadership content — meaning, you posting your insights on social media as an executive — can add quite a boost to your company’s strategy. Not for execs on social media.

Social Media 112

Social Media Strategy HootSuite Sentiment 112

Sprout Social

MARCH 29, 2023

As a result, using social media for HR functions like recruitment has become standard practice, further proving that social is no longer exclusively reserved for the marketing department. When they started using social media to assist with hiring bus operators, they saw a 60% increase in resumes.

Social Media 97

Social Media Strategy Team Review 97

Sprout Social

FEBRUARY 29, 2024

In business, artificial intelligence (AI) is more than just a trend; it’s a crucial tool reshaping how we approach marketing and customer engagement. According to our research , nearly 9 out of 10 business leaders are gearing up to boost their investments in AI and machine learning (ML), especially in marketing. Why this surge?

Patterns 116

Patterns Sentiment Analysis Proposal 116

Unmetric

JUNE 18, 2019

Marketers hustle to push out engaging content every day to skyrocket their engagement levels. This means creating more engaging content, getting more certainty around your social strategy, and automating those tedious tasks like reporting. Detect promoted posts of your competitors to uncover their paid social strategy.

Analytics 119

Analytics Tools Facebook Overview 119

Sprout Social

MARCH 8, 2023

When I was a social media manager, I was asked the question many of us know oh-so well: “Do you want to be the face of our social channels?” There’s a new pressure on social media teams to not only make more videos, but to also star in them. Some social practitioners are all about it.

Video 90

Video Film Content How To 90

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Why do marketers need social listening tools?

Brand Monitoring 99

Brand Monitoring Tools HootSuite Brands 99

Hootsuite

NOVEMBER 10, 2021

Even if you’re a whiz at Instagram or Facebook marketing , it’s important to remember that TikTok is its own beautiful, chaotic beast that requires a specific game plan. Where does your target market overlap with TikTok users? Practice social listening to make sure you’re on top of trending topics in your TikTok community.

How To 143

How To Hashtag Trends Analytics 143

Pixlee

APRIL 15, 2020

Many social media managers are beginning to understand how TikTok works. TikTok’s unique format and highly engaged user base combine to create an exciting new frontier for community engagement for fashion brands. TikTok is a great channel for before and after transformation demos.

Fashion 59

Fashion Brands Apparel Authentication 59

Hootsuite

JUNE 29, 2023

A social media style guide is a set of rules that dictate how your brand shows up on social. Content creators and marketers love style guides. TL;DR: Social media guidelines include things like tips, tools, and best practices. If you have a healthcare social media policy in place, include a link to it here.

Guidelines 79

Guidelines Template Templates Social Media 79

Sprout Social

MARCH 21, 2019

Sprout Social. Among its comprehensive suite of social media management tools, Sprout Social also offers a powerful analytics solution for Twitter. Price: Starts at $99 per user per month, sign up for a 30-day free trial or request a demo. Bluenod is another tool to conduct community analysis on Twitter.

Analytics 104

Analytics Twitter Tools Strategy 104

Sprout Social

NOVEMBER 6, 2020

Given that 86% of job seekers are likely to research Glassdoor company reviews and ratings before applying, it’s critical for businesses to engage with that community and actively put their best employer brand forward. Sprout Social helps power that effort with our Glassdoor integration. Get started with a Sprout demo today!

Review 93

Review FAQ Construction Metadata 93

Oktopost

APRIL 10, 2024

To make the most of LinkedIn, it’s smart to learn from the leading LinkedIn marketing agencies. However, not every marketing team has the time and resources to execute an end-to-end, fully optimized LinkedIn strategy. What does a LinkedIn marketing agency do? Key features to look for in a LinkedIn marketing agency 1.

LinkedIn 62

LinkedIn Marketing B2B Social Media Management 62

Hootsuite

APRIL 1, 2020

Read our complete guide to YouTube marketing. Elsewhere: Share your streaming link on social media at least 48 hours before you go live. Of course, make sure your content is age-appropriate and adheres to YouTube’s Community Guidelines. Add an associated website. According to YouTube , this will improve search results.

YouTube 145

YouTube Engagement How To Class 145

Sprout Social

AUGUST 17, 2021

Social media marketing involves much more than just posting on social media. Community management is just one piece of the puzzle. And, just like with every piece of social media management , your community managers need the proper tools to see success.

Communities 123

Communities Engagement Tools Tweetdeck 123

Hootsuite

JULY 2, 2019

Lush employees are major brand advocates on social media. Their posts create a sense of community among themselves and their customers alike. When Hootsuite launched a new training and certification, the employee advocacy social media posts supported the goal of encouraging registrations. Hey, Social Marketers!

Social Media 111

Social Media Guidelines HootSuite How To 111

Hootsuite

AUGUST 18, 2021

Ask the nearest social media manager how they found their career—no really, try it. (Or Chances are you’ll hear a variation of “well, I just fell into it” or “my boss asked me to start running our social media accounts… and it just became my job.” the "blue" market, circa 2013. — Austin Braun

Education 134

Education Social Media Marketing Social Media Management 134

Sprout Social

AUGUST 1, 2019

A social media manager can be a marketer, a strategist, a copywriter, a designer, an analyst and a customer service rep—sometimes all in one day. As someone who loves a challenge, that variety is one of the things that first drew me to working in social. Communication.

Social Media Management 111

Social Media Management Skills Social Media Analysis 111

Buffer Social

AUGUST 8, 2017

How do you stay on top of all your social media marketing tasks? From creating and publishing content to analytics and reporting, it can be pretty overwhelming to think of all the jobs social media marketers have to complete every day. Here are 25 of the very best social media management tools out there.

Social Media Management 111

Social Media Management Social Media Tools Price 111

Hootsuite

JANUARY 24, 2024

Reduce response time (and your workload) Manage all your messages stress-free with easy routing, saved replies, and friendly chatbots. Book a Demo What are social media customer service templates? Social media customer service templates are pre-written, standardized responses.

Template 101

Template Templates Social Media HootSuite 101

Hootsuite

MAY 9, 2023

Social media for real estate is an essential tool for promoting listings, generating leads, and building a long-lasting brand. Still, when it comes to marketing real estate on social media , there are certain strategies and tactics that can maximize the reach of your message. Find more content planning tips here.

Real Estate 89

Real Estate Social Media Marketing HootSuite 89

Buffer Social

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Metrics 98

Metrics Content Marketing Newsletter 98

Hootsuite

JULY 20, 2023

The Most Trusted Social Media Tool for Healthcare Create and publish posts. Book a demo Stay ahead of misinformation We all know that misinformation can spread like wildfire on social media. Social media analytics can help preserve factual accuracy in real time. social media goals here.

Analytics 84

Analytics Social Media HootSuite Metrics 84

Hootsuite

AUGUST 21, 2019

Through live streaming, it lets marketers connect with their communities in real-time. Try the Communities Hashtags feed. The Communities panel is on the right-hand side of your Page admin view. Consistency is key when it comes to effective marketing. Reach out to your community across multiple platforms.

LinkedIn 111

LinkedIn How To HootSuite Marketing 111

Keyhole.co

NOVEMBER 30, 2022

Learning about your competitors’ social media performance helps you identify your brand’s strengths and shortcomings while taking advantage of the market opportunities. There are umpteen social media competitor tools in the market that give you competitor insights and enable you to improve your social media strategy.

Analytics 52

Analytics Social Media Tools Price 52

Hootsuite

JUNE 29, 2023

Develop your brand aesthetics and voice, follow best practices for social media, and make sure to be on your best behavior as you grow that audience. million followers on Twitter, because the social media managers have done such a spectacular job of building the brand’s digital reputation. Get a free demo 8.

Reputation 107

Reputation Strategy Brands HootSuite 107

Keyhole.co

OCTOBER 19, 2022

Learning about your competitors’ social media performance helps you identify your brand’s strengths and shortcomings while taking advantage of the market opportunities. There are umpteen social media competitor tools in the market that give you competitor insights and enable you to improve your social media strategy.

Analytics 52

Analytics Social Media Tools Price 52