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Influencer Marketing 101: Definitions, Benefits and Success Tips in a Nutshell

Pam Moore

Influencer marketing is a powerful way for you to increase brand awareness, grow community, grow your own influence, increase engagement, and grow your business when done right. Definition of influencer marketing. Social media and Influencer Marketing Launch Strategies (episode 35). What influencer marketing is NOT. SoundCloud.

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Ultimate Social Media Image Sizing Guide for 2017 + Adobe Photoshop Templates

Pam Moore

If you are ready to take your visual marketing (and images) to the next level of quality, impact and business results then you have definitely landed on the right blog post today! We also created and are sharing with you Adobe Photoshop templates for all of the top social networks, also sized perfectly for you to start using today!

Template 167
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Your Logo is Not Your Brand – Why You Need a Brand Architecture and Strategy

Pam Moore

To survive in business today marketers must know how to build a brand architecture and strategy. Your brand is your promise and value you offer customers, your community and all who come in contact with your brand. It's community. Definition of branding. Definition of a brand identity. Definition of brand trust.

Brands 109
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Get Down with the OPC! How to Ignite Your Brand with Other People’s Content and Community

Pam Moore

The OPC = other people's content and other people's community. Communities create markets, but only after you make the first investment in the human beings within. I share 10 golden rules to ensure you achieve the greatest results possible when engaging and participating in communities. Definition of the OPC.

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Brand Strategy in a Nutshell – 5 Reasons to Invest in Branding Your Business

Pam Moore

It's your promise to your customers, partners, employees, audience and community. Your brand is rooted in who you are at the core, what you are about and what you do for your customers, employees, partners, audience and even online community. Definition of a brand. Definition of brand identity. Definition of brand trust.

Brands 60
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Innovate Your Marketing Strategy for the New Normal [podcast]

Pam Moore

Communication is good and will keep you connected with your audiences and customers. You can never go wrong by investing in community and the human beings within them. Make sure your communication is authentic, helpful, human and kind. Ignoring them definitely doesn't make them magically disappear. Supporting Resources .

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Optimize Your Marketing Strategy for the New Normal [podcast]

Pam Moore

Communication is good and will keep you connected with your audiences and customers. You can never go wrong by investing in community and the human beings within them. Make sure your communication is authentic, helpful, human and kind. Ignoring them definitely doesn't make them magically disappear. Supporting Resources .