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Choosing a blogging service: Blogger, Tumblr or Wordpress

Mindjumpers

If you wanna try it out for the first time, you can go for one of the free services, but if you are a company or a brand, you should go for the selfhosted Wordpress option. Tumblr Tumblr is a form of micro-blogging and you can say that its simplicity is both an advantage and a disadvantage.

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How to Derive Inspiration from an Active Fan Base

Convince & Convert

Jessica Gioglio , Public Relations and Social Media Manager at Dunkin’ Donuts , joins the Social Pros Podcast this week to discuss Dunkin’s army of brand advocates, whether frequency of using a brand contributes to brand loyalty, and what the social media staffing looks like at a company as socially active as Dunkin’ Donuts.

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This Customer-Inspired Kotex Campaign Takes on Taboo Topics

Convince & Convert

Sarah took to Tumblr to comment on the need for a dedicated Period Shop, resulting in a partnership with Kotex and its agencies (Organic, Mindshare, Geometry, and Marina Maher Communications) to bring the idea to life. ” The idea came from a woman with a vision. So, what can you learn from this bold initiative?

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How to Cut Through the Clutter With Your Holiday Content

Convince & Convert

Century 21 is also using the holiday as an opportunity to encourage its community to eat slow and enjoy time with loved ones. The video was promoted via Facebook, Tumblr, and the #C21EatSlow hashtag on Twitter. The company made this announcement in a video with CEO Jerry Stritzke and encouraged its community to instead #OptOutside.

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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. Just do it while giving back to the community as well. Neither the tweet or the follow up direct message was responded to in a timely fashion. A lot of big companies I try to engage with don’t want to talk back.

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Social Media Marketing Without Brand Awareness Can Kill You.

Techipedia: Tamar Weinberg

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study.

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Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

Reply Lauren Kates May 12, 2010 at 1:50 pm OH MY GOD I have come across this EXACT situation with my company and was looking for an article just like this. Some companies are doing a good job but there seems to be a huge disconnect when it comes to some of the really big players, too. It’s much appreciated.