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Top 10 Instagram Metrics You Should Be Tracking

Social Media Strategies Summit

In turn, you’ll need to identify the Instagram metrics that significantly impact your desired business outcomes. Reaching a large number of accounts is one thing; persuading those people to take action—such as liking or commenting on a post—is a far greater challenge. Comments Received What Does It Tell You? Why Does It Matter?

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Example: How to Use Custom Metrics in Facebook Ads Manager

Jon Loomer

If you’re a Facebook advertiser, one of the most underutilized features that you may not even know about is the Custom Metric. I want to take a second look at custom metrics today and provide two specific examples of how I use them. What Are Custom Metrics? Where you create the custom metric doesn’t matter.

Metrics 214
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Mastering Social Listening Metrics & KPIs: A Comprehensive Guide For Digital Success

Keyhole.co

Mastering social listening metrics and KPIs is about interpreting data and applying the lessons you’ve learned from it to continuously refine your social media marketing approach. In this article, we share six helpful steps to help you master social listening metrics and KPIs. Clarify your objectives to guide your metrics selection.

Metrics 52
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5 metrics to track on Twitter

Akamai Marketing

Laser focused and sincere the question came: “How many followers should I have on Twitter?&# But is number of users the best metric to track? A prime example is this article on Aston Kutcher who is wildly admired for his Twitter fan base. That’s the artform of Twitter. Here are 5 metrics to measure on Twitter.

Metrics 229
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[Answered] If Bounce Rate Isn’t Critical, What Blog Metric Matters?

SocMed Sean

A few days after publishing it, I received a question from a fellow blogger asking: Okay, so if bounce rate doesn’t matter, then what metric do you use to determine whether people like your content? It’s still a valuable metric and I still pay attention to it. Maybe they are leaving a comment. If it worked, great.

Metrics 189
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The 7 Most Important Social Media Marketing Metrics

Keyhole.co

Your days are likely packed with creating killer content and writing compelling copy, or fielding comments and questions from users. Why social media marketing metrics matter? Content social media marketing metrics. Conversation social media metrics. Conversion social media metrics. Post reach and impressions.

Metrics 131
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The Ultimate Breakdown of Social Video Metrics for Every Platform

Hootsuite

Social video metrics track the success of your video content. But it’s a bit different from the metrics of a regular post. For one, each platform comes with different kinds of metrics and different terms for them. Social video metrics for every platform. Facebook video metrics. Those metrics are: Reach.

Metrics 144