Hootsuite

MARCH 15, 2023

LinkedIn automation is a topic of some debate in social marketing spheres. Are LinkedIn automation tools allowed? Many tools that automate activity on LinkedIn are specifically prohibited. In this post, we explain how to stay on the white hat side of the LinkedIn automation equation. What is LinkedIn automation?

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Hootsuite

JUNE 17, 2020

More than 30 million companies use LinkedIn for business. With more than 690 million members, more and more brands are using LinkedIn marketing to network, connect, and sell. There are LinkedIn marketing tools available for every business size and type, from small to large and B2B to B2C. Create a LinkedIn Page.

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Hootsuite

FEBRUARY 16, 2021

Hootsuite has all sorts of hidden gems and neat ways to save you time and increase your brand’s social ROI. The main problem is that there are so many Hootsuite hacks it’s hard to know where to start. Hootsuite hacks for scheduling and publishing . Here’s our full guide on how to bulk schedule social media posts using Hootsuite.

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Hootsuite

MARCH 9, 2020

This year’s LinkedIn statistics paint a rosy picture, and we’re not surprised. While people keep their eyes on the big-name platforms for signs of saturation, user alienation, and stagnation, LinkedIn continues to own and grow its valuable niche. Microsoft reported that LinkedIn’s revenue grew 24% in Q2 2020.).

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Hootsuite

JANUARY 18, 2022

LinkedIn may not be the world’s sexiest social media platform, but if you’re in the business of, well, business, it’s an essential place to be. All of which is to say: LinkedIn can be a powerful tool for brand building and lead generation in both B2B and B2C digital marketing. Why create a LinkedIn Company Page?

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Hootsuite

AUGUST 24, 2023

After launching their native carousel post format in July 2022, LinkedIn recently announced their removal of it less than a year later. Apparently because of user feedback that LinkedIn carousels (and link stickers and profile videos) weren’t hittin’ the mark for content creators on the platform. What’s a LinkedIn carousel?

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Hootsuite

JUNE 30, 2021

Read on to find out what’s coming soon to your Hootsuite experience—we hope you’ll love it! Before diving in, I wanted to begin by recapping our focus this year: One Hootsuite: We’re working to provide a cohesive and streamlined user experience with the tools our customers need to be successful. Customer connections.

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Hootsuite

DECEMBER 5, 2022

I wanted to see if LinkedIn pods actually worked or if they were just a waste of time. For those of you who don’t know what a LinkedIn pod is, it’s basically a group of people who agree to like, comment and engage with each other’s posts. Here’s what I learned from my experience with LinkedIn pods.

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Hootsuite

MARCH 29, 2021

The social media team at Hootsuite uses posts without links to ask questions and get to know the LinkedIn community. These posts are all about sparking conversation — a task that is easier said than done, especially with LinkedIn feeds getting more crowded by the year. We thought we’d see if the same holds true on LinkedIn.

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Hootsuite

JULY 20, 2023

Wondering what to post on LinkedIn? A well-crafted LinkedIn post can help you differentiate yourself or your brand and build relationships that drive career success. Still, coming up with LinkedIn post ideas can be awkward, not to mention a total time suck. Dynamic, rich, content-focused posts stand out on the feed.

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Keyhole.co

MARCH 11, 2024

Are you seeking to optimize your LinkedIn presence by tracking its growth and performance? Creating a monthly LinkedIn Analytics report is your go-to strategy for gauging your professional network’s engagement and reach. Yet, simply being active on LinkedIn won’t guarantee success. Let’s get started!

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Template Templates Analytics LinkedIn 52

Hootsuite

FEBRUARY 2, 2022

Can you schedule posts on LinkedIn? If you came here for help after unsuccessfully searching for the scheduling option on LinkedIn, we’ve got good news. That’s because there is no native built-in LinkedIn scheduler. You need a third-party tool (like Hootsuite) to schedule LinkedIn posts. Then, select LinkedIn.

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Hootsuite

APRIL 8, 2021

Since the launch of LinkedIn native video in 2017, LinkedIn has proven that it’s more than just a platform for long-form B2B content. In one year, LinkedIn video posts generated more than 300 million impressions on the platform. Types of LinkedIn video. LinkedIn native video. LinkedIn video ads.

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Hootsuite

SEPTEMBER 25, 2023

So you’ve planned and launched a social media campaign, and waited patiently for the likes, comments, and conversions to roll in. Our team collects and anonymously compiles data from social accounts connected to Hootsuite. Now you’re looking at your performance report, wondering what the numbers actually mean.

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Hootsuite

JANUARY 10, 2024

And while some people are worried that the robots are here to take our jobs, we’re convinced they’re here to help us do our jobs better —especially when it comes to AI marketing tools. If you are a small team or solopreneur wanting to scale your reach and analytics capability, AI marketing tools can be a game-changer.

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Hootsuite

JULY 27, 2022

Want to amp up the reach on your latest LinkedIn post? Time to try LinkedIn post boosting. The boost option on LinkedIn is there for a reason: to pour a little rocket fuel onto your already-great content. Here’s how to get started with LinkedIn post boosting so that your content gets the attention and reach it deserves.

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Hootsuite

FEBRUARY 15, 2022

In fact, the global online events market is projected to grow from $78 billion to $774 billion over the next decade. LinkedIn recently made waves with its newest virtual events feature: LinkedIn Audio Events. LinkedIn Audio Events are a new way to connect with your professional network. What Are LinkedIn Audio Events?

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Hootsuite

MARCH 7, 2022

But through it all, comments have remained mostly the same—for over a decade, they’ve stood faithfully (and publicly) below every post. So we’ve had plenty of time to master the art of managing Instagram comments. Get the list of secret shortcuts Hootsuite’s own social media team uses to create thumb-stopping content.

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Hootsuite

DECEMBER 12, 2023

You don’t necessarily need to film Instagram Reels or write long-form articles for LinkedIn. 61% of your customers say thought leadership content is “a lot more” effective at showcasing your company’s value than traditional marketing. By measuring your brand sentiment automagically with Hootsuite Insights , for example.

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Social Media Strategy HootSuite Sentiment 111

Hootsuite

AUGUST 21, 2019

Curious about LinkedIn Live? Since launching native video in 2017, LinkedIn video has taken off. According to insights from LinkedIn, video is the fastest-growing content-type on the platform, and is 5x more likely to generate conversations with members and 20x more likely to be re-shared. How to use LinkedIn Live.

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Hootsuite

FEBRUARY 7, 2024

And then learn how you can use Hootsuite to measure results. Hootsuite Analytics Start free 30-day trial The competitive analysis features within Hootsuite Analytics include trending hashtag breakdowns so you can see which hashtags are performing best within your specific niche. See how Later compares to Hootsuite.

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Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? 17 top social media video tips These 17 social media video marketing tips and production tricks are bite-sized wins you can implement today. Each video has to grab your audience fast,” says Eileen Kwok, Hootsuite Social Marketing Specialist.

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Hootsuite

AUGUST 22, 2022

That’s exactly the kind of nerdy content that goes over well on LinkedIn, the world’s largest social media platform for professionals. Over 830 million users search and apply for jobs, join groups, and share business news on LinkedIn. Adding relevant hashtags to your LinkedIn posts helps people find you and drives those connections.

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Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. For instance, in Hootsuite, you can assign tasks, such as engaging in the comment section or replying to customer service inquiries, to different team members within the platform. Try Hootsuite Inbox 2.0 Try Hootsuite’s Inbox today.

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Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. So without third-party social media marketing tools, you’ll waste an incredible amount of time just switching tabs, logging in and out of different social accounts. Social media analytics tools.

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Social Media Tools Marketing Analytics 134

Hootsuite

AUGUST 22, 2023

And there’s lots of options out there (like, of course, Hootsuite —yeah, we’re hooting our own horn). Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. They’re an essential investment for holistic, deliberate social media marketing. Still reading?

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Social Media Strategies Summit

FEBRUARY 4, 2021

In today’s competitive commercial landscape, marketing professionals increasingly depend on digital channels for assistance. In the US alone, research from Statista shows that B2B marketing spend has already decreased by over 50% in early 2020. Today, the focus will be on Linkedin and how it can help B2B brands.

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B2B LinkedIn Strategy Brands 130

Hootsuite

APRIL 25, 2023

Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. What are the best social media platforms for real estate marketing? Only a handful have the user base and capabilities to be effective real estate marketing channels. Source Pinterest is a long game.

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Hootsuite

FEBRUARY 24, 2021

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. How do I update my LinkedIn photo? Why does social media marketing cost so much?

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Keyhole.co

JANUARY 4, 2022

If your company uses LinkedIn for business, then tracking LinkedIn analytics would be an important part of your social media strategy. LinkedIn analytics tools allow marketers to track LinkedIn metrics and measure progress. Now you may wonder, why does it matter? Pricing: Customized. #2. SocialPilot.

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Hootsuite

SEPTEMBER 7, 2022

If you’re a business with a variety of different audiences, it’s time to treat your followers to some LinkedIn Showcase Pages. Businesses and brands on LinkedIn are no different: they’ve got layers and complexities. A Showcase Page on LinkedIn can help. What is a LinkedIn Showcase Page? What is a LinkedIn Showcase Page?

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LinkedIn HootSuite Microsoft News 99

Hootsuite

FEBRUARY 6, 2023

In a world of bots, trolls, and scams, social media moderation ensures your brand’s social channels – and their comments sections – are safe, friendly, and pleasant places to be. Content moderators also screen comments and other public-facing content for profanity, obscenity, slurs, and other offensive or material.

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FAQ Tools HootSuite Content 119

Social Media Strategies Summit

MAY 27, 2022

The average brand spends almost 15% of its marketing budget on social media. Buffer allows users to plan and publish content for Instagram, Facebook, Twitter, Pinterest, and LinkedIn, all from a single, easy-to-use dashboard. That’s a lot of time and money. Priced from: $65 per month. CoSchedule. Priced from: $29 per user per month.

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Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? 17 top social media video tips These 17 social media video marketing tips and production tricks are bite-sized wins you can implement today. Each video has to grab your audience fast,” says Eileen Kwok, Hootsuite Social Marketing Specialist.

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Video Social Media Tips HootSuite 74

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? A whopping 4.74

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Social Media HootSuite Marketing Social Networking 76

Hootsuite

DECEMBER 8, 2022

The benchmark is essentially the norm for social media marketing success. Fortunately, Hootsuite Analytics has a built-in social media benchmarking tool that allows you to compare the performance of your social accounts against the average of brands in your industry with just a couple of clicks. Profile reach. Audience growth rate.

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Social Media HootSuite Real Estate How To 120

Hootsuite

MAY 26, 2021

Think it’s the same as social media marketing ? If your brand has a Facebook Business Page, a LinkedIn page or Twitter profile , or is active on any other platform, you’re already engaged in the basics of social selling. LinkedIn first introduced the concept of the SSI back in 2014. Spoiler: It’s not.). Second spoiler: Also no.

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