Convince & Convert

MARCH 14, 2013

In total, the campaign was incredibly successful, securing more than 600,000 “hearts” and more than 4,900 comments. What’s an event that could be a first for your company or brand? While crowdsourcing fan photos may prove difficult and time consuming with Legal approvals, Nike’s campaign proved that it can be worthwhile.

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Communities Instagram Crowdsourcing Hashtag 148

Rebekah Radice

JULY 5, 2018

Social media is more than a traffic and engagement driver. Listen in as I share a few ways you can use social media to generate revenue and create a consistent stream of income. How to Use Social Media to Sell More Products. Not everybody who’ll see your social media posts will be ready to buy.

Products 60

Products Social Media Affiliate marketing How To 60

Mindjumpers

JUNE 5, 2012

Today, we see an increasing number of brands jumping on board to create visual engagement with their fans by showcasing their products, services and events through mobile photo sharing on Instagram. The community-based t-shirt company Threadless is a crowdsourcing business whose design is created and chosen by the online community.

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Engagement Instagram Crowdsourcing Upcoming 277

Mindjumpers

MAY 3, 2011

Use for instance Facebook to crowdsource your next product idea. Increase traffic and sales – It is possible to create viral promotional events, publicize offers or run Deals. Amplify recommendation and word of mouth – Use Facebook’s social and viral potential by building sharing into all of your activities and campaigns.

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Facebook Crowdsourcing How To Marketing 274

Sprout Social

NOVEMBER 13, 2019

This is an example of social media crowdsourcing in action. When used correctly, social media crowdsourcing can be a powerful customer research tool. Let’s take a closer look at how you can use crowdsourcing for your business. What is crowdsourcing? First of all, what is crowdsourcing really?

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Crowdsourcing Social Media How To Team 95

Rebekah Radice

JUNE 8, 2017

Social Media Mastery: A Comprehensive Guide to Strategic Growth. Have you ever wondered what separates those that are successfully using social media from those that struggle? They have a social media plan in place! Get a copy of my NEW BOOK on Amazon and create a social media strategy that works today!

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Crowdsourcing Facebook How To iPad 60

Bare Feet Studios

JANUARY 24, 2012

I am part of the social media team that is helping raise funds for the Hawaiian Islands Land Trust (HILT) on January 28, 2012 and their annual fundraiser. We are putting social media to a test. In the past, this has been a local event that targets local attendees who bid on deluxe local packages. Lots more to come!

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Social Media Hosting Buy Flickr 100

Techipedia: Tamar Weinberg

AUGUST 2, 2011

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. Jason Falls.

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Tools Tips Marketing Social Media 277

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). Don’t be Shy.

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CSR Social Media Strategy Consultant 137

Laurel Papworth

JUNE 14, 2011

Iceland have turned to social media to ask the population to crowdsource writing Iceland’s new constitution. Compare to Australia’s Future of Melbourne wiki or New Zealand crowdsourcing their Police Act. Meaning, short viral spiked events, then over. Metagovernment is alive and well.

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Gov 2.0 Crowdsourcing Ustream Facebook 93

The Realtime Report

NOVEMBER 27, 2012

This led to a series of email exchanges with Betabrand founder and CEO Chris Lindland, who pointed me to a number of other campaigns the brand has done–some of which were created at a series of hackathons that Betabrand hosted this year. Asking your customers and fans to hack your brand is about as social as a social business can get.

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Brands Organization Hosting How To 192

Sprout Social

OCTOBER 23, 2019

This might seem like a tall order, but you can break this down into attainable tactics and goals that can become part of your social media marketing strategy. These days, a lot of companies handle customer service via social media. They use social media to promote their rewards program and get new customers in the door.

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Loyalty Brands How To Discount 88

Jeff Esposito

FEBRUARY 22, 2011

In this case, the combination led to what someone who does marketing for BP probably thought was a genuine, smart advertising campaign. BP might tell you they took a lesson from Dominos and tried to make things right and then do an ad campaign around it. Crowdsource. But that’s pizza. This is peoples’ lives.

Crowdsourcing 31

Crowdsourcing Wikipedia Small Business Education 31

Sprout Social

APRIL 17, 2017

Tracking social media activity is one of the biggest struggles companies have faced since the early stages of social media marketing. One study showed 39% of businesses don’t measure their social media ROI due to a lack of analytics, resources or expertise. Why Hashtags? And guess what?

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Hashtag Analytics Fashion Campaign 111

Buzz Marketing for Technology

FEBRUARY 8, 2012

Of course you know as a CMO of a leading Social Media analytics firm – I think you can guess which side of this argument I was on. But seriously, my buddy honestly wanted to know – so what can you do with all this good social media analytics that you talk about? He really didn’t know.

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Analytics Crowdsourcing SEO Data 229

Social Media Marketing

OCTOBER 3, 2012

The campaign was designed as a way to help celebrate the 100th anniversary of Oreo cookies (which themselves were modeled after Hydrox ) in a way that could effectively reach the nearly 28 million Facebook fans of the chocolate cookie. Cultural events : the Video Music Awards, the Emmys, Fashion Week, Z-Z Topp releasing a new album, etc.

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Content Crowdsourcing Construction Meme 168

Buffer Social

MAY 13, 2019

We’ve spent time digging into the rise of Spotify as a social media platform , used by today’s hottest brands. Where Spotify fits in today’s social media landscape. There’s another community that is right on the heels of these social media giants. Maybe YouTube? Maybe Reddit? Spotify ads.

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Platform Brands Social Networking Instagram 75

Techipedia: Tamar Weinberg

JULY 29, 2010

Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. Yet with social media, there’s a perception that it’s easy to score freebies. Life won’t always hand you breaks. Sadly, it absolutely has.

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Products Consultant Price Social Media 267

Rebekah Radice

SEPTEMBER 4, 2016

Because engagement on social media translates into awareness and increased reach. Use them to generate 5, 10, 15 new ways to share content across social media. Crowdsource for answers, tips, and suggestions from your audience. Create a streamlined look and feel across all of your social networks. Engagement.

Engagement 97

Engagement Twitter Hashtag Travel 97

Laurel Papworth

SEPTEMBER 18, 2014

Hashtags can be transitory (come and go) - such as one-off events. RoyalWedding #ScottishIndependence or any world or local event, an earthquake or celebrity death. Consider Company Campaign Hashtags that are created for Branding. Hashtags as a popularity contest (trending, crowdsourced). I'm an expert.

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Hashtag Tips Meme Folksonomy 111

Later

MAY 28, 2020

As a brand, Pride Month offers a chance to celebrate, show support, and raise awareness of LGBTQIA+ rights on your social media channels. Plus, with COVID-19 and social distancing measures in place this year, supporting Pride virtually and creating a safe community space on social media is more important than ever.

Campaign 60

Campaign Social Media How To Instagram 60

Rebekah Radice

SEPTEMBER 4, 2016

Because engagement on social media translates into awareness and increased reach. Use them to generate 5, 10, 15 new ways to share content across social media. Crowdsource for answers, tips, and suggestions from your audience. Create a streamlined look and feel across all of your social networks. Engagement.

Engagement 60

Engagement Twitter Hashtag Travel 60

Later

JUNE 18, 2019

For brands, it’s a chance to celebrate, show support and raise awareness of LGBTQIA+ rights on social media, but a successful Pride campaign is more than just adding a rainbow to your logo. Tips for Planning & Running a Successful Pride Campaign on Social Media. View this post on Instagram.

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Campaign Social Media How To Instagram 56

Later

JANUARY 23, 2019

Tagging other accounts in your stories is also useful if you’re running a takeover or influencer campaign. Whether you want to collect feedback on your products, crowdsource ideas, or simply entertain your followers, poll stickers offer an entirely new way to engage with your Instagram audience!

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Instagram Template Templates Hashtag 104

Laurel Papworth

DECEMBER 11, 2013

Ten Steps to Create a Shitstorm Online with Social Media. For social change. waves to Change.org, Adbusters , Anonymous, SumofUs etc* whether you take it to the next step and use crowdsourced funds to force Gov to stop dithering, up to you. Ten Steps to Create a Shitstorm Online with Social Media.

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Crowdsourcing Storify How To Curation 111

Sprout Social

MAY 31, 2022

Social media is a hub for civic engagement. Whether you’re seeing celebrities take to Twitter to express their opinions on current events, brands talking about how their values relate to the issues that matter, or everyday people joining the conversation, social is a powerful platform for activism. Educational.

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Activities Social Media Transportation Education 94

Webbiquity SMM

JANUARY 5, 2016

How to Use Visual Content to Drive More Traffic by Social Media Examiner. 36 Visual Content Creation Tools the Pros Can’t Live Without by Socially Sorted. We asked 19 Social Media Pros to share their Top Visual Content Creation Tools. How to Optimize Your SlideShare Deck for More Exposure by Social Media Examiner.

Content 60

Content B2B Marketing Hubspot 60

Webbiquity SMM

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Building Social Bookmarking Networks 101 by Search Engine Journal.

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Social Media Tools Strategy Tips 200

Webbiquity SMM

JUNE 6, 2011

|Dan is not always able to tweet b/c of responsibilities or out on missions…but here are a couple more of my favorite tweets from Dan sent on 5/21 @AdScientist : ‘What is beautiful about social media are the relationships that can be built/started, conversations shared.’ Andres is a social media expert.

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Twitter B2B Crowdsourcing Hubspot 196

Hootsuite

MARCH 31, 2020

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. Bookmark this page! AMA (Ask Me Anything). Artificial Intelligence (AI).

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List Social Media HootSuite URL 145

Kikolani

SEPTEMBER 17, 2013

This enables them to easily promote your content to their favorite social channels. See it implemented at Social Media Examiner. Mike Stelzner is the founder of Social Media Examiner and host of the Social Media Marketing Podcast. Link out to bloggers with large followings.

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Tips Influencer Blogger LinkedIn 168