Convince & Convert

JULY 23, 2012

In Chad’s case, his social media acumen has given him a platform to build a strong and fun brand that has lead to television deals and a ton of non-sports press. The newspaper industry has been slow to adapt to the social web, hence their major decline in readership. New Media Entities are Born. He blogs regularly at the Nao blog.

Sports 134

Sports Social Media comScore Tweetdeck 134

Diva Marketing Blog

MARCH 17, 2010

Bloggers like to build relationships with the people who pitch them stories; however, that is not always the case for content publishers like Jeffry Pilcher , of The Financial Brand. . About The Financial Brand: The Financial Brand is a niched B2B online publication about banking and brand/marketing.

Tweetdeck 96

Tweetdeck Press Release Banking B2B 96

Saying It Social

FEBRUARY 4, 2010

of upcoming trends [link] Seesmic – Twitter & FB app [link] Twitterrific – Mac & iPhone app [link] TweetDeck – Twitter, FB & MySpace app [link] Power Twitter – Firefox Add-on https://addons.mozilla.org/en-US/firefox/addon/9591 Twuffer – schedule tweets for later! link] Hootsuite [link] Twitterfall – a way of viewing the latest ?tweets?

List 149

List Social Media Tips TweetBeep 149

Buffer Social

JANUARY 18, 2017

Social media isn’t only a marketing tool, it can affect almost every area of a business – for example, as we discovered in our State of Social 2016 report , social media is a key channel for brand awareness, engagement, lead generation, customer support and much more. Increase brand awareness. Boost brand engagement.

Social Media 40

Social Media How To Metrics Tweetdeck 40

Sprout Social

AUGUST 17, 2021

Community management is the process of engaging customers across digital channels to increase brand loyalty and grow authentic connections with their audience. Creating a brand community is a way to be accessible for your audience through customer service and engaging online content. What is community management? NapoleonCat.

Communities 127

Communities Engagement Tools Tweetdeck 127

Viper Chill

MARCH 1, 2010

I like to use Google Trends which gives me an idea of whether an industry is becoming more popular online or if it’s declining. In fact, I used a Sony Vaio laptop that had no hard drive (really), ran from a Xubuntu Live CD, and every time it booted up I would be presented with a brand new operating system.

Resources 77

Resources Netvibes Marketing Delicious 77

Sprout Social

AUGUST 15, 2019

If you’ve been in the industry for a while, you’ll know that social media management is no joke. In addition to planning a comprehensive social strategy, responsiveness is a crucial factor that influences people’s experience with your brand on social media. And you can’t just wing it, hoping for the best.

Social Media Management 103

Social Media Management Social Media Tools Tweetdeck 103

Writtent Blog

SEPTEMBER 19, 2013

If your company isn’t already using TweetDeck for social media management, it’s likely time to invest in the tool. Monitor your feed for content curation resources in TweetDeck or an equivelant tool, and be quick to republish any resources that fit your brand’s content strategy. The platform is among the best for filtering!

Curation 87

Curation Alltop Content Paper.li 87

Talkwalker SM

JUNE 3, 2015

Social media monitoring (often called social listening) is increasingly becoming a key part of a brand, company or organization’s business strategy. The handy influencer search function that lets you discover the most important influencers in a certain industry or area of interest. TweetDeck: Fast and Easy Twitter Monitoring.

Tools 60

Tools Social Media Tips Tweetdeck 60

agora pulse

AUGUST 18, 2020

Post infrequently … and your brand awareness, web traffic, and sales drop. Search for hashtags or keywords in your industry and see what content is getting the most engagement. Coverage within your industry, such as photos from an event or webinar. When you’re inconsistent, results aren’t usually great.

Social Media 210

Social Media How To Hashtag Curation 210

agora pulse

MAY 21, 2020

I would suggest running a competitor analysis once a quarter or at the beginning if you have just started working with a brand. This is a useful document to revisit to ensure you are not leaving your brand vulnerable to be overtaken. A regular fan of your beauty brand is probably following your competitors, too. Here’s how.

Analysis 131

Analysis Twitter Hashtag How To 131

Webbiquity SMM

SEPTEMBER 22, 2015

In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps. TweetDeck, Buffer, SocialFlow, Spredfast, and Crowdbooster.” Which are most worth investigating and investing in?

Review 100

Review Tools Social Media HootSuite 100

Kikolani

APRIL 7, 2010

Here are eight ways that businesses can use social media to learn more about themselves and their industry as well as get more involved with their clients and communities interested in what they have to offer. Keep Up to Date on Their Industry. Monitor Conversation About Themselves.

Social Media 165

Social Media Social Bookmarking Hotels Social Networking 165

Viper Chill

JANUARY 4, 2010

Now that we’re beginning a New Year, many people (myself included) feel like they are able to wipe the slate clean and try a ‘fresh start’ or a new strategy for a brand new year. I only thought of the term “brand base&# recently so that’s probably why you haven’t heard of it. Why Build a Brand Base?

Netvibes 73

Netvibes Tweetdeck Google Reader Module 73

Webbiquity SMM

JANUARY 9, 2012

The Right Way to Build Brand(s) via Twitter by iMedia Connection. Twitter Just Announced Brand Pages and a Redesign – What are all the details and why does it look like Facebook? 55 Tips to Get Retweeted on Twitter by ZoomFactor. The Hidden Guide to Using Twitter Effectively by KISSmetrics. ** 5 STARS. by iMedia Connection.

Tools 201

Tools Twitter Tips B2B 201

Convince & Convert

SEPTEMBER 21, 2010

Twitter Tweetdeck I use Tweetdeck for serious twitter sessions. It doesn’t have the advanced functionality of Tweetdeck (such as cross-posting to Facebook), but it’s so easy-to-use that it’s my favorite Twitter app. Tweetie This extremely intuitive Mac-only app is my hour-to-hour choice for Twitter.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Webbiquity SMM

MARCH 3, 2015

How can brands and individuals make their tweets stand out? And a first glance at the brand’s content reveals the key to eBay’s success is giving followers what they’d expect”) and catching eyes with visuals like Nokia (“posts containing pictures and links receive 150 percent more engagement than average posts”).

Tips 100

Tips Twitter How To Hashtag 100

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

It’s why Zappos is always the big Twitter brand awareness case study. The answer for that is: “it depends.&# ) The @tamar Twitter account is my personal brand and what I love to do above all else, but it’s business account with just a bit of personal stuff. I created an additional account for people in that group.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Buffer Social

JUNE 9, 2016

Other brands like Inbound.org have built online communities where audience members can interact and share ideas. Sharing content across social media as a brand is caring because you are providing value to your audience and a potential audience who may not have heard of you yet. What are ways that you can give your audience a voice?

Social Media Management 40

Social Media Management Social Media Flipboard Tweetdeck 40

Viper Chill

JUNE 3, 2010

Needless to say, the type of actions they promote may get you some traffic, but it will be fleeting and not something you could build a reputable brand with. It went beyond what most people are willing to talk about in this industry but it also came from my heart and was total truth. That’s it. It makes no sense not to.

Comments 76

Comments Engagement How To Questions 76

Writtent Blog

SEPTEMBER 5, 2013

HubSpot’s Dan Zarrella has found that visual content on Facebook can lead to a 65% increase in engagement for brands. Failing to publish at the right times can cause your posts to be overlooked, causing your brand to miss out on critical engagement opportunities. You’re Not Relevant. Social media is a real-time publishing tool.

Social Media 100

Social Media Strategy Curation Small Business 100

Convince & Convert

APRIL 15, 2016

These photos represent your brand on Facebook. Pro Tip: Think about the placement of the profile picture within the cover photo area incorporate your profile as a part of your cover design, like some brands have done. If your business is tagged in a tweet, you certainly want to ensure that your brand is represented properly.

Social Media 60

Social Media Tweetdeck Tumblr Avatar 60

Mindjumpers

DECEMBER 30, 2011

We have already written about the top 3 events in social media in 2011 , but here you can then get a quick overview of the posts that our readers have found to be the most interesting ones: How Social Media is Changing the Education Industry [infographic]. Recently, I wrote a blog post about the platforms of About.me and Flavors.me

Tweetdeck 170

Tweetdeck Overview ROI Social Media 170

Sprout Social

OCTOBER 3, 2018

Because political campaigns are essentially brand platforms—and as a candidate, you are the brand. Within today’s social landscape, public figures are no different than big brand names. So, you’ve established that campaigns are indeed like your very own brand platform. Why is this so important?

Campaign 110

Campaign Social Media Issues Instagram 110