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Twitter for Business: Is It Time?

Webbiquity SMM

Most providers of brand monitoring tools don’t even bother monitoring their own brand mentions on Twitter. And it’s not just enterprise accounts. They stop checking their feeds because they are sick of the cesspool Twitter’s creators have allowed it to become. It’s easy to do that on LinkedIn.

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How To Measure Share Of Voice On Social Media

Keyhole.co

For example, a situation where SOV can be valuable is understanding ‌online conversations around controversial and/or sensitive topics like mental health. By tracking ‌mentions of Adderall alongside discussions of anxiety or depression , brands can gain valuable insights into ‌public perceptions of mental health solutions.

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How To Calculate Follower Growth Rate For Instagram? (2023)

Keyhole.co

For example, your monthly Instagram follower growth rate would be the percentage growth your follower count has seen since last month. Tracking this rate can help you monitor your performance against your competitors. A higher growth rate means your marketing team is on the right track, launching intuitive and engaging campaigns.

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How Do I Calculate Follower Growth Rate?

Keyhole.co

For example, your monthly Instagram follower growth rate would be the percentage growth your follower count has seen since last month. For example, you could have fewer followers due to having a newer account, but you could be gaining traction much faster than they are. Stop calculating social media metrics manually! Final Words.

Metrics 52
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Brand Monitoring 101: Tips and Tools for Tracking What People Think of You

Hootsuite

Caring for your brand means embracing the art and science of brand monitoring. Luckily for anyone interested in brand monitoring, it’s never been easier to observe, analyze and optimize the conversation around your brand. What is brand monitoring? Brand monitoring vs. social media monitoring.

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Top 10 Social Listening Tools

Oktopost

Keeping an eye out for mentions and Google Alerts and the like is just social media monitoring, and you can miss out on a lot of nuance and context. Ten Great Brand Monitoring Tools. The difference between social media monitoring and listening isn’t just in the mindset you approach it with, however.

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How To Track & Measure Hashtag Performance On Social Media?

Keyhole.co

Qualitatively, by monitoring who’s interacting with your hashtag, you can start to build a profile of your audience, and then continue to evolve your content to suit their needs. For example, you can track your branded hashtag to learn if it’s getting the reach in the countries you want to target.

Hashtag 52