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The 9 best reputation management services for your brand in 2024

Sprout Social

A positive online reputation builds trust and credibility with your audience and helps you stand out from competitors. Reputation management services help businesses handle and avoid these situations, minimizing professional damage and guiding them through the storm. What is a reputation management service?

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What is brand monitoring and why is it important?

Sprout Social

Your business’s health and longevity means keeping a watchful eye on the public perception of your brand. What is brand monitoring? Brand monitoring is the process of tracking different channels to identify where your brand is mentioned. Brand monitoring vs. social monitoring.

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How to create a complaint management system to protect your brand reputation

Sprout Social

They can also severely impact your reputation. Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. In this article, we’ll provide a breakdown of a complaint management system and offer tips to improve your reputation managemen t processes.

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How To Measure Share Of Voice On Social Media

Keyhole.co

It also indicates how often customers turn towards your brand when discussing trends, ideas, and insights in your industry. Measuring SOV is particularly helpful because it helps you understand exactly where you stand in the industry and how and where you can leverage your voice to make an impact or improve your reputation.

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29 Best Social Listening Tools To Stay Ahead Of Competition

Keyhole.co

If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool.

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7 Must-Have Keyword Monitoring Tools For Every Marketing Strategy

Keyhole.co

Their undisputed secret lies in keyword monitoring tools. Yes, you will be astonished to know that keyword monitoring is not just a spying technique but your ticket to boost your branding, sales, and revenue. Post that, we’ll also review a couple of keyword monitoring tools that you can use right away.

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Social Mention Sentiment Analysis: A Comprehensive Guide For Marketers

Keyhole.co

There are so many brands and influencers, all vying for the attention of their target audience. But when was the last time you actually went to see what people have to say about your brand? For example, typing “Nestle” into X (formerly Twitter) search will bring up more instances of negative brand mentions than positive ones.