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What's your social currency?

Akamai Marketing

That’s like saying the first time you meet someone you should buy them a bottle of wine. Lots of businesses think that the only thing interesting to their “fans&# are discounts or promotions. Friendships, real friendships don’t start at the wallet and neither do truly engaged fan-business relationships.

Lurker 203
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10 Reasons Market Research is Critical to Social Media

Adam Cohen

Are they fickle with the brand of toothpaste they buy? Market research has a P&L that includes funds to buy that data, and the skills to sift through it to make meaningful hypotheses about it. Do they share opinions? Do they care what kind of car they drive? Do they use social platforms and if so, how often and why?

Research 265
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I Will Not Write About Old Spice

Adam Cohen

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

Badge 201
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A Challenge to Government 2.0 Camp Attendees

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Camp contained my thoughts about the event – what I loved and what I want to see next year. Camp contained my thoughts about the event – what I loved and what I want to see next year. Government 2.0

Gov 2.0 105
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Here's Your Chance to Shine: Government 2.0 Expo and Showcase.

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Expo events, are holding the Gov 2.0 Expo Showcase , a one day event featuring government projects that leverage the Web as a platform. projects to submit proposals for this unique event. Government 2.0

Gov 2.0 98
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Happy National Small Business Week

Saying It Social

from May 23rd – 29th this year, the National Small Business Week event salutes the estimated 27.2 2010 Schedule of Events View this document on Scribd Small Business Resources Google is a proud sponsor of this year’s Small Business Week celebrations. Pingback by Where can i buy a cheap or used am/fm cd player for my car?

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Weekly Roundup: Around The World

Waxing UnLyrical

This assumes that while I was sipping my morning tea on my deck, Back Yard Squirrel hasn’t chucked an acorn or several my way to brain me into buying a new bird feeder he can get into. I hope I will be on my way to Luray Caverns. He broke the last one. Cheeky little booger, isn’t he? Read All About It!

Travel 125