Techipedia: Tamar Weinberg

JANUARY 19, 2010

3: Large Brands – Bigger brands have two things that smaller companies don’t: an already built community, and money. Communities, social news sites, and online sharing can be leveraged to build a site following. They also often require large investments to create an initial community. Could I add one to your list?

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

MAY 18, 2010

Through social media, you can find out what online communities your existing customers belong to. And don’t forget that your customers can spread the word for you to these communities. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Social Media Network Marketing

AUGUST 19, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? The various points of influence are: Traditional/mainstream websites. Blogging communities as the Open Diary, LiveJournal, Xanga. Engage in more effective public relations by understanding who the real influencers are.

Reputation 87

Reputation Social Media Xanga Microblogging 87

Social Media Network Marketing

AUGUST 8, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Lets be careful when we start to track and communicate with our customer sets [who are ideally known as members of community / fan] when we are online. Hi Folks, do you work as an Online Community Manager?

Social Media 78

Social Media Reputation Widget Disqus 78

Techipedia: Tamar Weinberg

MAY 12, 2010

They want a blog, an iPhone app, viral videos, a Twitter handle, a Facebook fan page complete with custom applications, blogger and influencer engagement initiatives, an ad.ly One blogger mentioned it in a review. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Convince & Convert

JULY 5, 2010

Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! I’ll be back in a couple weeks. Thomas for five days.

Community building 116

Community building Social CRM Consultant Posterous 116

Techipedia: Tamar Weinberg

MARCH 4, 2010

Twitter, he says, “became my way of talking with a community of people.&# More importantly, they’ve created a go-to place or space for community. Roger Smith Hotel also teaches us another thing: you should take advantage of your market by giving them opportunities exclusive to their communications channel. izmantot soci?los

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

Convince & Convert

FEBRUARY 5, 2010

We’ve added Disqus as the commenting system. I’m a big believer in humanization of your blog (in fact, it’s one of my 11 must-dos for serious bloggers ). blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. But I need your help with the biggest change – the header.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Techipedia: Tamar Weinberg

MARCH 12, 2009

In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy. mentality there.

Brands 133

Brands Message Boards Travel Forums 133

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Labeled “Mass Influencers&# this army of 29 million opinionated chatterboxes may very well be the key to your social media success. Fly more miles, get priority seating on an airline. Eat 10 sandwiches, get the 11th free.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Convince & Convert

MAY 5, 2010

This 40-something Florida Mom found herself undergoing several simultaneous life shifts, and realized that products and the communication about them didn’t resonate with her any longer. “If we’re going to counsel clients on the role of community, and its ability to garner insights, we need to be able to walk the walk.&#

Social Media 126

Social Media Case Study Strategy Study 126

Social Media Strategery

NOVEMBER 23, 2008

In the social media community, Chris is a big domino, or as Malcom Gladwell put it in his book, the Tipping Point, a “ connector.&# By reaching Chris, you’re not reaching just one person, but a whole army of people who are following him. The influencers are no longer restricted to just mainstream media like the Times or CBS News.

Gov 2.0 62

Gov 2.0 Social Media Sports Web 2.0 62

Convince & Convert

JULY 20, 2010

Sure, digital magic tricks still influence results and always will, but they can no longer do so alone, and the only sure-fire way to win is to supply great content to meet demand. RT @MikeCorak: Honored as guest blogger on C&C-RT @jaybaer: 5 Steps to Winning Fans with Content Strategy [link] [link] Abby Thanks for the resources.

Social Media 141

Social Media Strategy Consultant Blogger 141

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

Earlier this month, I wrote a blog post about how you cannot be a participant of a community without understanding the community members therein. It’s so new that the community is being created right now as we speak. You got us excited about the community…gotta go play now. See the surge? Ride the wave!

Review 102

Review Digg StumbleUpon Web 2.0 102

Convince & Convert

APRIL 13, 2010

All of us have influences. Tell me in the comments who influenced you and why, and you could win a copy of the uber-classic book “ How to Win Friends and Influence People. Just leave a comment below about who influenced you and why and you could win. Who influenced you, and why? All of us have influences.

Social Media 112

Social Media Strategy Influencer Education 112

Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense. Im Jay Baer.

Twitter 126

Twitter Metrics Social CRM Consultant 126

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Simply put, the new mass media helped organize, and influence, large numbers of consumers. Not just being talked about but be an active voice in the community. In a sense, they can become part of the community. The brave companies that will put in the time to really understand the community will reap the rewards.

Social Media 105

Social Media Marketing Digg MySpace 105

Convince & Convert

SEPTEMBER 14, 2010

But marketers have always reached out to communities in many forms, and each new medium has taken its turn as Holy Grail for customer influence. But marketers have always reached out to communities in many forms, and each new medium has taken its turn as Holy Grail for customer influence. Im Jay Baer.

Social Media 123

Social Media Social CRM Strategy Consultant 123

Techipedia: Tamar Weinberg

JULY 21, 2009

A great experience breeds influence and positive feelings. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Social Media 153

Social Media Strategy Marketing Vimeo 153

Justin Levy

JULY 14, 2009

Recently, a group of green bloggers banded together to raise individual $1 donations from their readers. Your network of friends is likely interested in what you have to say, so you have influence wherever you’ve gathered a social network. Because your friends or readers already trust you, what you say is influential.

Social Media 100

Social Media MySpace Widget Flickr 100

Convince & Convert

SEPTEMBER 7, 2010

I wonder how Stratten feels about companies servicing customers differently , based on their online influence? DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] unmarketing Thanks a lot Jay. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. A tall order, to be certain.

Review 115

Review Social Media Social CRM Consultant 115

Convince & Convert

FEBRUARY 10, 2010

They also have a nice integration with Klout – the leading service to gauge Twitter influence – automatically including Klout scores for each person. Here's why: [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

Social Media 128

Social Media Marketing Social CRM Consultant 128

Techipedia: Tamar Weinberg

MAY 28, 2010

Blogging helps you build community (especially via comments), establish thought leadership, bring links to your website (both internally, perhaps to products or to other articles on your blog, and externally, when people like what you say and opt to link to you), and get you some nice traffic. Give to your community. Customer Service.

Social Media 278

Social Media Strategy Yahoo Communities 278

Convince & Convert

MAY 13, 2010

Bowen RT @jaybaer: 18 Social Media Quotes My Wife Is Sick of Hearing Me Say [link] [link] Socially Influence RT @jaybaer: 18 Social Media Quotes My Wife Is Sick of Hearing Me Say [link] [link] TweepTips 18 Social Media Quotes My Wife Is Sick of Hearing Me Say [link] [link] Lee Johnson ??? I love your quotes and they are spot on!

Social Media 153

Social Media Strategy Social CRM Consultant 153

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. Sending products to bloggers helps too!) It’s definitely a worthwhile read. Read this Mashable guide.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Google is undoubtedly huge and they could simply shrug their members off like Digg does to its much smaller userbase, but instead they engage the community and that’s why Google is such a positive brand. It’s their community of choice and that’s fine. I don’t know yet if it changes my feelings at all.

Digg 100

Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

JULY 8, 2008

I asked several social media consultants, bloggers, marketers, search engine optimizers, and social media addicts about what they considered to be essential skills and characteristics of the most efficient and results-driven social media consultants. They usually work 70 hour weeks and need to be extremely flexible.

Social Media 163

Social Media Marketing Consultant Communities 163

Social Media Strategery

JANUARY 17, 2009

Thank you for posting……… [link] iphone repair This “one to many” and “many to many” strategy will create a wide scale social influence on the customers and communities they serve. Social Media Club DC Government 2.0 I think India turns the social media into new strategies. The Whole. : Heroes At the Gov 2.0

Gov 2.0 93

Gov 2.0 Social Media Wiki Technorati 93

Convince & Convert

JULY 22, 2010

To improve performance, firms may benefit from looking at the medium through a broader lens, recognizing that expanding their influence by enabling customers to connect with one another may be as effective, if not more so, than interacting with them directly.

Social Media 129

Social Media Strategy Influencer Case Study 129

Mindjumpers

AUGUST 11, 2010

Word of mouth marketing has found a strong partner in social media which further emphasizes more personal and relevant relations with clients, prospects, brand advocates and communities. These (online) channels further ensure that you can monitor the stories and how they are spread and identify influencers.

Marketing 171

Marketing Module Forums Social Networking 171

Convince & Convert

AUGUST 18, 2010

How can we find the most influential bloggers and get them to write about our client? Angela Connor Author, “18 Rules of Community Engagement&# [link] jaybaer I agree Angela. I especially like your last point — if social media has changed anything, it's changed the definition of influence. Does that make sense?

Questions 161

Questions Social Media Consultant Education 161

Convince & Convert

JULY 14, 2010

There is no question social media does an organization good, just persevere and know there is a vibrant community there to support your work. Now, Google creates perceptions and it is our job to engage the communities and instill what perceptions we want seen. al definitely should influence strategy though.

Social Media 136

Social Media Strategy Metrics Organization 136

Convince & Convert

JULY 6, 2010

Online consumers are savvy and being open and communicative is vital to reputation management. Showcase the strides that the company has made for the cause, whether this means funds donated, awareness raised, consumers reached, beneficiaries helped, communities improved, etc. Rally third-party endorsers to help share your stories.

CSR 138

CSR Social Media Strategy Consultant 138

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

There are at least ten characteristics off the top of my head that make blogs and bloggers successful. Here are some key ideas and takeways — as well as inspirational bloggers you might want to follow — who can help you realize that dream. Eloquence My three favorite bloggers are Brian Solis , Lisa Barone , and Adam Singer.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Private brand communities vs. Facebook. In fact, social media can be MORE transformative for a B2B company than a B2C company. Linkedin Groups vs. Twitter.

Social Media 149

Social Media B2B Strategy Consultant 149

Convince & Convert

MAY 25, 2010

Im Jay Baer. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Marketing 124

Marketing Social CRM Conference Social Media 124