ProBlogger

JUNE 7, 2018

Here’s how she went from being a blogger to becoming a startup founder and CEO. I’m a content strategist and writer by trade. And as content marketing became more and more of a must-have, I started getting a lot of inquiries from business owners and marketers who were frustrated with how to create great content.

Case Study 47

Case Study Startup Study Blogger 47

Convince & Convert

APRIL 22, 2015

Therefore, brands of every genre are teaming up with mom bloggers and reporting awesome brand lift and campaign results. From fashion brands to food to travel, any brand that has moms as even some of their consumers has been at least dabbling with mom blogger partnerships. Work with each blogger’s strengths. Less is more.

Blogger 60

Blogger Case Study Marketing How To 60

Convince & Convert

JANUARY 28, 2014

A few months ago I was struck by the number of posts floating around that discuss digital marketing “fails,” and blogger outreach gone bad—so many posts that just focused on what not to do. I interviewed bloggers who had phenomenal experiences with PR pros and compiled this post. Finding the Right Bloggers. tweet this ).

Blogger 154

Blogger Case Study Klout Influencer 154

Convince & Convert

FEBRUARY 26, 2015

Image via BigStockPhoto.com I’ve been writing about, participating in, and talking about blogger outreach for years. My favorite posts and topics of conversation revolve around actual examples or case studies of blogger outreach done well. Look no further than this Huggies case study.

Blogger 60

Blogger Case Study Strategy Study 60

Kikolani

SEPTEMBER 12, 2011

While businesses focus on the ROI in dollars, bloggers focus on the ROI in traffic. For example, I’ve seen some posts like my LinkedIn for bloggers have 645 views on StumbleUpon , but Google Analytics only shows 271 total visits from StumbleUpon as a referrer. Regularly feeding great content to your Twitter followers.

Case Study 163

Case Study Analytics Google Study 163

Convince & Convert

APRIL 24, 2012

I’m sitting across the desk from a professional and confident marketing executive. He is on board with making the changes needed to create a culture that embraces customer collaboration and is ready to get started, but we have one thing left to cover…his content marketing plan. They just need to find unlock it.

Content 132

Content Case Study Marketing Survey 132

Writtent Blog

APRIL 2, 2014

Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. This fact has created an interesting playing field for content-minded professionals. Content Marketing Made Easy. CMI Case Studies. 29 Content Marketing Secrets.

Resources 99

Resources Content Case Study eBook 99

OnlineRockersHub Marketing Blog

FEBRUARY 10, 2020

Are you looking for generating content for affiliate marketing? Both content marketing and affiliate marketing are effective ways of boosting your brand’s online visibility. So, how can you get the best of both worlds and create an all-rounded marketing plan to make your business shine in 2020?

Affiliate marketing 81

Affiliate marketing Content Marketing Collaboration 81

ProBlogger

FEBRUARY 5, 2014

What she shares with us today are valuable tips she’s learned through trial and error – tips we can all use to inspire us to create useful and entertaining content no matter what our blog niche is. Marketing dollars were still being spent in the traditional sense. I like to have a diversified content mix.”.

Case Study 49

Case Study Study Content Fashion 49

Convince & Convert

APRIL 22, 2014

An innovative brand with a unique business model needs a creative way to market themselves. Unclaimed Baggage found a new way to engage bloggers and grow their brand, while earning their place as our outreach marketing example of the month. Let’s dive in and see how they worked with bloggers.

Brands 159

Brands Blogger Retail Case Study 159

Convince & Convert

MAY 19, 2016

Either way, I’ve got you covered—no charge—because either way, it’s all about your content. Compelling content propels people down your sales funnel faster, increasing your velocity—which should be a KPI for all CMOs. The secret to increasing your velocity is to craft compelling content for each step of your sales funnel.

Drupal 97

Drupal Content Case Study Statistics 97

agora pulse

JULY 31, 2020

Have you decided to turn to a social media marketing agency for all your social media needs? Either way, it’s time to look for a social media marketing agency to handle your requirements. Do you need someone to create content or are you more interested in advertising? Do you have a content writer? Which channels?

Social Media 190

Social Media Marketing How To Social Media Management 190

Convince & Convert

NOVEMBER 3, 2013

I first found Taxi Mike and his content marketing prowess 3+ years ago, and he was the original inspiration for my best-selling book, Youtility. What makes Taxi Mike a special content marketer? Short Form Content Can Tell Big Stories. A blogger + iPhone + 15-second video = content marketing success.

Examples 152

Examples Content Travel Marketing 152

Oktopost

MARCH 22, 2022

Using peer-to-peer referrals to promote a business’s products and services is an excellent way for individuals to market to the people in their professional and personal networks. An advocacy marketing strategy involves mobilizing and engaging a company’s customers, staff, and other partners to promote products and services.

Marketing 88

Marketing Loyalty Case Study Cost 88

Waxing UnLyrical

AUGUST 28, 2018

Use facts – proof points – to substantiate the issue but don’t be afraid to use testimonials, quotes and anecdotal case studies to also make the problem relatable. In the case of a corporate communications writer, your hero should always be a member of your organization, likely your CEO, founder or another member of the C-suite.

Press Release 262

Press Release Case Study Curation Consultant 262

Socialized

JANUARY 30, 2019

Affiliate marketing is an excellent source of online revenue. It’s a process through which marketers promote other people’s services or products and earn a commission whenever there’s a sale completed. It gives bloggers a chance to start selling on their sites without going through the mind-numbing process of making their own products.

Affiliate marketing 100

Affiliate marketing Tips Marketing Fashion 100

Razor Social

AUGUST 17, 2016

We have a great community called RazorBlazers where we train a couple of hundred businesses and marketers on an ongoing basis on a wide range of topics. So we shared some of our tips and tricks and set them the challenge to come up with a blog post that was much more popular than any other piece of content on their site. 24,000 shares.

Case Study 40

Case Study Study Social Media Management Embedding 40

Sprout Social

JANUARY 27, 2020

Beyond the saturation of beauty bloggers, retailers, foodies and entertainers, there’s plenty of space for marketers to achieve impactful marketing goals for their software businesses. Here’s five stats to get you fired up about social media marketing for your software company. . Not convinced?

Software 101

Software Industry Social Media Marketing 101

ProBlogger

MARCH 12, 2013

The “X” that we had to solve the equation for in this case represented broader reach. The primary way to expand reach, I believe, is through content. Our panelists come from a variety of backgrounds, yet discuss a subject that shares a core principle with online marketing. Setting content goals. The concept.

Case Study 47

Case Study Study Content Embedding 47

Keyhole.co

OCTOBER 16, 2023

In short, there is ample opportunity for anyone looking to engage the crossroads of social media and marketing. One of the most lucrative and rewarding ways to do so (and to be fair, one of the most competitive) is to launch a social media marketing agency. What is a social media marketing agency?

Social Media 52

Social Media Marketing How To Cost 52

Harp Interactive

OCTOBER 9, 2009

Build blogs and teach conversational marketing and business relationship building techniques. Couple your email newsletter content with additional website content on a blog for improved commenting. Learn which bloggers might care about your customer. Collect case studies of social media success.

Social Media 232

Social Media Press Release Marketing Widget 232

ProBlogger

SEPTEMBER 11, 2012

Within a week, we had launched, and Darren explained his take on the process in this case study. In this case study, I’ll be talking about how we went against common advice for bloggers when it comes to setting up a Pinterest account. Many bloggers have a presence on sites like Facebook and Twitter.

Case Study 43

Case Study Study Strategy Blogger 43

Writtent Blog

OCTOBER 24, 2013

When creating a content strategy, understanding the marketing funnel is your number one priority. If you’re not already familiar with the marketing funnel—also sometimes known as a sales funnel—there’s a good chance you’re losing many of your potential buyers. Anatomy of the Marketing Funnel. photo credit: photopin cc.

Content 68

Content Discount eBook FAQ 68

Waxing UnLyrical

MAY 9, 2016

C1 (Corollary) Case Study: AmEx – Small Business Saturday. More importantly, it drove real results for small businesses across the country that day,” says Mark Taylor in this D&AD case study. C2 (Creativity) Case Study: How The Draw Shop Uses Email Marketing To Turn Website Visitors Into Paying Customers.

Case Study 100

Case Study Study Training Collaboration 100

Waxing UnLyrical

APRIL 12, 2018

A few weeks ago, Brandon Andersen wrote here about the PESO model and how to use it in content distribution. As an example, he used the goal of producing 2,000 downloads that equate to marketing soft leads for sales. He said, “This goal should be shared across the entire marketing/communications department. In the least.

Team 213

Team Influencer Case Study Industry 213

Rebekah Radice

APRIL 30, 2018

And that’s where the power of influencer marketing comes in. Still not sure if influencer marketing is right for your business? The Case for Influencer Marketing (and How it Will Change Your Business). Influencer marketing is one of the most effective ways to get it. Highlights From Episode 19.

Influencer 115

Influencer Marketing Nielsen Authentication 115

Social Media Strategies Summit

NOVEMBER 7, 2018

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. So how is a social media marketer to decide?

Platform 271

Platform Social Media Influencer Trends 271

Convince & Convert

DECEMBER 18, 2015

It’s time to audit the amount of content on your social channels. Whose voice is behind the majority of the content you share on social and in your blog? Any marketer who is not living in a cave knows that a brand talking about themselves all the time is not ideal. Is it the voice of your brand? If so, that’s not good.

Brands 60

Brands Content Influencer Survey 60

ProBlogger

JULY 6, 2011

Readers now want multi-media content, social media widgets, great writing, and so on. Add in the marketing and promotion of your blog and it soon becomes more than any one individual can deliver without spending 80 hours in front of a computer. Since then I’ve come across blogs that had great, well-researched content and good design.

Case Study 39

Case Study Blogger Study Blogosphere 39

Viper Chill

NOVEMBER 30, 2009

You are here: ViperChill » Business » $1M Case Study: My $550 Domain $1M Case Study: My $550 Domain Written by Glen, this post has 37 Comments I was blown away with your response to my new $1m website project (read about that here ) so I have decided to kick things off with the next installment. Good stuff!

Case Study 60

Case Study Study Domain Name Project 60

Kikolani

AUGUST 23, 2013

Blogging / Content. 34 Strategic Ways You Can Use Pinterest to Market Your Book and Your Author Brand – Learn how to use Pinterest to increase awareness of your author brand, drive more relevant traffic to your website and increase your book sales. Stolen Content: Is it Scraped, Plagiarism, or Copyright Infringement?

Marketing 128

Marketing Case Study Mashup Retail 128

ProBlogger

NOVEMBER 9, 2014

The term “content marketing” refers to strategic marketing techniques where you create valuable and relevant content to attract a clearly defined audience. You’ll use this content to market a product and/or service in an attempt to generate profit through your blog or business. Desired Results.

Analytics 51

Analytics Blogger Content Marketing 51

ProBlogger

APRIL 19, 2017

I curated Bloggers To Watch column here on Problogger for four years and it is phenomenal how much has changed since I wrote my last post in 2012. In that time, popular bloggers have pivoted multiple times. So fascinating that I asked to compile another list of bloggers that haven appeared on my radar. It is a fascinating time.

Blogger 50

Blogger Curation Blogosphere Case Study 50

Kikolani

SEPTEMBER 10, 2015

If you haven’t read about that many blog success stories , you may or may not know that it is in fact, the blogger’s attitude which plays a major role in the success of any given blog. As a blogger, your mindset defines your attitude. In any case, a blogger must always identify the end-goal before beginning a write-up.

Blogger 60

Blogger SEO Analysis Training 60

Writtent Blog

MARCH 29, 2013

Ladies and gentlemen, prick up your ears for some interesting reading on the marketing world. You know that content’s a king these days, right? And that’s why we’ve got to learn how to become content kings as well! Epic Content Marketers: 20 More Women Who Rock. 7 Ways to Write Damn Bad Copy.

Google 69

Google Content Flipboard Marketing 69

Oktopost

JUNE 14, 2021

It takes intelligent targeting, a gentle approach, and calculated marketing strategies to embrace a new client into the sales funnel. It’s not uncommon for B2b marketers to conflate these two processes and definitions, which is an unfortunate lousy habit. . Thus, it takes market demand and converts it into actionable solutions. .

Comparison 145

Comparison SEO Curation Domain Name 145

Social Media Strategies Summit

SEPTEMBER 26, 2019

SMSsummit producer Breanna Jacobs had the honor of meeting with Danielle Sway, CEO of Sway Group , an influencer marketing agency with offices in San Francisco, Chicago, and Dallas. When I first started working on social media and influencer marketing for them, it was just bloggers. So we started paying them.

Groups 100

Groups Groups Influencer Case Study 100