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What Kind Of Tools Do Marketers Need?

Small Business Mavericks

Kelsey Jones came up with 14 of The Best Paid Search and SEO Tools for Search Engine Journal, and it looks to me like they fit my list of “good tool” characteristics. There are a lot of paid search and SEO tools out there but they don’t all have to be in your marketing toolbox.

Tools 129
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Are You Using The Best Way To Get Traffic To Your Site?

Small Business Mavericks

Organic Search Wins. Organic Search sends 51% of the traffic to company websites when you combine all the industries, but they do vary when you break them down. The poorest performer was Paid Search, which only sent 10% of the total traffic to sites. Retail and Hospitality do best with paying for search marketing.

Sites 98
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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Sometimes, this makes it very difficult for small businesses and start-ups to develop persistent marketing strategies that meet customer expectations, while maintaining a sensible, cost-effective budget over a long period. By creating that translated page, the search engines continue to drive increased traffic to the post.

SEO 239
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Why The Long Tail Is Still Important

Small Business Mavericks

If you are still targeting generic keywords, chances are you aren’t going to get a lot of traffic to your blog. But if you go after a couple of hundred long tail keywords, you’ll stand a much better chance at attracting readers, links, and attention to your blog. Why is that? The day of the long tail is far from over.

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Panda vs eBay — Don’t Poke The Bear

Small Business Mavericks

I wrote about this on our blog when I asked, “Has Google’s Panda Update Affected You?” Moral: Paid Search and Organic Search require strategy and management by someone who knows what they are doing with a proven track record of non-spammy tactics.

Adwords 93
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The Guide To Social Media Marketing Automation

Webbiquity SMM

These includes iShade for accounting, Biznik for small business owners, and Sermo for physicians. Such a business may look at Facebook and Instagram to reach their customers. The Facebook strategy, in this case, may involve interactive videos and even blog posts that appeal to shoe buyers. You may reach out him @jibber.co/anand

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The Essential Guide to Successful Intent-Based Marketing

Oktopost

For example, you can easily adjust headings and calls to action in real-time to suit the small business, frequent visitor, or competitor customer who is scrolling through your site. With 600 million blogs online , it’s fair to say that the internet is saturated. Paid Search. Targeting More Relevant Buyers.

B2B 88