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Tool Tuesday: PostRank Analytics

Akamai Marketing

But if you use blogging as a tool, whether for personal branding or corporate exposure, you’ll quickly see that these two tools don’t tell the whole story. Enter: PostRank. In short, PostRank endeavors not only to show you how much TRAFFIC you got, but how many times a particular post was talked about.

Postrank 134
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You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

The client wants to know if their social media campaign is working! They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Blog Comments. RSS & email subscriptions. Facebook Page Fan Numbers. Twitter Followers.

Analytics 350
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5 metrics to track on Twitter

Akamai Marketing

Now, as I said in an earlier blog post, you should use several different metrics to dig deeper into your audience and see what’s really happening with the content your sharing. The paid version is well worth it for particular campaigns. Increased share of voice? More customer passion? That’s the artform of Twitter.

Metrics 229
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44 Blogging Questions and Answers

Kikolani

I would have to say that it was the fastest and hardest I’ve typed within one hour, but it was a great experience where I got to really learn a lot about what blogging questions people have today. Social Media Examiner’s Live Blogging Q&A. Question: How important is video blogging as compared to typical blogging?

Questions 167
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MeasurePR: The BrandBuilder Edition

Waxing UnLyrical

whatever, I never can tell) and revel in blog posts that make you feel the writer is talking to you, no doubt you are already familiar with Olivier Blanchard ‘s The BrandBuilder Blog. Olivier has one of those remarkable blogs I know I can go back to time and time again, because I will find something to re-read, and re-read again.

Postrank 255
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Weekly Roundup: Rethinking Color

Waxing UnLyrical

Cause-related marketing: seeing RED and pink , from Katya ‘s Non-Profit Marketing Blog. Why: if you’re thinking of embarking on a color/cause campaign for your non-profit, this might be helpful as you do your initial research. Cause and effect , by Michael Martin from MediaPost’s Marketing: green blog.

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Blogging for Grasshoppers: The Most Numerous Steps To Do The.

Waxing UnLyrical

Establishing your voice A blog post with pointers isn’t only meant to teach, it is also meant to connect with readers. Corporations constantly churn out copy for communication channels and PR campaigns. Umair Haque , blogging for the Harvard Business Review , places the Gap logo debacle into this context of creativity.

Class 178