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9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022. This article will outline how brands can architect successful end-to-end TikTok marketing campaigns (versus one-off experimental videos) to capitalize on this engagement.

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Milena Farber on Transitioning into a New Role as a Social Media Manager

Oktopost

Milena Farber, Social Media Marketing Manager goes Behind the Post to talk about the challenges social media managers face when transitioning into a new role. She shares her actionable tips for getting any account verified, as she impressively helped Namogoo get the blue badge on Twitter and Instagram just a few months into her role!

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8 Ways to Make Money on Instagram in 2022

Sprout Social

As a business, it’s important to be familiar with these methods so you can use them in your own marketing campaigns. Influencer marketing is one of the most common and familiar ways that businesses use to make money on Instagram. Use analytics reports like the ones offered by Sprout to measure campaign performance.

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How To Get Verified On Instagram Even With Few Followers

Keyhole.co

Instagram has become every marketer’s favorite channel. Whether it’s a small venture or a multi-billion dollar designer brand, the photo-sharing platform’s pivot to a marketing tool gives creative exposure. However, Instagram just doesn’t hand out verification badges to anyone. Let’s discuss — What is Instagram verification?

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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Similar to the sports world , brand marketing is a highly competitive arena. With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Thanks to social media, the goals of brand marketers are within reach. What is brand marketing?

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8 Important Influencer Marketing Trends to Watch Right Now

Hootsuite

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Marketers may want to follow suit.

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Essential Tips for How to Get Verified on Instagram

Sprout Social

As you’d expect, securing something like a verified badge on Instagram is not easy and not available to everyone, for obvious reasons. If you feel confident in your ability to be verified, you can cut right to the chase and actually request a verified badge for your Instagram profile. 5 Great Examples of Instagram Influencer Marketing.

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