Convince & Convert

JUNE 17, 2010

You should devote mental energy to finding or developing a metric that is: (a) meaningful in measuring your own objectives, and (b) leads you personally to actionable items for “moving your ball forward&#. Convince & Convert [link] #marketing #b2b [link] Assurance RT @ldiomede RT @jaybaer: Is Your Twitter Addiction Paying Off?

Twitter 125

Twitter Metrics Social CRM Consultant 125

Buzz Marketing for Technology

JUNE 27, 2008

event announcements. B2B Vertical Search: Enabling Information Discovery and Decision Making for an Industry Communityâ?? - Learn how McGraw-Hill/Platts, a world leader in providing energy information, experienced an 40% increase in online sales and an uptick in lead conversions from 10% to 25% by enhancing its search strategy.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. For a real-world case of this strategy, take a look at Future Friendly – a program developed by Procter & Gamble (P&G) to help consumers save energy, conserve water and reduce waste.

CSR 137

CSR Social Media Strategy Consultant 137

Keyhole.co

JANUARY 4, 2022

While 80% of B2B leads come from LinkedIn, 96% of B2B marketers use LinkedIn to distribute content. When used correctly, LinkedIn can be an effective marketing channel for B2B and B2C companies. Whether you are a small business, working in B2B or B2C, it is the right time to perfect your LinkedIn marketing strategy.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Convince & Convert

APRIL 13, 2010

That experience made me explore different industries, which lead me to B2B PR. That experience made me explore different industries, which lead me to B2B PR. At one particular event, after several unsuccessful attempts at getting anyone to meet with me, I stopped at the bar for a drink. link] Paige Holden Great question.

Social Media 112

Social Media Strategy Influencer Education 112

Buffer Social

OCTOBER 10, 2023

At Merrative, we help brands and creators publish thought leadership content formats like interview-based blogs, narratives, non-fiction books, webinars, and data stories – and LinkedIn was working for our growth. For example, Bill Gates champions nuclear energy as the remedy for energy and climate challenges.

System 115

System LinkedIn Content Industry 115

Writtent Blog

DECEMBER 6, 2023

Blog posts can be collated into an ebook, a webinar recording could become a subscriber-only video, a magazine article could be reprinted and distributed as a booklet…the possibilities are endless. You’ll get publicity from marketing the event and from the event itself. Host free events. Reuse content. Go get them!

Small Business 98

Small Business Marketing Compete Directory 98

Sprout Social

JANUARY 30, 2020

Notable for companies in the SaaS B2B marketing space, Gartner recently observed that the average buyer is more overwhelmed with information than ever before. New content (webinars, blog posts). Webinars are all the rage right now for a reason. Checklists, webinars and case studies are prime content for social ads, for example.

Strategy 99

Strategy Marketing Case Study How To 99

The Realtime Report

APRIL 24, 2024

Improve Events: Post Event Follow Up Feedback You’ve just wrapped up an incredible event that had your attendees buzzing with excitement, both in-person and online. Time to put on your superhero cape and get ready for some post-event magic! The one who threw that amazing event you loved so much?”

Eventful 91

Eventful Survey Loyalty Authentication 91

agora pulse

APRIL 28, 2020

Ashley Graham : The newbie mistake that comes to mind from my young social media manager days is focusing too much energy on what other accounts were doing versus honing into the unique elements I could execute around the brands I was working with at the time. Jo Saunders : Attending online events such as anything Agorapulse puts on!

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Convince & Convert

SEPTEMBER 21, 2010

It gives me hope and energy to keep going. It gives me hope and energy to keep going. Thanks for the post, the reality check, the encouragement, and energy. Thanks for the post, the reality check, the encouragement, and energy. Also there is a nice continuation of this post here, Social Media Myths and Reality. [.]

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Kikolani

NOVEMBER 29, 2010

I have included many well known female influences as well as some that are just starting out but have a very promising future in the blogging world that I have come across online, found in other lists, connected with in forums like the Third Tribe and the BlogcastFM Green Room , or met at events such as Blog World Expo and Social Media AZ.

Blogger 168

Blogger SEO Consultant WordPress 168

Convince & Convert

JULY 13, 2010

Find teachers, identify valuable communities, volunteer time to non-profit organizations who need your energy. If your PR firm isn’t ready for you to evolve, gently, politely ignore them. Read, learn and experiment on your own. Just get started. Don’t let others decide the kind of professional you should become.

Social Media 138

Social Media Strategy Consultant SEO 138

Convince & Convert

MARCH 9, 2010

Creating your presence everywhere doesn't exactly work, it just eats up more energy. When you walk into a networking event, you don't go there to meet as many people as you can. Where twitter might be good for designers, facebook is perhaps better for small businesses. This may be of interest: [link] [link] Sheamus Quite.

Social Media 133

Social Media Strategy YouTube LinkedIn 133

Convince & Convert

JULY 15, 2016

All the research shows that marketers are creating more content than ever, both B2B and B2C, but how do you actually get that content to perform. if I wanted to choose a theme, I come down here and say right now, I have no theme, maybe I want like the energy theme, so I can see how this might setup. Are you B2B or B2C?

Content 102

Content How To B2B Questions 102

Convince & Convert

AUGUST 4, 2010

So stop wasting your energy getting all wound up about 140-character complaints, and direct some of your best thinking to how you can get the people who think you’re as interesting as rice cakes to care about your brand one way or the other. E.g. Never respond to just “insert brand here&# sucks.

Social Media 130

Social Media Strategy Comments Course 130

Convince & Convert

AUGUST 25, 2010

here's @jaybaer 's take [link] David I’m not sure who is actually getting a better surge of energy from this deal, Starbucks or Yahoo. One thing mentioned that caught my eye is the idea of the kids relating to both brands.

Facebook 142

Facebook Yahoo Collaboration Social CRM 142

Convince & Convert

SEPTEMBER 23, 2010

I kept having to explain that the bottom line is, social media is an investment that requires time, energy and effort–whether or not you have the time, energy and effort to give is simply out of the question if you want your message to be heard. Great post, Jay. Great post, Jay. Great post, Jay. Great post, Jay. Great post, Jay.

Social Media 146

Social Media Strategy Energy Consultant 146

Sprout Social

OCTOBER 17, 2016

If you're in the B2B space, LinkedIn is a must. Advertising on LinkedIn LinkedIn is the perfect network for social media advertising in the B2B arena. source ) Creates high energy snaps aligned with its brand and audience. Quick Stats 64% of B2B companies in the U.S. Uses eye-catching photos in the feed.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Convince & Convert

JUNE 23, 2010

Constant As crowdsourcing evolves, we’ve learned that initial efforts had a defined end date, and the vast majority of energy, buzz, and brand-love dissipated over a short stretch of time. Effective crowdsourcing delivers exactly this and it can super-charge your social media efforts along the way. We know better now.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Convince & Convert

APRIL 27, 2010

Or, Steve Knox and the guys at Tremor who spend massive amounts of time and energy figuring out how to make Procter & Gamble products buzz-worthy. Ask Emmanuel Rosen , – whose revised version of Buzz Marketing should be required reading for all communicators.

Social Media 131

Social Media Strategy Airlines Types 131

Writtent Blog

FEBRUARY 20, 2014

In-Person Events. Many marketers believe that in-person events, like free trainings or networking parties, are the single best way to get publicity with content marketing. Really, the sky is the limit when it comes to professional guide ideas for B2B content marketing. Event-Specific Content. Free Educational Resources.

Content 104

Content Marketing Screencast Tumblr 104