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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. 93% of B2B marketers are using content marketing—but only 44% have a documented content strategy. ( B2B Marketing Insider ). 87% of B2B buyers say content has an impact on vendor selection; more than a quarter (27%) say it has a “major impact.”

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Anyone with a New Idea is a Crank Until the Idea Succeeds

Webbiquity SMM

Although the framework has been for the most part enthusiastically embraced (and dozens of people have downloaded the framework white paper ), a few people on Twitter questioned the need for a “new” marketing concept. A content marketing strategy can leverage all story channels (print, online, in-person, mobile, social, etc.).”

AJAX 194
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Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

20+ years experience in B2B and B2c in varied industries across enterprise technology (hardware, software and services), beauty, education, risk management, real estate, manufacturing, ecommerce, franchising, hospitality and loads more. Social Zoom Factor podcast has 230+ episodes downloaded 100k times per month- more than 1.5

Training 167
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Don’t Get Caught Up In Tactics – Keep the Customer in Mind

Convince & Convert

From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Click the play button to listen here: Download the audio file: [link]. . ” With a company like Delta Faucet that is B2B but also in a sense B2C, this is even more important.

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How to know if Your Content Marketing is Ineffective

Razor Social

Did you know that more than 50 percent of B2B marketers are unclear on what content marketing effectiveness looks like ? Depending on your business and your goals, this action e.g. conversion can be anything from e-book download to product purchase. Not to mention the impact this has on your SEO. Shares on a piece of content.

Content 104
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What Are You Looking Forward to in Social Media in 2020?: Experts Round-Up

agora pulse

But this trust carries a very high price tag as Amazon continues to gobble up both the B2C and B2B business ecosystem in 2020 and beyond. Great SEO-rich content will continue to perform on the web. Unlike many of its social media peers, Amazon has a diversified, profitable business model. ” website | Twitter.

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30 Must-Read Growth Hacking Resources for Digital Marketers

Writtent Blog

In addition to a steady stream of content on emerging trends, you’ll find case studies and eCourses on analytics, mobile marketing, and user onboarding. It’s among the best examinations of what growth hacking isn’t – for one, it’s not using SEO or SEM. Does Growth Hacking Actually Work for B2B Startups? Absolutely.

Resources 111