Convince & Convert

FEBRUARY 12, 2012

BlissPR is all B2B, and heavily blog-focused. White Horse does more chunky content like white papers and Webinars. Smart agencies put as much priority on blog commenting, conference attendance, Linkedin group participation and other bridge-building as they do their own blog writing. Group participation. White papers.

Content 129

Content Marketing Cost Metrics 129

Buffer Social

NOVEMBER 30, 2016

Identifying influencers and content curation possibilities. The art of using Facebook Groups. PPC for lead generation and B2B. PPC for lead generation and B2B. Buffer’s Week of Webinars on Digital Marketing. Topics include : Content curation and sharing on social media. Offered by: Coursera.

Class 40

Class Skills Social Media Marketing 40

Convince & Convert

JUNE 29, 2010

The book includes several compelling examples of groups creating and maintaining impressive online collaborations, without a profit motive in sight. His chronicle of an online study group at Ryerson University is a perfect example of the ramifications of widespread interconnectivity that society will be wrestling with into the future.

RSS 118

RSS Collaboration Social CRM Consultant 118

Convince & Convert

JULY 20, 2010

Some of my favs include: Books – Content Strategy for the Web (Halvorson), Letting Go of the Words (Redish) Networks – The Content Strategy LinkedIn group Blogs – Here's a great list from Catherine Ventura (@catherinventura): [link]. Joining the LinkedIn group now. I actually work at Vertical Measures!

Social Media 139

Social Media Strategy Consultant Blogger 139

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. How can B2B organizations, marketers and sales professionals adjust to, and thrive in, this new environment? B2B Marketing Trends, Tips and Strategies.

B2B 190

B2B Strategy Marketing Buy 190

Keyhole.co

JANUARY 4, 2022

While 80% of B2B leads come from LinkedIn, 96% of B2B marketers use LinkedIn to distribute content. When used correctly, LinkedIn can be an effective marketing channel for B2B and B2C companies. Whether you are a small business, working in B2B or B2C, it is the right time to perfect your LinkedIn marketing strategy.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Convince & Convert

JULY 27, 2010

[link] Laura Click Are You Growing Enough Voices – a great post about utilizing guest bloggers from @jaybaer: [link] [link] Ian Greenleigh Jay- Inviting, commissioning and curating content that expands the relevance of your blog to its readers is the part of engagement that's not talked about enough, IMO. All rights reserved.

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Waxing UnLyrical

DECEMBER 16, 2010

… “… That’s why most of my business comes through face-to-face networking either through business groups, chambers of commerce, or volunteering my services at local non profit organizations. “ ‘Engagement’ is overrated. The question is not ‘are we walking the walk? These fine folk did: Jan.

Social Media 224

Social Media Class Creative Commons Flickr 224

Webbiquity SMM

APRIL 27, 2021

Social media and influencer marketing have each significantly impacted the work of B2B marketers. But the two combined have changed B2B marketing in profound, evolving, and still not completely understood ways. B2B marketers started to realize they needed to produce content people actually wanted to read.

B2B 318

B2B Influencer Social Media BuzzStream 318

Kikolani

NOVEMBER 29, 2010

Her latest posts include Facebook Wants Me to Connect with My Skype Contacts , Leaving Webinars for Business Development , and Writing for Myself First, Others Second on My Blog. Alexa is a social media, web, and ecommerce content curator who strives to cut through the noise while having fun. Follow her @adriarichards on Twitter.

Blogger 168

Blogger SEO Consultant WordPress 168

Convince & Convert

MAY 19, 2010

I've been posting questions to LinkedIn Answers like crazy, curating the answers I receive, and then informing those that provided the best answers that they've been included in a recent post on our blog (they agree to this first; there is a disclaimer in the question). Are you familiar with the concept of Ego Capital?

Social Media 137

Social Media Strategy Consultant Social CRM 137

Webbiquity SMM

JANUARY 5, 2016

The New B2B Buyer And The Collaborative Economy by Tony Zambito. Understanding the new B2B Buyer in the Collaborative Economy can be difference between longevity and struggle. Tony Zambito explains why some traditional B2B marketing tactics no longer works—and what does now.

Content 60

Content B2B Marketing Hubspot 60

Convince & Convert

FEBRUARY 9, 2010

Between the pre-set bots, and the humanoids who decide to act like 'bots RT anything if the right blog (or blogger) curates it … I unfortunately think the #'s would be huge. When comparing the group of 25-35 year olds in 2008 to 2010 – the % change is only 16% – not 25%. All rights reserved.

Social Media 119

Social Media Strategy Survey Social CRM 119

Sprout Social

APRIL 8, 2021

But where do you start and what type of content should you create for B2B content marketing? Understand your B2B audience. The first step in setting up your B2B content marketing strategy is knowing who you’re talking to. One important point for a B2B persona is to identify the individual buyer’s job position.

B2B 124

B2B Content Case Study Marketing 124

Writtent Blog

JUNE 19, 2013

With 25 million members and growing , Pinterest has grown from a niche curation platform to a formidable presence among major social media networks. However, is the network a viable tool to promote content in the B2B realm? Start a Group Board. Sure, but it’s a bit harder. Showcase Engagement. Image Credit: Constant Contact.

B2B 95

B2B Content Curation Hubspot 95

Convince & Convert

MARCH 16, 2010

I think twitter is more of a heavily curated rss reader/feeder rather than a portal, and I suspect that presenting twitter to new users as more of a friendly way to use rss that as a way to push conversation with strangers would help quite a bit. I mean content should be king, not one-liners on the likes of Twitter.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Webbiquity SMM

AUGUST 18, 2012

Wondering which social network is most effective at generating b2b leads? B2b marketers believe social media is critical to organic search success. LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. Yet only 47% of b2b marketers say they are actively using LinkedIn vs. 90% on Facebook.

Statistics 204

Statistics Social Media B2B Marketing 204

Convince & Convert

SEPTEMBER 21, 2010

For example, when I’m ready to invite people to my new Facebook Fan Page, I can use Flowtown to determine which of you are active on Facebook, and send an email only to that group. 39 Curated SM tools from @jaybaer !! 39 Curated SM tools from @jaybaer !! I will share this on my social media Blog.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Webbiquity SMM

AUGUST 18, 2012

Wondering which social network is most effective at generating b2b leads? B2b marketers believe social media is critical to organic search success. LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. Yet only 47% of b2b marketers say they are actively using LinkedIn vs. 90% on Facebook.

Statistics 198

Statistics Social Media B2B Marketing 198

Sprout Social

OCTOBER 17, 2016

As a result, one of Twitter’s main uses for marketers is curation. Resource How to Identify Your Social Media Influencers Join Twitter Chats Twitter chats are organized group conversations where a host asks a series of questions to participants. Facebook Groups are a great way to get started with this.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Contributor to the Social Media Marketing Magazine – B2B Column.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Convince & Convert

SEPTEMBER 2, 2010

Although one thing that concerns me (I wrote about this a while ago) is that our ability to curate our own interests may be limiting our exposure to contrarian views, which can’t be a net societal positive. link] jaybaer Absolutely Jon. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 153

Social Media Strategy Consultant Social CRM 153

Convince & Convert

SEPTEMBER 21, 2010

Not sure how to fix that, but contrast it with something like a MarketingProfs event (disclosure: client) where Ann Handley personally curates every session. Not sure how to fix that, but contrast it with something like a MarketingProfs event (disclosure: client) where Ann Handley personally curates every session.

Social Media 126

Social Media Strategy Conference Eventful 126

Writtent Blog

FEBRUARY 20, 2014

Professional Groups Guides. Provide your customers with the tools to become better professionals by compiling lists of educational opportunities, including: Networking Groups. Really, the sky is the limit when it comes to professional guide ideas for B2B content marketing. LinkedIn and Google+ Communities. Twitter Chats.

Content 104

Content Marketing Screencast Tumblr 104