Writtent Blog

DECEMBER 6, 2023

If you’re a small business or new startup, you don’t have money to waste on expensive advertising like your bigger competitors can. Start by brainstorming with your business partners and connections to come up with several cheap outside-the-box marketing tricks. Create relevant content on your website. Reuse content.

Small Business 98

Small Business Marketing Compete Directory 98

Writtent Blog

JUNE 5, 2013

Building a small business content marketing strategy is hard work, but it’s probably about to get much harder. Many subject matter experts believe that our current state of content overload is just the calm before the storm. Breaking the status quo should play a role in any small business strategy.

Small Business 100

Small Business B2B Strategy Content 100

Buffer Social

AUGUST 23, 2023

Question: How many social media platforms should a local business be using? Realistically, it is a challenge to manage multiple platforms well with the limited resources of a small business. – Keegan Edwards There’s no end to the tasks small business owners have to juggle daily.

Small Business 77

Small Business Activities Platform Social Media 77

The Realtime Report

APRIL 11, 2019

Does Organic or Paid Social Media Work Better for Small Businesses? Over 70% small businesses use social media , meaning most recognize the value of social media as a channel for customer engagement. Organic Social Works for Brand Building and Maintenance. Organic and Paid Social Media for Your Small Business.

Small Business 133

Small Business Organization Social Media Authentication 133

Oktopost

SEPTEMBER 4, 2020

When it’s time to launch a B2B marketing campaign on social media, LinkedIn seems like the obvious platform of choice. There’s no mystery why B2B marketers keep flocking to it – it simply works. By the numbers , LinkedIn is supposedly the best social media platform for B2B lead generation. . Not so much. Not so much.

B2B 150

B2B LinkedIn Facebook Statistics 150

Sprout Social

JULY 1, 2021

But for business-to-business (B2B) companies, the strategy shifts from a broad audience to a very specific one. B2B SEO has a few basic areas that differ from B2C SEO. In this guide, we’ll outline those key differences and how you can better your own B2B SEO strategy. What is B2B SEO?

B2B 119

B2B SEO Travel Hubspot 119

Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. But with millions of posts flooding users’ feeds daily, how do you make sure your content gets noticed? Table of Contents What are LinkedIn hashtag analytics?

Hashtag 96

Hashtag Analytics LinkedIn Content 96

Webbiquity SMM

NOVEMBER 8, 2022

People praising a product or brand through ratings and reviews increases its credibility and authority. Case Studies : These are the B2B equivalent of product reviews. Through produced by companies, case studies are built on verifiable customer experiences and direct quotes from business buyers. with only a handful.

comScore 299

comScore Marketing Case Study Review 299

Oktopost

OCTOBER 10, 2022

Branding is crucial for every business. However, before you can form a strong brand image, you first need to make sure that your brand is visible to the right audience. In this article, we’ll explain what brand visibility is and why it needs to be a critical part of your overall branding strategy in 2022 and beyond.

Brands 75

Brands B2B SEO Influencer 75

Pam Moore

DECEMBER 11, 2016

If you are responsible for content marketing in your organization you know the importance of proper planning, organization, work flows and structure of content. The days of throwing social spaghetti content at the wall and hoping it sticks are over and done. 2017 content marketing statistics. Content Marketing Institute).

Template 167

Template Templates Content NewsCred 167

Sprout Social

FEBRUARY 26, 2024

We unpack how your brand can use these examples to spark your own scroll-stopping ideas—while maximizing your budget and doing more with less. According to The Sprout Social Index™ , the most memorable thing brands can do on social is respond to their customers. The play: Social customer care isn’t just for digital-first brands.

Report 62

Report Atlassian Brands Sentiment 62

Later

SEPTEMBER 19, 2018

Using Instagram for small business is a powerful (and affordable) way to grow your company. . With Instagram, you can reach new customers, stay connected to your existing ones, and even make sales right from the app, which makes it the perfect platform for marketing your small business. .

Small Business 61

Small Business Instagram Strategy Hashtag 61

Social Media Strategies Summit

NOVEMBER 28, 2022

From generating leads to boosting sales to building a following, Facebook advertising is a valuable piece of your marketing strategy whether you’re a small business or a large corporation. This FB ads guide looks at advertising best practices, plus 16 examples of the best converting Facebook ads from some of our favorite brands.

Examples 246

Examples Facebook B2B Instant Messaging 246

Buffer Social

DECEMBER 5, 2023

That’s what content repurposing is, in a nutshell: You take yesterday’s existing content and use it to whip up new content for today. And the benefits of repurposing content exceed above and beyond time-saving. And the benefits of repurposing content exceed above and beyond time-saving.

Content 108

Content Newsletter Remix Instagram 108

Writtent Blog

JUNE 24, 2013

It’s so easy to get caught up in content envy. Big companies worldwide are gaining attention, fans and customers for quality content efforts. Being able to engage your customers with content that’s perfectly attuned to the times is how marketing should be done. Currently, his company is the largest of its kind in the world.

Small Business 93

Small Business Strategy Content eBook 93

Hootsuite

NOVEMBER 30, 2023

That’s where content marketing comes in. By creating valuable resources, information, tools, and other forms of content for your audience, you make sure you’re top of mind when it comes time to make a purchase. Content marketing is a big job. Content marketing tools make that job significantly easier.

Tools 105

Tools Content HootSuite Marketing 105

Social Media Strategies Summit

NOVEMBER 18, 2022

Define the types of content that work best on each platform. Of the five major platforms in our social media strategy guide, TikTok is (currently) the only one dedicated to video content. It’s also more algorithmically driven than the other platforms, with the For You feed recommending content based on your previous engagement habits.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Webbiquity SMM

AUGUST 17, 2011

Several great new features were recently added to the B2B Marketing Zone and Social Media Informer by co-founder Tony Karrer. Both of these sites bring together content from leading experts and companies like Brian Carroll , Paul Dunay , Ambal Balakrishnan , Harry Hoover , Gini Dietrich –really too many to list.

B2B 155

B2B Features Social Media Aggregator 155

Writtent Blog

JUNE 19, 2013

However, is the network a viable tool to promote content in the B2B realm? Behind every great piece of content marketing is a lot of effort and elbow grease. Content creators are tasked with conceptualizing, outlining, writing, editing, optimizing, and publishing; often multiple times daily. Sure, but it’s a bit harder.

B2B 95

B2B Content Curation Hubspot 95

Ignite Social Media

NOVEMBER 23, 2020

In an effort to help brand marketers gear up for the final push of 2020, our team at Ignite Social Media has prepared the following breakdown of the social media ad buying space, tips for the upcoming holidays, and answers to top questions marketers have about the social media buying landscape. State of Paid Media Buying in 2020.

Advertising 187

Advertising Social Media Tips B2B 187

BeingOptimist

JANUARY 17, 2022

Content syndication is one of the best ways to drive growth in the digital marketplace. B2B (business-to-business) companies use the strategy to achieve various goals, such as broadening their audience. When content is syndicated, it’s distributed across different sites. How is content distributed?

Syndication 52

Syndication Strategy Content How To 52

Webbiquity SMM

FEBRUARY 27, 2018

In B2B, LinkedIn, though #10 overall (#12 on the chart, but Tumblr isn’t really a social network and Vine is dead), is one of the three or four most important social networking platforms. Most consumers prefer to interact with brands by email. Less than a quarter (24%) said they use social media to interact with businesses.

Social Networking 223

Social Networking Tumblr Tips B2B 223

Social Media Marketing

MARCH 1, 2010

Guest post by Ben Hanna, VP of Marketing for Business.com, the Web’s leading portal for business owners. The study, conducted by Business.com , finds that that four of the top five most effective social media tactics for engaging small business decision makers do not require significant IT investment or involvement.

B2B 159

B2B Study Social Media Small Business 159

Social Media Strategies Summit

AUGUST 26, 2022

Investing in content marketing can secure exceptional results for your brand. It’s why 97% of businesses had a content marketing strategy in place in 2021. And it’s why 72% of organizations plan to increase their content marketing budgets in 2022. And the way to effectively do so is to invest in SEO.

Loyalty 204

Loyalty Software Publishing Products 204

Pam Moore

AUGUST 17, 2020

SocialZoomFactor · LinkedIn Power Tips to Ignite Your Business and Brand. LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. More than 75,000 small businesses use LinkedIn.

LinkedIn 78

LinkedIn Tips Brands Training 78

Pam Moore

JULY 6, 2020

SocialZoomFactor · Brand Personality 6 Ways to Give Your Brand Personality. Have you ever thought about your brand personality? Does your brand have a personality? Here is the thing… your brand definitely has a personality regardless if you have thought about it or not. What is a brand personality?

Brands 78

Brands eBook Template Templates 78

Hootsuite

JANUARY 10, 2023

Hootsuite is beloved by over 16 million users, too, many of them solopreneurs, busy marketing managers, and content creators. Do you ever hit a wall with marketing content generation for your social media calendar? You can browse through this nearly endless source of inspiration for new social media content ideas.

Team 130

Team Tools HootSuite Marketing 130

Socialmedia.biz

FEBRUARY 25, 2019

Whether you’re a close-knit, community-focused, small business or a multinational conglomerate, social media plays an important role in how people perceive, discover and engage with your brand. The post 3 biggest brand blunders on social media appeared first on SocialMedia.biz. Almost 58.6%

Social Media 103

Social Media Brands Template Templates 103

Oktopost

APRIL 11, 2022

B2B, despite what many believe, moves at a fast pace. In such a fast-paced environment, you need to do more than ever to differentiate your brand from the rest of the field. In this article, we’ll explain how B2B brands can use social listening to complete a comprehensive competitive analysis.

Analysis 118

Analysis Price Influencer Sentiment 118

Pam Moore

DECEMBER 7, 2017

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. It's time to get 100% proactive to take the time to plan and ensure every piece of content is providing massive value for your audience and aligns clearly to your business goals and objectives.

Template 167

Template Templates Trends Content 167

Writtent Blog

FEBRUARY 12, 2014

Content marketing moves incredibly fast. We’ve curated 59 of the most powerful content marketing stats from the latest, high-quality research reports. Topics covered range from content marketing usage to consumer preferences, and far beyond. 93% of B2B marketers use content marketing, a 2% increase over 2012.

Content 110

Content B2B Hubspot Marketing 110

Pam Moore

NOVEMBER 14, 2017

It's our most popular service for startups up to Fortune 10 brands in both B2B and B2c markets. How to use buyer personas to ignite your content marketing strategy. How to increase ROI on every piece of content and social media post you write and design. How to gain a competitive edge immediately. Click To Tweet.

Training 158

Training Marketing Small Business ROI 158

Oktopost

MAY 23, 2022

The eternal question for B2B marketers is: When is the best time to sell to buyers? But the longer your B2B sales cycle is, the more chances your buyers will lose interest and look elsewhere. B2B buyers conduct 12 online searches before visiting a specific brand’s website. Develop a personalized content strategy. ?

B2B 88

B2B Marketing Paid Search Buy 88

Keyhole.co

JANUARY 4, 2022

Both marketing and sales departments are using LinkedIn to attract and convert new business. While 80% of B2B leads come from LinkedIn, 96% of B2B marketers use LinkedIn to distribute content. When used correctly, LinkedIn can be an effective marketing channel for B2B and B2C companies. There are 2.9

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Pam Moore

DECEMBER 2, 2020

·. Are you a small business owner or working within a medium size company or even a large corporation struggling to get measurable positive results with your digital marketing and social marketing programs? Establishing authority to earn trust, increase brand authority, generate leads and drive more sales for your business takes time.

Social Media 78

Social Media Marketing Small Business Training 78

Pam Moore

DECEMBER 2, 2020

· Are you a small business owner or working within a medium size company or even a large corporation struggling to get measurable positive results with your digital marketing and social marketing programs? Establishing authority to earn trust, increase brand authority, generate leads and drive more sales for your business takes time.

Social Media 78

Social Media Marketing Small Business Training 78

Webbiquity SMM

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. Still, not every small business should be using social media—or at least not using it as they are currently.

Social Media 245

Social Media B2B Marketing SEO 245