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What Is The Metaverse (and Why Should You Care)?

Hootsuite

While everyone from celebrities to global brands like Nike have gotten involved, Facebook is responsible for setting the metaverse buzz in motion. The company, a pioneer in social media (in a sense the earliest version of the Metaverse itself) recently went through a major rebrand. Why did Facebook rebrand to Meta?

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How to write an engaging social media bio for your brand

Sprout Social

In a nutshell, your social media bio is your brand’s most basic elevator pitch—a snapshot of what you do, who you are and how you meet customers’ needs. While he died before the turn of the 20th century (so the timing’s a little off), he could have easily been describing the perfect social media bio. Grow your audience.

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This is All You Need to Write the BEST Social Media Bio

Rebekah Radice

When was the last time you updated your social media bio? That’s why I’ve put together a 4-step process to help you create a bio for every social network. This is All You Need to Write the BEST Social Media Bio. the name of your company is Amy’s Bakery and your Facebook Page is /amyscupcakes.

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18 Tweetable Twitter Tips for Newbies

Waxing UnLyrical

Use a real photo of yourself for your avatar. (I Make sure your avatar is “SFW” (safe for work… and yes, you’d be surprised again). < Use your real name, or some iteration thereof, as your Twitter handle. Use your real name, or some iteration thereof, as your Twitter handle.

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What Is an NFT? 2023 Cheat Sheet for Marketers

Hootsuite

Executives at most popular social media platforms seem to think so. Meta recently expanded digital collectibles to 100+ countries on Instagram and Facebook, Twitter allows NFT profile pictures , TikTok experimented with selling NFTs , and Reddit just launched their own NFT marketplace. Or, just more information about it.

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Creating Google Plus Business Pages

Janet Fouts

Because this is clearly a direct assault on Facebook pages. CJ Brasiel created a page for questions about San Jose real estate and she plans to use it as a Q&A channel as well as a place to post news and information about real estate in the south bay. See that little teeny arrow next to your avatar?

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What is a Buyer Persona and Why Marketers Need Them NOW! [video + podcast + free templates]

Pam Moore

Take a listen to the 168th episode of the Social Zoom Factor Podcast to learn the What, How and Why You Need to Use Buyer Personas and an Audience First Marketing Approach to Grow Your Business! What is a customer avatar. You need a structured plan to be successful using social media. What is a buyer persona.