Sprout Social
JANUARY 3, 2022
To create an effective marketing, sales or social media strategy, you must first have a clear idea of who is consuming your content and why. In this guide, we’ll show you how to better understand your target audience by creating buyer personas built on social media data. And their social media game is tight.
Rebekah Radice
MAY 16, 2017
When was the last time you updated your social media bio? That’s why I’ve put together a 4-step process to help you create a bio for every social network. This is All You Need to Write the BEST Social Media Bio. No phony avatars or grainy pics. STEP 1: Bio Audit. You want instant recognition.
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ProBlogger
OCTOBER 17, 2017
For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful. To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to reach or who is already reading your blog.
Rebekah Radice
MAY 16, 2017
When was the last time you updated your social media bio? That’s why I’ve put together a 4-step process to help you create a bio for every social network. That’s why I’ve put together a 4-step process to help you create a bio for every social network. No phony avatars or grainy pics.
agora pulse
JUNE 22, 2017
Can Facebook search really help you reach your social media marketing goals? Digital marketing publications including Social Media Examiner , Marketing Land and the Moz Blog wrote about its potential. You can use it for a few different research exercises, including: Checking out the competition.
ProBlogger
JUNE 29, 2022
Understanding your reader also informs things like design, what social media networks you should be engaging in, what subscription methods you should use, how frequently you should publish, and much more. I’ve previously published an exercise in building a reader profile or persona to help you get clarity around this.
Absolute PA
OCTOBER 28, 2016
I bet when you started out in business one of the first things you heard about was the “Ideal Client Avatar”. There’s a reason most Ideal Client Avatar exercises are so f*cking boring… it’s because they don’t actually work. Most of the client avatar exercises I see are missing the point. Have you done it?
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