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Top Video Marketing Trends of 2024

Social Media Strategies Summit

more engaging than longer videos, while 66% agree that short-form video is the most engaging of all in-feed social media content formats. Examples include: Synthesia : This platform lets you turn text into studio-quality video content in minutes using AI voiceovers and avatars.

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How Augmented Reality Could Change User-Generated Content

Pixlee

The mobile game took everyone by storm, becoming the most popular and profitable mobile app of all time. For example, Ikea’s mobile app allows customers to superimpose products into their homes. . AR is already becoming an essential part of social media, as noted by Forbes small business contributor Lilach Bullock.

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Instagram vs Facebook: which is best for your brand’s strategy?

Sprout Social

When it comes to social media marketing, Facebook is the big guy on campus. billion users , making it the top social media platform for the total number of active users. Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses.

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Buyer Personas 101: What, Why & How to Use for More Customers! [template + podcast]

Pam Moore

Take a listen to the 168th episode of the Social Zoom Factor Podcast to learn the What, How and Why You Need to Use Buyer Personas and an Audience First Marketing Approach to Grow Your Business! What is a customer avatar. You need a structured plan to be successful using social media. What is a buyer persona.

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Strategy Note: Facebook F8 2019

Ignite Social Media

The platform has already started pushing updates live and moving to a cleaner look (white background) and a layout that is similar to their mobile app. Image source: Social Media Today. Facebook is also weaving in their inclusive AI process into AR and VR with lifelike avatars. Artificial Intelligence.

Strategy 127
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Digital Signage – the Next Big Thing

Buzz Marketing for Technology

In a recent Razorfish survey it was ranked second to mobile as the most important emerging media channel in the coming year. Roughly 51 percent of respondents ranked mobile as the most important, followed by Digital Signage with nearly 32 percent. Digital signage is officially "the next big thing" for a lot of marketers.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Among influentials?