Convince & Convert

APRIL 11, 2016

Webinars continue to be an invaluable content marketing tool for companies to attract and engage with prospects as well as retain existing customers to become your advocates. The credibility of a webinar significantly increases when at least one of the speakers is not affiliated with the company sponsoring the webinar.

Case Study 60

Case Study Tips Metrics Education 60

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012. Marketing Charts ). Marketing Charts ). iMedia Connection ).

Social Media 245

Social Media B2B Marketing SEO 245

Writtent Blog

FEBRUARY 13, 2014

We’ve featured a mix of companies with thousands of satisfied customers (and undoubtedly, loads of closed deals), and highly affordable templates that are beloved by businesses of all sizes. Available options include plenty of highly-specialized templates for industries that range from automotive to eCommerce. Microsoft Office.

Newsletter 103

Newsletter Template Templates Microsoft 103

Sprout Social

JUNE 27, 2023

We work with some really cool brands, but we can only do so much in co-marketing with those companies that ship with us. Some trucking companies recognize drivers in certain ways, but they don’t do deep storytelling. Yes, metrics are great, but you need layers. That would be awesome, but probably not.

Travel 94

Travel B2B Automotive Campaign 94

Sprout Social

SEPTEMBER 25, 2023

And you can’t achieve a company-wide customer service goal when every customer-facing team is running at different objectives. That’s why it’s so important to begin this process by establishing a shared vision for your company’s customer service approach. Metrics : How are you measuring the quality of these interactions?

Strategy 116

Strategy How To Team Reputation 116

Hootsuite

OCTOBER 21, 2020

But if that’s your company’s take, it could be missing out. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. What other companies/founders are doing the same? What metrics and data will you monitor? Just look at Adobe. Not only that. Listen to what people are saying.

B2B 98

B2B Social Media Tools Tips 98

Keyhole.co

DECEMBER 23, 2022

The automotive industry typically gets an average engagement rate of 0.83.% Cons: Reach is not a very stable metric. This is usually a more stable metric on Instagram. If you are running paid ads on Instagram, engagement rate by impressions is the most useful metric for you. on Instagram. Engagement rate by impressions.

Instagram 52

Instagram Engagement Tips Hashtag 52

Keyhole.co

DECEMBER 23, 2022

The automotive industry typically gets an average engagement rate of 0.83.% Cons: Reach is not a very stable metric. This is usually a more stable metric on Instagram. If you are running paid ads on Instagram, engagement rate by impressions is the most useful metric for you. on Instagram. Engagement rate by impressions.

Engagement 52

Engagement Instagram Tips Hashtag 52

agora pulse

MARCH 14, 2017

Being that I work for the company that creates the Barometer, I decided to go “under the hood” and see how industries as a whole are faring in terms of organic reach on their Facebook pages. Industry : Automotive. I selected Barometer data from 10 industries — this totaled nearly 3,000 fan pages. Location : Poland.

Organization 130

Organization Facebook Banking Automotive 130

Techipedia: Tamar Weinberg

MARCH 17, 2010

In no particular order, here they are: Make Friends In the Industry Community Managing is super easy when you’re working for a well-known tech company in the middle of Silicon Valley. But what if you’re Community Managing for a company that makes matchbooks? Who are the heavy hitters? An audience just sits and listens.

Communities 237

Communities Twitter Web 2.0 ROI 237

Convince & Convert

JUNE 30, 2010

This has enormous implications for social segmentation, content creation, tonality, and appropriate success metrics. If we’re not using the available data (made even richer by the coming ubiquity of “like&# ) to boost relevancy of our social and email communication, our fans will gravitate toward companies that are.

Social Media 128

Social Media Strategy Automotive SEO 128

Viper Chill

APRIL 30, 2015

I asked him questions ranging from Facebook tricks he uses that other people don’t know about to how he manages his staff with such a laid back company atmosphere. Any advice for other companies to do the same? I’m very jealous that your company gets to test all of these amazing cars.

Meme 40

Meme Facebook Automotive Platform 40

Webbiquity SMM

FEBRUARY 13, 2017

That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. ” — PRDaily (Automote). Identify sudden changes in the discussion volume to protect your company image. Pricing: contact vendor for quote.

Tools 207

Tools Social Media Netvibes Sample 207

Webbiquity SMM

SEPTEMBER 8, 2010

What percentage of Fortune 100 companies are on Twitter? How do B2B social media marketing practices differ from B2C companies? Senior marketing execs see their companies moving to social media in 2010 by The Viral Garden. 80% of companies are using LinkedIn as their primary tool to find employees. goes to Facebook.

Research 191

Research Social Media B2B Statistics 191

Social Media Marketing

JUNE 26, 2013

At either end of the spectrum is automotive, with an average clickthrough rate of 0.03% and a cost per like of $1.13 - the fourth most expensive by industry. Metrics/Measurement/Big Data While there is much promise to big data, there''s also a downside. When it comes to big data, sometimes the numbers can be misleading.

Social Media 166

Social Media Klout Storify Yammer 166

Buzz Marketing for Technology

OCTOBER 7, 2008

Industry - Automotive - Defense/Aerospace - Energy/Utilities - Financial - Health Care - Retail - Transportation - Travel - Manufacturing. Hes great at hammering out details one on one with other intensely focused people, often the CEOs of the companies he contracts for. More Resources. Zones White Papers Editorial Calendar.

Wireless 268

Wireless Microsoft Applications Web 2.0 268