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Vanity Metrics: Definition & Examples for Marketing

Hootsuite

It’s the perfect “meaty” metaphor for social media vanity metrics. any social metric can turn into a “vanity” metric if you’re bragging about it without any context. Social media metrics are incredibly important for a social media manager and shouldn’t be ignored. Start free 30-day trial What are vanity metrics?

Metrics 107
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10 metrics to track influencer marketing success in 2024

Sprout Social

That’s why tracking key influencer marketing metrics effectively has become crucial. In this article, we explain which influencer marketing metrics you should focus on to prove a return on investment and show an impact on your overall social and business goals.

Metrics 100
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8 social selling metrics to measure success

Sprout Social

You need to know which metrics to pay attention to when you’re measuring the success of selling on social media. In this article, we’ll walk you through 8 social selling metrics to pay attention to. If you use software to execute your employee advocacy program , this metric should already be available.

Metrics 138
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Mastering Social Listening Metrics & KPIs: A Comprehensive Guide For Digital Success

Keyhole.co

Mastering social listening metrics and KPIs is about interpreting data and applying the lessons you’ve learned from it to continuously refine your social media marketing approach. In this article, we share six helpful steps to help you master social listening metrics and KPIs. Clarify your objectives to guide your metrics selection.

Metrics 52
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14 LinkedIn Metrics That Every Manager Should Know In 2024

Keyhole.co

A company with users totaling more than 900 million professionals around the world, LinkedIn provides special opportunities to reach a specific demographic and increase interaction. As one of a company’s content marketing managers, it can be easy to let such tasks fall through the cracks. Why track LinkedIn analytics?

Metrics 52
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YouTube Analytics: 21 Metrics That You Should Track

Keyhole.co

But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. But the truth is, most companies and brands simply post videos on YouTube, share them on social networks, and then never return to track their performance.

Metrics 98
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6 Ways to Improve B2B Engagement Metrics and Close Deals

Oktopost

Over 84% of B2B executives are using social media as a source for making a purchase decision, which shows that buyers are doing their research online before they make a commitment to a company. To help you, we’ve put together a list of six ways to improve your B2B engagement metrics and close more deals. What is B2B engagement?

B2B 84