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Use Instagram Memes to Increase Customer Engagement (and Share Your Sense of Humor)

agora pulse

Should your brand or agency publish memes? Find out why this content performs so well and how you can improve engagement with Instagram memes. Memes could hold the answer to your agency or brand. Sure, it’s easy to dismiss memes as the funny content you share with your friends over text and chat apps.

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The Meme-ification of Instagram

Buffer Social

We’re seeing this happen on Instagram today: less polish, more authenticity. In particular, we’re noticing an embrace of memes — that historically unpolished, yet highly relatable category of social media content. The Trend on Instagram: Less Polish, More Authenticity. Memes included. Memes are clever.

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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

Using intriguing user-generated content If used correctly, user-generated content (UGC) can be an excellent boon to brand authenticity, enhanced engagement, and a higher conversion rate. Red Bull is one such brand that uses memes and viral trends and creates on-brand content style and brand image.

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

For example, if you check out Breaking Eighty , you’ll find that the business regularly publishes video versions of its most popular articles on YouTube. Instead of only posting promotional videos and memes, this beauty brand enriches its content strategy with educational videos. Source: twitch.tv

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How social media consistency drives business results

Sprout Social

Cheyanne explains, “Trending sounds and memes related to pets and pets insurance drive the highest engagements. Keep your videos as authentic as possible. Not just trending sounds and memes, but the topics people are talking about. Listicles are also high-performing videos.” Limited time and resources. Lengthy approval periods.

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What is viral marketing (and does it actually work in 2020)?

Sprout Social

Well, much of modern viral marketing on social media can be illustrated by the popularity of memes. Although not necessarily tied to a specific product, how memes spread goes hand in hand with the principles going viral. You can’t really explain memes or crazes such as the “does pineapple belong on pizza” debate. For example.

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7 Surefire TikTok Marketing Strategies That Get Results 

Ignite Social Media

That’s because 56% of users feel closer to brands on TikTok that publish unpolished content featuring real content from its users. We get it, not everyone is a content superstar, but this brings authenticity to the brand. You can use images to create helpful tips, show off your products, or even just share a funny meme.

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