Sprout Social

NOVEMBER 11, 2021

In this article we’ll dig into how to remove these digital silos, share tips on how to integrate the tools that matter most and share use cases to help you identify the right integrations for your team. Marketing teams depend on an ecosystem of tools everyday. Q: How do your social team and customer care team collaborate today?

Social Media Management 118

Social Media Management Social Media Platform Review 118

Buffer Social

AUGUST 29, 2023

The world of social media and content marketing is a fast-moving space. At Buffer, not only are we writing and publishing blog and social media posts every day, we’re also a fully remote and distributed company. We also publish to social media every day of the week across six social media platforms.

Collaboration 85

Collaboration Template Templates Team 85

Hootsuite

JUNE 29, 2023

Plus, we’ve got a bonus template and some examples you can shamelessly rip off. Bonus: Download your free, customizable healthcare-focused social media guidelines template to quickly and easily create guidelines for your team. What are social media guidelines in healthcare? Let’s scrub in!

Guidelines 79

Guidelines Template Templates Social Media 79

Sprout Social

JULY 28, 2022

There’s more to social media video production than meets the eye. Those are just a few of the tasks social media marketers must juggle to produce high-performing video content. Today, 66% of social media users say short-form video is the most engaging type of social content. Published on.

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Template Templates Social Media Video 94

Buffer Social

MAY 9, 2017

Writing a great social media manager job description is not an easy task. The job description is one of the first few things potential applicants read and a well-written job description can increase the chances of you hiring the best social media manager for your company. Key Performance Indicators (KPIs).

Social Media Management 101

Social Media Management Social Media How To Applications 101

Sprout Social

SEPTEMBER 2, 2022

And continuing your social media training is the best way for you, and your team, to achieve a quick knowledge and credentials boost. As social media has become more advanced and more important, so too has the demand on marketing and social media team. Org-wide social media marketing training.

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Training Course Resources Social Media 114

Hootsuite

APRIL 29, 2020

A social media posting schedule is a lifesaver for busy social marketers. In this article we explain how to create a social media schedule. Then, we share an easy-to-customize social media posting schedule template. Social media schedule template.

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Sprout Social

APRIL 17, 2024

Chatbots are strategic assets that enhance your customer care and marketing strategies. This article will dive into all the details about chatbot builders and explore their features. We’ll also compare some of the leading platforms in the market so you’re equipped to select the best solution for optimizing your customer connections.

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Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. billion people are social media users. Worldwide, social users spend almost two and a half hours on social platforms each day. Find more eye-popping stats about social media here !) Your mind is ready. Your body is ready.

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Social Media Tips HootSuite Marketing 122

Hootsuite

SEPTEMBER 21, 2023

any social metric can turn into a “vanity” metric if you’re bragging about it without any context. Social media metrics are incredibly important for a social media manager and shouldn’t be ignored. Examples include the number of followers, likes, or comments on social media posts. Clear data.

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Metrics Examples Marketing HootSuite 107

Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments. You can’t do it all alone.

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Collaboration How To Education Team 224

Oktopost

FEBRUARY 28, 2024

With various marketing initiatives and product updates happening simultaneously, B2B social media managers have a lot of content to produce at once. Social media managers need to keep up with giving every initiative the spotlight on social media, as well as within your employee advocacy program, that it deserves.

Tools 62

Tools Content B2B Social Media Management 62

Hootsuite

MARCH 1, 2024

In fact, as a Meta Business Partner, Hootsuite is one of the first social media management apps to offer this functionality — and it’s super easy to use. 1 Social Media Tool Create. As a Meta Business Partner, Hootsuite is one of the first social media management apps to launch a Threads integration.

Instagram 108

Instagram HootSuite How To Social Media Management 108

Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. There has never been more customer, competitor or industry data available to marketing teams. In this article, we’ll walk through what marketing automation is, how and why to use it and examples of tools.

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Team Hubspot Marketing SMS 106

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

Influencer 110

Influencer Tools Marketing Software 110

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Sign up for a free 30-day trial today!

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Publishing Tools Brands Facebook 94

Sprout Social

FEBRUARY 22, 2017

We’ll walk through the important components of a social media proposal, aided by tips from people who write proposals on a daily basis. Hopefully by the end of this article, you’ll be able to write your own or make tweaks to an existing template. Where Does a Social Media Proposal Fit into Your Workflow?

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Proposal Template Templates Social Media 87

Buffer Social

OCTOBER 18, 2023

In this article, I’ll unpack everything you need to know about Instagram’s latest features and give you a step-by-step guide to using them all. Insights on desktop In a helpful move for social media managers everywhere, Instagram’s analytics , Instagram Insights, is now available on desktop, too. 

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Features Instagram How To Template 113

Hootsuite

MARCH 23, 2023

Try these 8 AI copywriting tools to save time and supercharge your marketing efforts (without making you redundant). Marketers and social media managers AI copywriters can’t create your marketing strategy from scratch, but they can: Suggest KPIs to track, hashtag ideas, and more. Coming soon Big news!

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Tools HootSuite Price Template 136

agora pulse

APRIL 1, 2020

If you are a social media manager who has just lost her job, I’d like to help you get back on your tweeting feet. Start by saying this to yourself: Even in turbulent times, social media jobs are out there. Because in writing this article, I discovered many recently opened jobs in social media.

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Social Media Social Media Management How To Course 129

Sprout Social

MARCH 20, 2023

And this shift is putting pressure on social media practitioners to put on their movie director hats. According to the Sprout Social Content Benchmarks report , 52% of marketers cite changing content formats as a challenge when planning and scheduling posts. The good news? And that’s made a difference.

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Buy Video How To Template 114

Later

JUNE 27, 2019

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. .

Small Business 56

Small Business Influencer Template Templates 56

Buffer Social

JUNE 19, 2023

We also understand the (valid) concerns that many creatives and marketers have about the impact of AI on the quality of content. The first article from Buffer about AI went live in May 2022 to answer the question, “ Should you be using AI for content creation? As a result, we already have unwritten rules around AI in content.

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Team Content Project Collaboration 109

OnlineRockersHub Marketing Blog

MARCH 20, 2020

Facebook also accounts for 2 million advertisers, and thus, it is considered a crucial part of formalizing your marketing strategy if you are actively using Facebook as a channel to reach out to your audience. Thus, to ease your job, here we have squeezed out the 10 most effective Facebook marketing tools from plenty of tools.

Campaign 88

Campaign Tools Social Media Facebook 88

Hootsuite

JUNE 24, 2020

With a social media content approval process in place, all content is vetted, edited and approved by select team members ahead of publication. . This article outlines: The benefits of creating a social media approval workflow. . Some examples of social media approval tools and social media approval apps.

Social Media 145

Social Media HootSuite How To Template 145

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. Enter AI analytics.

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Analytics Sentiment Analysis Patterns 110

Sprout Social

JANUARY 4, 2021

Every new year brings opportunities for marketers to try new things, improve upon their old strategies and pitch ideas that have never been brought to the table before. In this article we’ll walkthrough: Content themes that have potential for 2021. Using social data to prepare your pitch. What’s the big idea?

Campaign 122

Campaign Social Media Marketing Metrics 122

agora pulse

SEPTEMBER 23, 2020

Have you taken a good hard look at your social media goals? One of the biggest challenges that social media managers face is bridging the disconnect between social media goals and the business goals of the company. Why Do Social Media Goals Matter? Social media goals save you time.

Social Media 144

Social Media ROI Social Media Management URL 144

Sprout Social

MAY 8, 2023

Keep reading for more tips from Kelley Gordon, an expert in copyright and intellectual property law, and examples that will help you create a proactive social media policy. Please note: The information provided in this article does not, and is not intended to, constitute formal legal advice.

Social Media 107

Social Media UGC Policies Guidelines 107

Buffer Social

SEPTEMBER 28, 2023

Mike : Carpeta Carpeta is a project-management tool for interior designers, architects, and industrial designers to help them centralize all their conversations, budgets, and files, and better manage their time while managing their projects. Phill : Nudge The UK’s #1 marketing podcast dedicated to behavioural science.

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Project Team Journal Hosting 62

Hootsuite

JUNE 11, 2020

But let’s be upfront: YouTube ads aren’t the most intuitive part of your social media advertising strategy. In this article we’ll take a look at your ad format options, run through how to set up a video ad campaign, list up-to-date ad specs, and leave you inspired with best practices from proven performers. Non-video ads (i.e.,

YouTube 145

YouTube Marketing Campaign Guidelines 145

Social Media Strategies Summit

SEPTEMBER 14, 2023

Marketers spend up to 20 hours a month on content ideation. First off, our panel considered just why content ideation plays such a vital role in the life of a social media marketer. Social media marketers have an eye-watering amount of data at their fingertips.

Content 130

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Hootsuite

JANUARY 4, 2023

billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? What is social media marketing?

Social Media 77

Social Media HootSuite Marketing Social Networking 77

Webbiquity SMM

APRIL 30, 2020

Here’s why you need various tools to support your Instagram marketing efforts, along with guidance to help you determine which tools are likely to work best for you. Social media marketing. More than 70% of marketers say social media marketing has significantly helped them. Why Instagram?

Instagram 159

Instagram Tools Hashtag Authentication 159

Hootsuite

MARCH 20, 2023

If you’re looking to get a job in social media marketing, you need to create a social media manager resume. This article is going to cover why you need a social media manager resume, how to make one that will grab the hiring manager’s attention, share a couple of free templates, and more.

Social Media Management 94

Social Media Management Template Templates Social Media 94

Sprout Social

DECEMBER 15, 2023

It’s common knowledge amongst social media marketers that Facebook’s organic reach is tough to get. Automating your Facebook posts will create a streamlined process for you to focus on your overall Facebook marketing strategy. It involves a hefty strategy of great content and consistency.

Facebook 118

Facebook How To Publishing Analytics 118

Social Media Strategies Summit

DECEMBER 29, 2022

To help government agencies tie social media into their broader communications strategy, we organized a panel session at our recent Social Media Strategies Summit for Government. With an audience that spends a lot of time on social, the town does relatively little “traditional” marketing.

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