Oktopost

AUGUST 1, 2024

By 2027, GenAI will take over 30% of traditional lead generation tasks such as lead scoring and customer data analysis. Then, it’s about leveraging channels such as lead generation landing pages , social media, and search engines to drive leads down the funnel and increase conversions as fast and efficiently as possible.

B2B 118

B2B Team Social Media Management Analysis 118

Unmetric

AUGUST 19, 2019

billion active social media users and that the average person has 7.6 social media accounts? . Imagine the volume of conversation taking place across multiple social media networks by billions of people daily! What can a social media monitoring tool do? Did you know there are 3.5

Social Media 91

Social Media Tools Price Hashtag 91

Keyhole.co

OCTOBER 22, 2024

Monitoring and ongoing analysis are vital for almost every aspect of your business – from keeping track of overheads to adjusting your sales funnel. But they are particularly important if your brand is active on social media platforms like Facebook. What should you look for in a social media monitoring tool?

Tools 52

Tools Facebook HootSuite Marketing 52

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Unmetric

AUGUST 28, 2019

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. To avoid such mishaps what you need is a social media listening tool. Is there a difference between social media monitoring and social media listening?

Social Media 101

Social Media Tools Sysomos Sentiment 101

Sprout Social

APRIL 16, 2024

What is a social listening query Social listening queries and Boolean search How to create better social listening queries What is a social listening query A social listening query is a set of search parameters a user gives to a social listening tool to gather and analyze consumer data across a variety of social networks.

How To 106

How To Sentiment Template Templates 106

Keyhole.co

OCTOBER 9, 2024

Monitoring and ongoing analysis are vital for almost every aspect of your business – from keeping track of overheads to adjusting your sales funnel. But they are particularly important if your brand is active on social media platforms like Facebook. What should you look for in a social media monitoring tool?

Tools 52

Tools Facebook HootSuite Price 52

Hootsuite

JUNE 6, 2024

Bonus : Take action on customer insights and drive impact for your organization with our complete guide to social listening using Hootsuite x Talkwalker. What is social media monitoring? Social media monitoring is the process of tracking social mentions, which can be specific keywords, phrases, or hashtags.

HootSuite 115

HootSuite Sentiment How To Hashtag 115

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. What is review analysis? Why should brands carry out review analysis? Let’s take a closer look.

Review 131

Review Brands How To Analysis 131

Keyhole.co

MAY 25, 2022

Do you know your social media efforts are hiding a wealth of information? And if you know how to analyze your social media, you can unearth this data. For starters, social media data help you understand your audience, pinpoint well-performing strategies, and weed out the incompetent ones. Let’s get started.

Analytics 52

Analytics Social Media ROI Metrics 52

Buzz Marketing for Technology

MARCH 9, 2010

One question has popped up a few times to I thought it was worthy of some research and comparative analysis to give you a very clear answer. The question is – What is the appropriate level of budget to support social media for a B2B company? First was the post on the Media Budget Ratio (MBR) for a B2B company.

B2B 198

B2B Social Media Marketing Survey 198

Hootsuite

NOVEMBER 5, 2021

As we look ahead to 2022, here is a recap of the key roadmap themes and the strategic initiatives we’re focused on to help you be successful on social: One Hootsuite: We’re working to provide a cohesive and streamlined user experience with the tools our customers need to be successful. Boost efficiency through custom posts per network.

HootSuite 127

HootSuite Notification Hashtag Upcoming 127

Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Tools 211

Tools Social Media Lithium Sysomos 211

Sprout Social

OCTOBER 4, 2021

Sprout’s tagging feature makes this type of analysis easy. You need to benchmark your performance to contextualize the impact social media has on your business. One of the simplest ways to do this is by evaluating the social performance of your biggest competitors against your own. Benchmark against competitors.

Data 129

Data Metrics Sentiment Analytics 129

Unmetric

JULY 2, 2019

While LinkedIn’s own channel analytics might tick your basic needs, we’ve listed a few other analysis tools that will help you track and monitor your social strategy and achieve your goals on LinkedIn. SocialPilot is a great tool that gives a detailed analysis of your LinkedIn marketing efforts. G2Crowd Rating: 4.2. SocialPilot.

Analytics 112

Analytics LinkedIn Tools Analysis 112

Sprout Social

JANUARY 10, 2024

Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. Create engagement opportunities From social media to review sites, there are many different ways for customers to provide feedback publicly.

Reputation 112

Reputation System Brands Knowledge Base 112

Hootsuite

AUGUST 2, 2022

Structure this like a traditional SWOT analysis. Use Hootsuite Streams to track them across every social network. Do your research (AKA a competitive analysis). Performing a SWOT analysis of your and your competitors’ customer service offering is a clear way to see gaps in the marketplace. Source: Heyday.

Template 88

Template Templates Strategy HootSuite 88

Keyhole.co

DECEMBER 13, 2023

Social media marketing keeps evolving with each new social app. Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sprout Social

FEBRUARY 1, 2024

Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Nowadays, there are much more efficient ways to publish and schedule social media content. Sign up for a free 30-day trial today!

Publishing 104

Publishing Tools Brands Facebook 104

Ignite Social Media

JANUARY 8, 2019

It’s an impressive feat until you consider that the social networks will rake in $26.95 If influencer marketing wants to move from a line item in the “experimental” budget to a line item in the media budget, the industry will need to continue to mature in 2019. Content Analysis At The Unit Level.

Influencer 143

Influencer Marketing Syndication Analysis 143

Net-Savvy Executive

JUNE 27, 2013

Writing at Wired UK, Paul Wright has some concerns about the use of social media monitoring in law enforcement: Meet Prism''s little brother: Socmint. For the past two years a secretive unit in the Metropolitan Police has been developing the tools for blanket surveillance of the public''s social media conversations.

Social Media 78

Social Media Privacy Analysis Aggregator 78

Hootsuite

OCTOBER 28, 2019

What are social media metrics? As a social media professional, they’re your chance to demonstrate the value of your work, and the impact of the decisions you’ve made. This article identifies the social media metrics that really matter, why they’re important, and how to track them. Table of contents.

Metrics 112

Metrics Social Media CPC CPM 112

Sprout Social

MARCH 30, 2021

Social listening is a social media superpower. Sprout Social’s Listening solution lets you create highly customized Topics that surface conversations that matter most to your brand and answers to your burning questions. These days, social media is (or should be) a major part of any customer care strategy.

Questions 127

Questions Data Focus Group Analysis 127

Hootsuite

OCTOBER 21, 2021

If you’re here reading this, you probably already are more than aware TikTok is the social media app that’s swept the world’s smartphone users off their feet. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. What are TikTok hashtags?

Hashtag 145

Hashtag Trends Study Analysis 145

Unmetric

SEPTEMBER 9, 2019

We’ve curated a comprehensive list of competitor benchmarking tools to help you keep tabs on what your competitors are up to: Competitor benchmarking tools for social media. Competitor benchmarking tools for social media. In the ever-changing social media landscape, the one constant is your competition.

Tools 85

Tools Hitwise Analysis Price 85

Unmetric

JULY 9, 2019

Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. Twitter analytics tools give you key data points that are helpful in calculating your social ROI. You can also benchmark your Twitter performance with your competitors using the tool’s competitor analysis.

Analytics 72

Analytics Tools Twitter Hashtag 72

Audiense

MAY 17, 2018

After last week’s post on insights activation in the pre-campaign phase , we’ll continue today by taking a look at how campaigns can be enriched by consumer insights extracted from social data during the execution of the campaign. The social networks, devices and other parameters of their online behaviour.

Case Study 79

Case Study Activities Study Campaign 79

Talkwalker SM

JULY 11, 2016

The world of social networks and online data is in constant flux. new networks emerge, changes are made to engagement options and businesses adjust their priorities. Social Media Marketing : Know exactly which posts are driving follower growth and engagement on Instagram and YouTube. Time Lapse Graph.

Features 60

Features LinkedIn Instagram Metrics 60

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. First – What are the objectives? What about you?

Social Media 154

Social Media Strategy Radian6 SM2 154

Keyhole.co

JANUARY 28, 2023

But the truth is, most companies and brands simply post videos on YouTube, share them on social networks, and then never return to track their performance. Keyhole Keyhole is a multi-platform social listening and advanced analytics tool that provides powerful at-a-glance insights. Let’s dive in!

Metrics 98

Metrics Analytics YouTube Price 98

Audiense

JULY 13, 2018

As we are in the midst of the World Cup, we are continuing to explore the possibilities of social data for competitive intelligence analysis, focusing on one of the main sponsors, McDonald’s. A traditional metric that is analyzed in regards to social media is the size of the community. Community size.

Data 68

Data Sysomos How To Upcoming 68

Keyhole.co

JANUARY 28, 2023

But the truth is, most companies and brands simply post videos on YouTube, share them on social networks, and then never return to track their performance. Keyhole Keyhole is a multi-platform social listening and advanced analytics tool that provides powerful at-a-glance insights. Let’s dive in!

YouTube 52

YouTube Analytics Metrics Price 52

Hootsuite

JUNE 14, 2023

Enter social media monitoring for banks — the best way for financial institutions to monitor online sentiment and stay ahead of the curve. In this article, we’ll explore how banks can use social media monitoring tools to protect their reputation, connect with their audience, and elevate their social strategy.

Banking 91

Banking Social Media HootSuite Sentiment 91

Twist Image

JANUARY 17, 2012

Back in July, I Blogged about Google 's foray into online social networking, Google+ (more here: Co-dependency In The Age of Facebook ). This new social integration means a whole lot for businesses. It's time to pay attention to Google+. First off, their growth has been much more impressive than most people realize.

Picasa 102

Picasa Google Facebook Social Graph 102

Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. Each social media platform operates as a silo. The right social media marketing stack quite simply makes you a better marketer.

Social Media 141

Social Media Tools Marketing Analytics 141

Talkwalker SM

JULY 23, 2015

Knowing which constituencies are talking about a particular candidate on Twitter and other social networks can be an indicator of a politicians’ popularity in a certain area. Online reputation management is a must for brands and businesses and doing a sentiment analysis is a good first step.

Sentiment 60

Sentiment Reputation Fashion Campaign 60

Sprout Social

JUNE 8, 2023

Now there’s a third option: social media. More customers are turning to social media for their customer service, which creates a goldmine of valuable insights into their activities. In fact, 62% of business leaders use social media to inform their customer service strategy. Understand your customers.

Social Media 123

Social Media Tools Brands Knowledge Base 123