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comScore Report: Twitter Usage Exploding in Brazil, Indonesia and Venezuela

Bill Hartzer

comScore, Inc. The comScore study found that in June 2010, about 93 million Internet users visited Twitter.com. This just goes to show that if you do not have a Twitter social media account for you or your business, then you need to set one up right away. Source: comScore Media Metrix -- Unique Visitors (000).

comScore 127
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The Best, and Worst, Social Media Analytics Platforms

Ignite Social Media

The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. Here are how the most popular platforms rank in terms of social media analytics: 1.

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Instagram Looks More Like Snapchat and Facebook’s New Video Metrics | Social You Should Know

Ignite Social Media

For more context with analysis, they are incorporating comparisons between current video metrics and historical benchmarks. In efforts to help marketers measure video viewability and verify audiences, Twitter announced new and expanded partnerships this week. With the amount of dollars spent on social advertising, $1.3

Metrics 84
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PR Monitoring and Management Tools: Which is Best? Vocus vs. Cision

Webbiquity SMM

Both provide PR and social media professionals with extensive capabilities for tracking and growing media coverage of their organizations or clients. Among their features: • An extensive database of professional journalists and social media influencers, with biographical information. So which is best?

Vocus 185
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A Simple Workflow for Keyword Research for Content Planning

Adam Sherk

For businesses engaging in content marketing a more in-depth research and planning process is usually required, as content is often produced on a smaller scale and potentially with higher stakes. For a more intensive approach check out a great piece that Stephanie Chang wrote called How to Build a Content Marketing Strategy.

Research 183
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Social Media Better for Brand Building Than ClickThroughs

Proactive Report

ComScore’s latest data about advertising online shows that social networks are garnering ad dollars from pretty much everyone except big brands. Social networking sites now account for one out of every five ads people view online. Content that sparks conversations in social media sites is very effective for brand building.

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Social Media Better for Brand Building Than ClickThroughs

Proactive Report

ComScore’s latest data about advertising online shows that social networks are garnering ad dollars from pretty much everyone except big brands. Social networking sites now account for one out of every five ads people view online. Content that sparks conversations in social media sites is very effective for brand building.