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Brandwatch Full Review: Here’s What You Need to Know

Ignite Social Media

in May 2022 which provided tools for social media management. Now offering both consumer intelligence and social media management, Brandwatch provides easy-to-use access for small businesses and large corporations around the world. Social Media Management. What Stands Out?

Review 91
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Viral and Cultural Moments: How and When Brands Should Tap into the Conversation

Social Media Strategies Summit

Indeed, research from Forrester shows that 71% of Americans feel they can relate to authentic brands — and therefore want to back them. So it could be viewed as a bit of a reputational risk if they see me, as the social media manager, doing the Cuff It dance on TikTok.” Consumers crave authenticity.

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11 Smart Ways to Use Twitter Advanced Search

Hootsuite

If you’re an experienced social media manager, you know that risky replies are a delicate dance. Research specific locations. Twitter advanced search is an excellent tool to do market research. Sure, not everyone is on Twitter — but enough people are that it works as an excellent sample size to research.

Twitter 115
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How to create a complaint management system to protect your brand reputation

Sprout Social

For example, Southwest Airlines’ quick response to a customer complaint about a long bag check line reassured the unhappy client they were committed to serving them as quickly as possible. In the end, the customer said the wait wasn’t too long and even praised the airline’s friendly employees.

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Brandwatch Full Review: Here’s What You Need to Know

Ignite Social Media

in May 2022 which provided tools for social media management. Now offering both consumer intelligence and social media management, Brandwatch provides easy-to-use access for small businesses and large corporations around the world. Social Media Management. What Stands Out?

Review 17
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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

It is somewhat surprising how many have only a few hundred followers, despite being social media managers, practitioners and strategists at large corporations. List of Corporate Social Strategists for 2011. Followers range from less than 10 (no, that’s not a typo) to more than 10,000. Anyway, on to the list!

List 155
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A First-Class Guide to Social Media for Travel

Sprout Social

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases.

Travel 40