Saying It Social

FEBRUARY 17, 2010

You have the opportunity to actually hear what your prospects want/need – do not let this precious gift given to you by social networks go wasted! ROI from a social media marketing campaign can not be specifically determined at the start of a program. I'm guessing for most of you the answer is both.

Social Media 132

Social Media Marketing StumbleUpon Digg 132

Kikolani

OCTOBER 12, 2010

Keyword Research for Blogging This guest post by Benjamin Sappey shows you how to find great keywords for your blog (and blog posts) using Google Keywords Adwords Tool and analyze with Market Samurai and SEOMoz Keyword Difficulty. Learn about the benefits and ways to be more accessible on social media. Getting Overwhelmed?

Postrank 130

Postrank Social Media StumbleUpon HootSuite 130

Kikolani

OCTOBER 29, 2010

Landing page ROI : getting money to fall back into your pocket – how do you make the conversion process work. Hacking AdWords – who said black hat was just organic. Articles featured in the resources come primarily from people I interact with in the comments, and on the social networks.

Mashup 122

Mashup Resources Directory SEO 122

Saying It Social

MAY 18, 2010

Cultivating your Social Media Marketing Garden I received a question similar to this earlier today and I thought I’d share my response with everyone because I know this question is quite common surrounding the topic of social media marketing. Social media marketing is about forming, developing, and maintaining relationships.

Social Media 168

Social Media Marketing Small Business Cost 168

Kikolani

APRIL 26, 2013

Measuring and Increasing the ROI of Your Content Resources. Meet AdWords Keyword Planner – The New Google Keyword Tool and AdWords Traffic Estimator Mash-up! – A comprehensive overview to the New AdWords Keyword Planner Tool – the replacement for the Google Keyword Tool and AdWords Traffic Estimator!

Exercises 126

Exercises Mashup Resources Adwords 126

Buffer Social

NOVEMBER 30, 2016

About this course: Have you ever wondered what it means to use social media effectively and ethically? This free course on “Social Media Ethics” provides the framework for social networking and engaging in ethical conversations online for all professionals and employees. Using Google AdWords.

Class 40

Class Skills Social Media Marketing 40

Kikolani

MARCH 8, 2013

Here are the top six things all marketers really need to follow to maximize ROI. The Google AdWords Landscape (Infographic) – We tend to think of AdWords as the domain of PPC specialists, but it’s becoming clearer and clearer that Google’s SERP advertising has a huge impact on the position and effectiveness of organic results.

Mashup 126

Mashup Meeting Resources Adwords 126

Kikolani

MAY 10, 2013

Improve Your Content’s ROI in 9 Steps – If your team is struggling to provide results for clients, it’s time to take steps to boost social traction. Here are a few simple steps to kick your ROI into overdrive. Social Media / Social Networking. Blogging / Content. Tough Love. Fetching Friday'

Mashup 123

Mashup Resources FeedBlitz Adwords 123

Webbiquity SMM

DECEMBER 19, 2017

This means that Account Based Marketing (ABM), where individual campaigns are developed for ‘markets of one’ can often deliver a far greater ROI than mass market campaigns.” “AdWords is showing more innovation, making it another area to focus on for your search marketing efforts.

B2B 293

B2B Trends Analysis Marketing 293

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), also gathering intelligence via their rankings on top social sites and by stumbling upon new items in my feed reader. This is it.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Kikolani

AUGUST 20, 2010

How an online retailer can evaluate the ROI of a link building campaign – if your client ever wonders how effective their link building is, here is a way to measure. Why Google Adwords Keyword Tool shouldn’t be used for SEO – a case study of the numbers discrepancy. Social Media / Social Networking.

Mashup 126

Mashup Resources Foursquare WordPress 126

Kikolani

NOVEMBER 29, 2010

Amber is the VP of social strategy for Radian6, business and communications strategist, and co-author of the The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social with Jay Baer. Her blog, Brass Stack Thinking , covers blogging, branding, marketing, social media, and more. Amy Parmenter. Liz Strauss.

Blogger 168

Blogger SEO Consultant WordPress 168

Techipedia: Tamar Weinberg

JANUARY 5, 2012

25 Tips for Giving Your PPC Campaigns a Boost : Whether you’re using Facebook PPC or Google AdSense, you may want to follow some tips to maximize ROI (with minimal effort). 8 Tips for Blogger Outreach : Networking is important, but how do you reach the influencers you’re looking for? Summary: network (the verb).

Marketing 264

Marketing SEO Case Study Small Business 264

Hootsuite

SEPTEMBER 9, 2020

Advertising on social is a hyper-direct way to reach the audience you want. All the major social networks offer advertising options. When choosing where to place your ads, it’s also helpful to know which networks are most popular with your target audience. This is an obvious choice for your first social ad campaigns.

Advertising 145

Advertising Social Media HootSuite How To 145

Techipedia: Tamar Weinberg

MARCH 10, 2010

comprehensive social media marketing training there is. If you like books, you should also check out Winning Results with Google AdWords , Pay Per Click Marketing , The New Community Rules (which was authored by yours truly), The Art of SEO , Search Engine Optimization , and Search Engine Optimization for Dummies.

Marketing 240

Marketing How To SEO Training 240

Sprout Social

JULY 13, 2016

Your social media plan should consist of mini-plans for each social media channel you expect to be active on. If you’re just getting started, keep your number of active social networking sites to three or less. Add them to an RSS reader like Feedly. Use a Social Media Management Tool.

Social Media 40

Social Media Tips Marketing Hashtag 40

Hootsuite

MARCH 31, 2020

In the context of social media, an algorithm is how a social platform determines which content to display at any given time to a particular user. Analytics is an umbrella term used to describe both social analysis tools and the information those tools provide. Learn more : The Beginner’s Guide to Facebook Analytics.

List 145

List Social Media HootSuite URL 145

Techipedia: Tamar Weinberg

JANUARY 14, 2009

Social Media: Generic Strategy: 50 Ways to Use Social Media : Jeremiah Owyang shows how you can apply social media to some standard social computing objectives. What is the ROI for Social Media? Jason Falls explores the commonly-discussed (but not easily answered) question about social media.

SEO 162

SEO Social Media Marketing Reputation 162

Laurel Papworth

AUGUST 1, 2010

Called Facebook “Credit&# it includes a real world component named, rather fetchingly, “App2User&# , which aims to encourage merchants and loyalty programs like Qantas Frequent Flyer points and Flybuys and whatnot to use the Facebook points social media system. Social Networks and Online Communities – maybe Twitter?

Facebook 105

Facebook Virtual World Foursquare Banking 105