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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

After 9 years of Search Engine Marketing – I think it is safe to say any keyword you are going to buy is maxed out when it comes to the Google AdWords auction process. Mobile it totally optin and you need to start building your mobile optin list now. Keep in mind we all start in the same place and that’s at ZERO!

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Attack of the Consumer! The Many Ways Consumers Can Put You Out of Business Online

Techipedia: Tamar Weinberg

If consumers complain about your business, your money won’t be green enough to buy advertising online. As seen in the screenshot below, the store is called out as a “Smart Buy!” Google AdWords advertisers are increasingly being held accountable for the quality of their customer service. Advertising Bans. and is listed first.

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5 Current Internet Marketing Trends With Staying Power | Small.

Small Business Mavericks

Mobile Search – Seriously, mobile phones have hit the market big time. People are buying on their phones, reading blogs on their phones, and updating their social media on their phones. Mobile search is big and I predict it will get bigger. You can follow any responses to this entry through the RSS 2.0

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Are Brands Ready For The Instagram Economy?

Twist Image

On Instagram, it feels like a discovery because you aren''t there to shop -- but if something catches your eye and it''s available, you''re more likely to buy it." Couple that with the ability to alternate and merchandise in near-real time, and this is about exciting and lean as it gets in terms of mobile commerce that can scale.

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What's A QR Code And Is It Contagious? | Small Business Mavericks

Small Business Mavericks

If you’ve been sleeping lately and haven’t heard about the new mobile “barcode&# device called QR Code , then allow me to be the first to give you a heads up. I think QR Codes represent the future of online marketing – at least, the future of mobile marketing. QR stands for Quick Response.

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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Mainline Menswear achieved a 45% rise in direct traffic and a massive 93% rise in mobile traffic. You’ll be lucky to achieve an ROI of 200% on Google Adwords. Everyone knows the AdWords conversion rate has remained around 2-5% since forever. There are people who understand how effective mobile and SMS marketing is.

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How to Select an Interactive Marketing Agency

Techipedia: Tamar Weinberg

A couple of side notes: First, a quick definition of terms : An interactive agency is one that provides a full suite of digital services that typically includes SEO, paid search advertising, email marketing, social media, mobile marketing, and branding support. Web development could be part of the mix, but not necessarily. Credentials.

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