Pam Moore

MAY 9, 2016

Emotional branding is not just about finding a funny or sad photo, video or quote to tap into the emotions as a one night Facebook gone viral approach. Emotional branding is successful when it triggers an emotional response in the consumer, that is, a desire for the advertised brand (or product) that cannot fully be rationalized.

Brands 113

Brands How To Authentication Wikipedia 113

Small Business Mavericks

NOVEMBER 30, 2015

Free media download – When it comes to generating leads, nothing is more directly related than offering something on your website to attract targeted individuals to your business. It can be an e-book, a white paper, a series of case studies, a podcast, a video, an e-course, or a series of exclusive content pieces.

Case Study 70

Case Study SEO Engineering Advertising 70

Pam Moore

SEPTEMBER 9, 2020

Then add content creation, content production, audience research, paid media (advertising) and the list goes on… and you could potentially waste a LOT of time and money if you don't understand the buyer's journey to make sure you target, engage and convert the right prospects to paying customers. It does not work this way!

Conversation 78

Conversation Template Templates Marketing 78

Pam Moore

AUGUST 13, 2019

You can tap into the power of Twitter ads, Twitter video, Twitter lists and more. How to tap into features such as Twitter advertising, Twitter cards, Twitter lists to increase sales. 15 Tips to Zoom Your Brand (white paper). Learning how to increase conversions and sales using Twitter requires both art and science.

ROI 60

ROI Strategy Twitter How To 60

Sprout Social

JANUARY 13, 2021

It breaks down which social media platform it was, what type of content like a post, video or white paper and how often the customer had to interact before the conversion. Note that Facebook’s tool requires the installation of their Pixel, which will also help you in your overall Facebook advertising strategy. Conclusion.

Social Media 97

Social Media Marketing Newsletter URL 97

Pam Moore

SEPTEMBER 2, 2016

They’ll even go so far as to warn you that if you don’t start snapping on Snapchat, storytelling on Instagram and delivering live video on Periscope that your business is destined to fail. Marketing and business leaders must give themselves permission to prioritize. Let me tell you right now this is 100% false.

Social Networking 113

Social Networking Strategy Analysis ROI 113

Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. This seems somewhat surprising; while social definitely reduces media/advertising expenses, it increases labor costs.

Report 191

Report Social Media B2B Newsvine 191

Webbiquity SMM

JANUARY 2, 2013

21% plan to implement such a system in the coming year, but another 17% “don’t know what a social CRM system is and why businesses need it.” small businesses (20-99 employees) and a third of midsized companies say they use social media “to engage with customers and prospects in a strategic and structured way.”

Social Media 245

Social Media B2B Marketing SEO 245

Pam Moore

MARCH 8, 2018

A brand is not your Facebook page cover video, Twitter background or set of beautifully designed Pinterest boards or images on your Instagram profile. Social Profit Factor can help you ignite your online tribe and grow your business with social networks such as Facebook, LinkedIn, Instagram and Twitter. Brand Strategy in a Nutshell.

Brands 167

Brands Training Policies Template 167

Pam Moore

SEPTEMBER 18, 2016

If business leaders really want to ignite business results using digital and social marketing, they must do more than hire a social media intern who knows how to get new followers on Instagram, post to Snapchat and do a live video stream on Facebook. How to Prioritize Your Social Networks for Business. SoundCloud.

Social Media 60

Social Media Marketing Social Networking ROI 60

Pam Moore

JUNE 28, 2019

As advertising prices soar on platforms such as Facebook, Instagram and even LinkedIn, value is what will attract your dream customers to you. We have helped teams in organizations ranging from small business up to Fortune 10 brands win the needed support, budgets and even outside investments they need. Trust me this works.

Template 60

Template Templates Content Marketing 60

Pam Moore

SEPTEMBER 7, 2016

They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. Supporting Resources: How to Prioritize Your Social Networks for Business. How to Get Your Social Marketing Budget Approved (white paper). SoundCloud.

Social Media 60

Social Media Tips Marketing Social Networking 60

Writtent Blog

JANUARY 2, 2014

I’m sure you’ve watched a YouTube video on your smartphone? MitchJoel: I’m sure you’ve also watched a YouTube video on your computer, and I’m sure you’ve watched a youtube video on your TV, and on your Apple TV. It’s like what YouTube is doing with their ‘trueview’ advertising.

Trends 74

Trends iPhone YouTube Collaboration 74

Buzz Marketing for Technology

JUNE 27, 2008

Small Business Networking. White Papers. 10 funniest Microsoft videos. Advertisement: /export/home/httpd/htdocs/includes/r06/topic/.$nwtopic.-nl-signup.html; Advertise | Careers | Contact us | Terms of Service/Privacy | Reprints and links | Partnerships | Press room | Subscribe to NW. Collaboration.

Meeting 100

Meeting Sharepoint Wireless Microsoft 100

Techipedia: Tamar Weinberg

JULY 15, 2009

How are small and large companies using Twitter , and how can I do the same? Should I start a video blog ? She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. How do I craft a corporate strategy for blogging ? When should I use Digg ? What is the benefit of delicious ?

Communities 170

Communities Marketing MySpace Yahoo 170

Buffer Social

NOVEMBER 30, 2016

Attracting YouTube subscribers and creating engaging videos. Optimizing Facebook & Instagram Advertising. Perfect for small businesses, marketers, agencies, and advertisers, Facebook Blueprint is your one stop shop for everything there is to know about running successful advertising campaigns using your Facebook Business Page.

Class 40

Class Skills Social Media Marketing 40

Writtent Blog

DECEMBER 18, 2023

For entrepreneurs and small business owners, content marketing can seem out of reach. Enter micro-content and the following content marketing tips for small businesses. While all of these tips can work for all businesses, they are especially effective for small businesses with limited time and funds.

Tips 98

Tips Content Press Release Marketing 98

Hootsuite

JULY 25, 2023

The video script should be funny and appeal to a Gen Z audience. Summarize this white paper into bullet points for an Instagram caption [INSERT WHITEPAPER]. Write a script for a video ad that promotes our newest product feature. Write a script for an explainer video about our company’s products and services.

Marketing 90

Marketing Upcoming HootSuite Campaign 90

Keyhole.co

JANUARY 4, 2022

LinkedIn marketing for business allows you to leverage useful features related to analytics, connections and brand building. Whether you are a small business, working in B2B or B2C, it is the right time to perfect your LinkedIn marketing strategy. Share images and videos. Experiment with new LinkedIn advertising formats.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Keyhole.co

JUNE 6, 2023

The thing is, folks are more likely to trust an employee’s word over traditional advertising. It could be as simple as a piece of content, like a blog post on how to make the most of your product, a how-to video, or even customer testimonials highlighting its impact. That’s where webinars and videos come into play.

B2B 52

B2B Strategy Brands Content 52

Pam Moore

JULY 17, 2019

Do not trick your audience with inflated blog post titles, or never ending mazes to get to the content you advertise. If you tweet or promote in any regard a free white paper on a topic, then within a couple clicks they should be able to download the white paper. Is the content written in high quality?

Content 60

Content How To Marketing Education 60

Pam Moore

MARCH 16, 2018

Good examples of social proof include testimonials, customer references, partner references, kudos from other thought leaders, examples of work completed, links to work completed, guest blogs you have contributed to, links to blogs where you and your content has been cited, white papers, ebooks, and the list goes on.

Brands 167

Brands Tips Engagement Training 167

Convince & Convert

SEPTEMBER 21, 2010

You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Webbiquity SMM

APRIL 23, 2013

This doesn’t have to be obvious and it doesn’t have to be smothered all over the thing, but it should be there somewhere,” such as links to white papers or other related assets at the end of a blog post or report. Infographics, Images and Video. Content Marketing and SEO.

Content 223

Content Tips Marketing B2B 223

agora pulse

SEPTEMBER 21, 2016

As Sean Standberry, Director of Social Management, explains: “LYFE Marketing’s mission is to help 1,000 businesses GROW within the next five years. Although we do amazing work with social media marketing, we are most known for doing whatever it takes to help small businesses grow online.”. Other business materials.

Social Media 60

Social Media Guidelines Domain Name Brands 60

Buzz Marketing for Technology

JUNE 27, 2008

Marketing & Advertising. Starting a Business. > Business Planning. Home-Based Business. Marketing & Advertising. Starting a Business. Advertising & Marketing. Small Business. > Business Exchange. Business Answers. White Papers. Video Library.

Applications 100

Applications Software Diagrams Real Estate 100

Convince & Convert

MAY 19, 2010

is Crucial to your Content Marketing Strategy May 19th, 2010 |Written By: russhenneberry | View Comments Tweet Guest post from Russ Henneberry , who writes, speaks and executes on content marketing plans for small businesses. We want to tell you what we think about your products, services, articles, videos, audio, etc.

Social Media 137

Social Media Strategy Consultant Social CRM 137

Webbiquity SMM

FEBRUARY 26, 2019

The majority of businesses of all sizes find social media to be the most difficult channel to manage, and generally view pay per click (PPC) adverting as the least challenging. 31% of companies in the $10-20 million range plan to invest the most here over the next two years, while just 6% of businesses in the $1-5 million range say the same.

Strategy 161

Strategy ROI SEO B2B 161

Webbiquity SMM

NOVEMBER 12, 2013

Between large and small businesses? 65% of respondents of global business executives say their organizations use social business tools to understand market shifts; 45% to improve visibility into operations; and 45% to identify internal talent. Small Business Social Media Statistics and Facts. BizReport ).

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

JANUARY 5, 2016

In this article from Donna Moritz , you’ll discover how three creative businesses used visual content to get results. Writing White Papers to Establish Your Expertise by Prof KRG. White papers allow you to establish your expertise on a topic, making you more sought after and desirable to work with.

Content 60

Content B2B Marketing Hubspot 60

Diva Marketing Blog

FEBRUARY 1, 2010

There are a few that don't deem it necessary or the pieces I'm writing are just revised materials from existing marketing or advertising. advertising bloggers should include a list of their active clients on their. You can do video chats and roundtables. Just like you might get an advertisement or letter or email from a company.

Social Media 81

Social Media Marketing Authentication Blogger 81

Webbiquity SMM

NOVEMBER 28, 2011

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? ” Executives & Online Video [CHARTS] by eStrategy After Hours David Erickson shares eMarketer findings about the popularity of online video among business executives.

Statistics 219

Statistics Research Social Media B2B 219