Twist Image

OCTOBER 14, 2011

Are you a marketing professional or an advertising professional? The majority of them are advertising professionals. In the end, we're still being asked about the ROI of Digital Media like it's an advertising campaign. Don't confuse Marketing and Advertising. This is a dis-service to Digital Marketing.

Findability 107

Findability Marketing Loyalty ROI 107

Twist Image

FEBRUARY 16, 2012

People don't hate advertising. People hate bad advertising. It sounds simple enough, but it's so rarely practiced that we wind up giving sales, marketing and advertising a bad rap. I'd much prefer that Twist Image makes itself as findable and as shareable as possible. Tags: advertising. Did someone get fired?

Marketing 97

Marketing Findability LinkedIn Advertising 97

Twist Image

APRIL 17, 2012

At its core, what actually makes any piece of content (whether it's generated from an individual or a company) have any semblance of social-ness to it, is the ability for it to be as shareable and as findable as possible (if you do that and people like it, they will naturally talk about it). Tags: advertising campaign. business column.

Wiki 102

Wiki Hotels Social CRM Retail 102

Twist Image

FEBRUARY 7, 2011

The minute Tim Armstrong left his very comfortable position leading sales and advertising at Google to become the CEO of AOL in March 2009, I knew things were about to change online (and I knew it would take some time). Tags: advertising. Don't focus on The Huffington Post part of the equation. put your focus and attention on AOL.

Content 111

Content iPad Findability Publishing 111

Hootsuite

SEPTEMBER 16, 2021

So, how do you make yourself “findable”? Any company can create a branded hashtag challenge which lets TikTok users create the content and do your advertising for you. And better yet, “followable”? Spoiler alert: it’s not so straightforward. If it were, we’d all have gone viral by now. original sound – Brat TV.

Tips 138

Tips Hashtag How To Instagram 138

Twist Image

MARCH 17, 2011

If you don't know where to begin, try any one of the top Marketing Blogs over at the Advertising Age Power 150 list. It's about critical thinking and gaining a better understanding of what it means to make your thoughts shareable and findable. advertising age. It isn't for Digital Marketing. Passion is an over-used term.

Findability 110

Findability Analytics Mobile Google 110

Twist Image

OCTOBER 14, 2010

As someone who was there when the first search engines came online (in fact, I helped launch one of them), it's no surprise that we've evolved from basic search to search integrated with relevant advertising, to search beyond text (you can now search images, audio and video). search engine advertising. It's a little scary too.

Microsoft 109

Microsoft Flickr Findability Engineering 109

Techipedia: Tamar Weinberg

OCTOBER 20, 2010

You couldn’t join Facebook unless you had a college email address on a particular school’s domain, much to their prospective advertisers’ chagrin. They couldn’t get their own personal accounts to check out what the appeal was.) This gave the social network a true exclusive feel and made people long for access.

GPS 217

GPS Privacy Findability Report 217

Webbiquity SMM

FEBRUARY 16, 2011

How can you optimize your profile to be “findable&# for the right phrases within LinkedIn? The new layout also lets companies feature product videos as well as targeted display advertising. So how can you get the most out of this business-oriented social network? What new features should you get familiar with?

LinkedIn 189

LinkedIn Tips B2B Findability 189

Twist Image

JULY 18, 2013

It turns out that the major advertising networks think that Yahoo made a mistake in the acquisition of Tumblr. Digital advertising people can''t figure out the social aspects of Tumblr or where to put all of those ads that their clients want to spread out to as many eyeballs as possible. advertising. advertising campaign.

Advertising 109

Advertising Tumblr Brands Yahoo 109

Convince & Convert

JANUARY 18, 2024

2023 was by far the most turbulent year for digital marketing, with generative AI having us all questioning the future of online findability and what we need to do to adapt. I have already mentioned the most obvious one, ChatGPT, in quite a few articles of mine, including this one on fine-tuning your social media advertising strategy.

Tools 119

Tools Marketing Findability Real Estate 119

ProBlogger

MAY 1, 2013

au) domain name I was making my blog more findable in search engines to Australians – but not to a global audience. It was messy , particularly when I began to try to grow my readership and start talking with potential advertisers for my main blog – the camera review blog. This was both a blessing and a curse.

Domain Name 47

Domain Name Findability Hosting Blogger 47

Sprout Social

JANUARY 18, 2017

Return on investment for social is no longer a mystery, but findable with the right tooling, structure and diligence. Social Advertising. Client relationship management systems like Salesforce will even let you tie direct client accounts to the source and medium parameters that got them to your site. Creative UTM Tracking Tactics.

ROI 40

ROI URL Analysis Campaign 40

Webbiquity SMM

OCTOBER 29, 2012

Recent research makes clear that, for high-value consumer purchases as well as b2b procurement, being as “findable” as possible online is critical to winning the business.

Findability 197

Findability Directory Social Bookmarking B2B 197

Sprout Social

OCTOBER 21, 2021

Advertising spots or sponsored articles are media coverage that your brand pays for and controls. You can use paid media in the form of paid search advertising to guarantee placement, but SEO tactics let you work organically to obtain ‘free’ placement if you execute them successfully. Media coverage.

Strategy 137

Strategy Tips Review Findability 137

Buffer Social

JULY 21, 2020

This has happened through organic posting and through paid advertising with Unsplash for Brands. Does Unsplash advertising work? Aggregate results across these early advertiser case studies show Unsplash to be more effective at elevating how people feel about a brand – more effective than even digital, TV, and Instagram campaigns.

Brands 94

Brands Marketing How To Case Study 94

Sherrilynne Starkie

DECEMBER 11, 2017

Adding new skills to a profile makes it more findable in searches. It provides fantastic insight to guide content and advertising campaigns. LinkedIn users will start noticing a monthly notification that suggests relevant trending skills among people with the same job title. Did you know that LinkedIn has its own ‘pixel’? Dec 10, 2017.

LinkedIn 62

LinkedIn Findability Notification Hubspot 62

Kikolani

MARCH 8, 2013

Now more than ever, websites need to make sure that the elements of usability and findability are in the proper ratios.

Mashup 126

Mashup Meeting Resources Adwords 126

ProBlogger

MARCH 15, 2015

Make Your Blog Findable – By People and Search Engines Alike. If your budget permits, create a serious advertising plan on social media platforms to market your blog. Related: Tips and Tricks to Nail Facebook Advertising. The Lowdown on Facebook Advertising, and What We’ve Found Works Really Well.

Findability 20

Findability SEO Analysis Tumblr 20

Convince & Convert

MAY 19, 2010

The shift in marketing dollars from traditional advertising mediums to the emerging media available to us via the Internet has more to do with the customers’ behavior than the seller. This means the best kinds of marketing content need to be findable by Google (and the others), properly tagged, and optimized for search engines.

Social Media 139

Social Media Strategy Consultant Social CRM 139

Webbiquity SMM

JUNE 30, 2015

.” It combines a fresh stream of compelling content with interactivity to promote engagement and SEO to make your site more “findable” when prospects are looking for what you offer. However, both groups are in rough agreement regarding the importance of email, PPC advertising, and trade shows. activities.

Findability 100

Findability Marketing SEO Statistics 100

Buzz Marketing for Technology

JULY 22, 2008

Advertising. Ambient Findability : What We Find Changes Who We Become. Periodicals. Conferences. Buyers Guides. E-Newsletters. News/Events. Info Services. March 15, 2007. Social Bookmarking For Enterprise Knowledge Management. Micropersuasion. Read/Write Web. Smart Mobs. TechCrunch. Random books from. my library. by George Howe Colt.

Social Bookmarking 113

Social Bookmarking Sharepoint Groups Groups 113

Techipedia: Tamar Weinberg

JANUARY 5, 2011

How to Improve Your LinkedIn ROI by Tweaking Your Profile (Sharisax): Make yourself findable by optimizing your profile. Google AdWords Suicide (1upDigital): Some advertisers get so immersed with Google AdWords that they threaten to commit suicide if nobody helps. Should we call this LIO (LinkedIn Optimization)? Or Band-Aid.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279