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Facebook Is About To Explode (In A Good Way)

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Facebook is just getting started. But that''s not the reason you should reconsider what Facebook can do. In the past few years, Facebook has made some significant moves that have placed it on a course for a more expansive offering. The big new thing about Facebook. That may come as a shock to some. Why this is a big deal.

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The World Of Thumbonomics

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If we learned anything about the acquisition of Instagram by Facebook , it is that the world of Social Media and mobile is colliding faster than we had ever expected. Heather Lutze has been a part of many digital revolutions (she used to work at Yahoo ) and is now the head of the Findability Formula. findability formula.

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You Don't Have A Branding Problem.

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How many meetings have you sat in where people want to refresh the logo, redo the website, create a mobile app, build a Facebook page, get new brochures and more because they think that they''re having a problem getting their message through to their potential audience? Tags: advertising. You have a marketing problem. communications.

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The "I Like You" Myth

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The brands that want to win in the Social Media space can start with a very simple tactic: make all of the interesting things that they do as shareable and as findable as possible. How often do you run into a Facebook page for a brand that you like and the main call to action is "like us on Facebook!" blog comment.

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What Kind Of Marketer Are You?

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Are you a marketing professional or an advertising professional? The majority of them are advertising professionals. In the end, we're still being asked about the ROI of Digital Media like it's an advertising campaign. Don't confuse Marketing and Advertising. This is a dis-service to Digital Marketing.

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Slimy Sales And Marketing Tactics

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People don't hate advertising. People hate bad advertising. It sounds simple enough, but it's so rarely practiced that we wind up giving sales, marketing and advertising a bad rap. I'd much prefer that Twist Image makes itself as findable and as shareable as possible. Tags: advertising. Did someone get fired?

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Content Is Everywhere - The Changing Tide Of The Internet

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Facebook begins distribution of their "like" button, so that consumers can "like" anything on any site (not just within the walls of Facebook). You can read more about this here: Facebook Isn't (Just) A Destination. Tags: advertising. Don't focus on The Huffington Post part of the equation. aol latino.

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