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Top 10 HR Software You Should Try

BeingOptimist

And below, read in more detail about useful software available on the market that you should pay attention to. LinkedIn, Jive, Buddy. Modern businesses are actively using social media for recruiting professionals. Buddy is a resource that helps managers and HR marketers develop a social marketing strategy.

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4 Reasons to Use Social Enterprise Networks for Business

Mindjumpers

Currently, her research focuses on various topics related to CRM software, sales, customer service and marketing strategy. Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates. If that were the case, Microsoft wouldn’t have dropped $1.2

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Make Your CFO a Social Media Fan

Buzz Marketing for Technology

A recent Chief Marketing Officer (CMO) survey found that only 20% of CMO’s felt social media produced measurable ROI and 62% hoped it may someday. Here are some real-life examples and I am sure you can find others when you start thinking this way. Activating brand advocates. Improved Customer Support.

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B2B Social Media Gets Intimate

Social Media Marketing

It is now popular wisdom that Facebook, Twitter and Linkedin are good places for businesses to market their products and services. When it comes to B2B social media uses like privileged discussions between manufacturers and resellers or internal discussions between sales and marketing personnel, you'd need a more intimate social network.

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How to Use Social Media Strategy to Reach Mommy Blogs

Techipedia: Tamar Weinberg

Since I had no marketing budget, I decided to spend all of my efforts partnering with other mom blogs and asking them to post about us. You want to start with a list of mom blogs that you like — ones that jive with your brand, are in your target demo, and look like they get medium to high traffic. Here is the list I use.

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Listening Tools

Proactive Report

Example: a skin care company should also listen for mentions of skin care, dry skin, aging, anti aging, wrinkle cream etc. There are many monitoring tools on the market now. Jive Software They integrated Filtrbox into their Jive Market Engagement Solution. ViralHeat Read a review. BuzzLogic Insights. Buzzmetrics.

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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

On a particular forum I am active on (yes, I still use them!), Influencer outreach may possibly be the most powerful outreach tactic that PR practitioners or marketers are laziest about. When it comes to social media, social should always be carefully weighted before the marketing is put forth. Don’t self promote.