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Dos and Don’ts of UGC Curation 2021 

Pixlee

In today’s digital landscape, user-generated content (UGC) has become more important than ever as 64% of customers will not only value online reviews but will actively seek them out before making a purchasing decision. We’ve come up with a list of dos and don’ts to help guide you through creating an adaptable UGC strategy. .

UGC 88
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9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

This article will outline how brands can architect successful end-to-end TikTok marketing campaigns (versus one-off experimental videos) to capitalize on this engagement. Why TikTok marketing campaigns are so valuable. billion in revenue in 2021. billion users at the end of 2021, and is projected to reach 1.5

Examples 138
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6 Ways to Boost Your Content Engagement in 2021

Pixlee

A great way to start identifying the background, demographics, and demeanor of your customers is by analyzing the user-generated content (UGC) they produce. A look at the site’s UGC gallery page shows the brand has different content categories targeting subgroups within their larger target audience. Optimize for Interactive Content.

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What is User-Generated Content? And Why is it Important?

Hootsuite

Whether you know it or not, both of these examples are user-generated content (UGC). User-generated content (also known as UGC or consumer-generated content) is original, brand-specific content created by customers and published on social media or other channels. Where does UGC content come from? Not clued in just yet?

UGC 145
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How the Travel Industry is Recovering in 2021 with Influencers

Pixlee

There is a lot of optimism for travel’s return in 2021. To inspire trust in the safety and cleanliness of travel, tourism and travel brands rely on frontline experiences to showcase authentic experiences. Enter influencers and user-generated content (UGC) – the community-driven method for rebuilding trust in travel.

Travel 52
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7 Brands With a Killer Social Media Campaign

Later

Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: .

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How to find & vet content creators for your next campaign

Sprout Social

The thing is—consumers trust content from creators because it feels authentic. Sometimes brands partner with creators for specific campaigns or launches. While we did our own product shoots in-house, we also wanted more UGC-style photos and video clips to incorporate into our social media feed and email content post-launch.

Campaign 100