The Social Media Incubator

DECEMBER 22, 2014

At the end of the year, many offer up their thoughts on what the online trends will be for the year to come. So instead of telling you what is going to happen in 2015, we will offer a few items to watch for. If you haven’t heard of the new social media site, there’s a good chance you will in 2015.

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Marketing B2B Engineering LinkedIn 182

Ignite Social Media

MAY 26, 2022

Social media marketing is always changing, but one thing is for sure — it’s here to stay. Adopting a future-proof social media strategy will help you stay ahead of the curve. Adopting a future-proof social media strategy will help you stay ahead of the curve. Follow these 5 steps.

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Social Media Strategy Marketing Influencer 156

Social Media Strategies Summit

NOVEMBER 7, 2018

It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019. So how is a social media marketer to decide? billion.

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Platform Social Media Influencer Trends 271

Ignite Social Media

MARCH 25, 2021

I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). Ignite Social Media is known as “ the original social media agency ” because we were the first social media agency created out of whole cloth in the United States.

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Social Media Advertising Team Hubspot 172

Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. What makes a social media viral video?

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Video Social Media How To Trends 125

Mindjumpers

JANUARY 14, 2015

Director, Data + Content + Media at Kraft Foods. With a close eye on Amazon Local, more brands will test hyper-local content in 2015. For my “safe, soft prediction,” I predict 2015 as the year of content-as-process. We look forward to seeing what successful content marketing for Social Media will look like in 2015.

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Marketing Case Study Journal Social Media 100

Buffer Social

DECEMBER 20, 2023

As the year winds down, it's time to stroll down memory lane and revisit the moments that defined 2023 on social media. But not every trend was a welcome one. In Forekast’s 2023 Trend Rewind report, 85% of respondents said that Barbie was the most talked about movie of the year. So many memes. 

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Social Media Film Meme Apple 93

Waxing UnLyrical

NOVEMBER 9, 2015

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. And why not get to know me a little better this weekend during my first ever free online mini-training, The Social PR Launchpad: Unleash Your Inner Social PR Superhero ? Good morning from Atlanta!

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Hootsuite

DECEMBER 15, 2021

Like in the fashion world, TikTok trends come in and out of style, fast. Every second, new trends are emerging, and old ones are dying. So how do we keep up with the latest TikTok trends? If you’re looking for inspiration, read on: we’ve put together a guide to the best TikTok trends of 2022. What is a TikTok trend?

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Trends HootSuite Fashion Video 142

Buffer Social

JANUARY 25, 2018

Social media is changing at a rapid pace. For example, the content format Stories was introduced on several major social media platforms slightly more than a year ago. To succeed on social media, it’s essential to stay ahead of the curve and understand the latest social media trends.

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Social Media Trends Report Survey 111

Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. Managing social through down markets requires an additional layer of focus, rigor and empathy. Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015.

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Social Media Marketing Atlassian Team 109

Sprout Social

MAY 10, 2022

With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Thanks to social media, the goals of brand marketers are within reach. One in three consumers use social media to learn about or discover new products , services or brands.

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Social Media Brands Marketing Meme 114

Waxing UnLyrical

NOVEMBER 20, 2015

As did James Breen : A2: I also see a trend of including internal (owned) metrics like google analytics, social media follower growth, share price #measurepr. Twitter Facebook Google+ LinkedIn #measurePR Recap (November 2015): Measuring Multimedia. Based in the Washington, D.C., Wouldn't you like to be in her kitchen?

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CPA Consultant Metrics Groups 100

Dave Fleet

FEBRUARY 4, 2016

One of the interesting notes in this year’s Canadian Trust Barometer results was that trust in social media has fallen over the last year. In fact, social media was the only one of the five media types we examined to experience a decline in trust. Meanwhile, trust in social media fell by six per cent.

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Social Media News Trends Eventful 150

Net-Savvy Executive

OCTOBER 13, 2015

If monitoring or analyzing social media is part of your job—and you don't work for one of the software providers—please take part in a survey on the state of social media analysis at https://www.surveymonkey.com/r/sma-2015. I'm working on a new research project, and I need your help.

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Survey Analysis Social Media Project 40

SocMed Sean

JUNE 6, 2012

Peanut Butter & Jelly Oreos & Milk Salt & Pepper and… Social media & mobile technology It’s a great fit, right? And this trend toward using our phones to engage in social networking doesn’t appear to be slowing down. Certain things just go together. Think about it.

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Social Media Mobile Social Networking Project 266

Ignite Social Media

JANUARY 3, 2017

We are officially in 2017 and you may have some looming questions as to how best utilize your social media buys for the remainder of the year. Here are some quick tips and reminders to keep in mind for your 2017 social media buying. Invest in Instagram. Buy while the going is good! Don’t Forget to Customize. reengage).

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Buy Social Media CPM CPC 127

Twist Image

DECEMBER 21, 2014

As the year comes to a close, many marketers are left wondering, what is on the horizon for 2015? What are the key trends and areas of focus that we should all be paying attention to? Are there macro trends that our brands need to be ready for? social media explained. We are an industry in flux. born to blog.

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Marketing Influencer Trends Industry 85

Likeable

JANUARY 23, 2019

Social media is constantly changing. As marketers, it’s imperative to stay up to date on the latest trends and research in order to know how to adjust strategies or where to shift budgets. To that end, we’re providing a roundup of the most important social media statistics you should know going into 2019.

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Statistics Social Media Marketing Instagram 92

Ignite Social Media

JUNE 1, 2016

Social media has evolved over the years and in order to design a successful social media marketing strategy, you must consider the latest social media trends that are likely to have the biggest impacts. 2015 has been a great year for video, but there is a lot more to come in 2016.

Trends 60

Trends Social Media Strategy How To 60

Ignite Social Media

JULY 31, 2017

The focus of our webinar was around the changes we have witnessed in the social space over the past decade, the current trends, and our predictions for the years to come in social media. The Past 10 Years in Social Media. In 2015/2016, organic reach was down to 2.6% The Current State of Social Media.

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Social Media Trends Community building Hosting 84

Sprout Social

APRIL 21, 2020

While it may seem like sustainability is fashion’s newest trend, a deeper look at social media shows that consumer demand for more sustainable fashion is here to stay. And while the retail industry has weathered significant change lately, sustainability is one trend that just keeps rising.

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Retail Trends Fashion Marketing 101

Ignite Social Media

MAY 19, 2021

Despite all the hoopla and money chasing the trend, I suggest that Clubhouse could be on its way to the proverbial grave in the next 12 months, especially given recent data shows that downloads have plummeted. Clubhouse reminds me of Meerkat and Periscope, two live-video streaming apps launched in 2015. It all felt very cutting-edge.

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LinkedIn Newsletter Instagram Trends 172

Convince & Convert

OCTOBER 24, 2014

Dave Murray ‘s 12-person social media team handles content creation, social media management, and social media customer service for Blue Cross Blue Shield of Michigan. The recipes, health tips, and food or exercise trends show up on A Healthier Michigan. Social Media Number of the Week: 27.

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Social Media Ensembli How To Insurance 152

Oktopost

SEPTEMBER 8, 2022

Within the first few minutes of this episode, Matt Bailey, President of SiteLogic, will have you hooked as he cautions marketers to beware of trends and be confident when it comes to working with data. But what data should social media marketers be looking at to prove their worth and make an impact on the organization?

Engagement 131

Engagement Training Apple Conference 131

Buffer Social

DECEMBER 4, 2019

What’s coming to social media in 2020? It can be hard to predict the future, especially for something as fast-changing as social media. But if you look to today’s trends and the latest buzz, you’ll start to see the signs. Social commerce is selling products directly within social media platforms.

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Social Media Instagram Apparel Groups 98

Ignite Social Media

JANUARY 17, 2017

The Super Bowl is … “the Super Bowl” of social media for brands. Usually this is due to purchasing TV ad space, but social conversation in general spikes on this day thanks to over 60 million participating users contributing around 200 million posts, comments, likes and tweets. 1) Trending Hashtag Overload.

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Social Media Sports Hashtag Trends 60

Mindjumpers

NOVEMBER 17, 2015

It’s our own ever-growing global network of Local Social Media Managers around the world who help us ensure contextually relevant content through social listening, content production or response management. The social channels rose up to bridge the communication gap. Brands move in on the Nigerian social media.

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Activities Social Media Hashtag Campaign 0

Social Media Strategies Summit

JANUARY 22, 2021

These trends, likely to have a lasting impact on the way we do business, can be leveraged by organizations currently reevaluating their audience outreach, messaging, and relationship-building strategies. Check out these tips and trends on how peer to peer texting can be a true game-changer for your business. Screentime 2015-present.

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Strategy Marketing SMS Mobile 209

Convince & Convert

APRIL 30, 2015

Working in social media over the years, I thought I had a handle on wacky holiday occasions and memes. Andy Lang (@HRH_Duke_of_Url) April 28, 2015. His simple Twitter misstep turned him into an overnight social media sensation. Lily Bailey (@LilyBaileyUK) April 28, 2015. Ed Balls (@edballsmp) April 28, 2015.

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Trends Meme How To Social Media 60

Social Media Strategies Summit

JANUARY 2, 2020

The past several years have seen huge shifts in the social media landscape and this year is sure to continue that trend. Social Media has truly grown into its maturity as a marketing channel. Social now dominates the way people communicate, shop and interact with brands. 3 The MTV VMAs Win Big on Social.

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Campaign Meme Social Media Instagram 165

Webbiquity SMM

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. Here are five key takeaways from this research: Image credit: e_Strategy Trends. MediaPost ).

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B2B Social Media Marketing Survey 110

Ignite Social Media

JULY 24, 2020

What was introduced in 2015 to mark Amazon’s 20th anniversary has now become one of the key shopping events of the year. 2019 showed a 5% decline in foot-traffic during the holiday season, a trend that will surely carry over to 2020 as consumers continue to stay home and avoid in-store shopping. Amazon Prime Day.

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Retail Upcoming Buy Social Media 177

Convince & Convert

DECEMBER 23, 2014

Social media, SEO performance, opportunities for partnerships with other companies—everything within Rob’s marketing strategy connects and works together to move the company forward. As a leader in digital marketing research, Julie sees trends as they emerge, if not before. Thanks for an amazing year of Social Pros.

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Social Media Strategy Apple Analytics 151

Direct Marketing Observations

SEPTEMBER 29, 2015

About four years ago I wrote a post/checklist on what you should require when you hire your next social media rockstar. So let’s relook at the post and see how it compares to 2015 with comments, updates and observations in red. In 2015, I’d say now more than ever social is part of the fabric of every org.

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Social Media Collaboration Team Resources 100

Hootsuite

NOVEMBER 25, 2015

If you’re looking at the most common topics discussed by social media managers today, it’s probably a toss-up between two things: social media advertising and emojis. It feels like every month a social network unveils a new social media advertising tool. Social media advertising usage statistics.

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Advertising Social Media List Statistics 112

Webbiquity SMM

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 But social media marketing spending will rise anyway.

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Social Media Marketing Survey Metrics 100