Sprout Social

NOVEMBER 15, 2016

74% of consumers use social media to make a buying decision. And Budweiser’s “Friends Are Waiting” Super Bowl commercial was not only featured in YouTube’s top 10 ads of 2014, but it garnered more than 10 million views in only four days. Last year, two of the employees attended Adobe’s annual creativity conference and generated 5.5

Social Media 40

Social Media ROI Loyalty Social Networking 40

Hootsuite

SEPTEMBER 7, 2022

Delight your customers and improve conversion rates. Whether you sell lip gloss or jet skis, increasing your search ranking will literally help you rise above the competition and boost conversion rates. Mobile shoppers surpassed desktop shoppers in 2014 and their numbers have been growing ever since. See room for improvement?

Strategy 104

Strategy Discount How To Retail 104

Hootsuite

MAY 26, 2021

When you do that, you’re more likely to build trust and loyalty. LinkedIn first introduced the concept of the SSI back in 2014. Sharing relevant, conversation-inspiring content. Authenticity builds trust — and that, in turn, can become customer loyalty. Your customers (and prospects) are already engaged in social buying.

HootSuite 145

HootSuite How To B2B LinkedIn 145

Pam Moore

DECEMBER 11, 2016

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. It is content that delivers value, context and inspires the reader, viewer or listener to open, click, read, listen, share and even buy. Orbit Media).

Template 167

Template Templates Content NewsCred 167

Hootsuite

MAY 10, 2021

In 2014, IKEA teamed up with Brandwatch to open a Listening Hub. Several studies show that participation in communities can increase brand loyalty. For example, it’s helpful to know it’s the fourth time someone has had an issue with a service or if they’re a loyalty program member. Share your opinion: [link].

Examples 145

Examples Company Social Media Apparel 145

Buffer Social

JULY 22, 2020

million buying out our main VC investors. As we integrated more widely, the signups we gained from those partnerships led to much lower freemium conversion rates. As a result, by 2014, our growth started to plateau and we felt we reached the upper limits of how successful Buffer could become with this approach.

Products 93

Products Small Business Team Price 93

Buffer Social

APRIL 5, 2017

Our T-shaped marketer diagram relies heavily on the foundation that Brian Balfour laid with his T-shaped description back in 2014. For instance, Brian Balfour’s 2014 model includes conversion rate optimization (CRO) as a foundational skill. Bonnie, Loyalty Marketer. Our list is an incomplete one. A/B testing.

Marketing 108

Marketing Diagrams Skills How To 108

Buffer Social

AUGUST 18, 2016

We studied more than 25 million social media posts sent by organizers and attendees of 50 of the most popular events over a full calendar year, July 2013 to July 2014. Share these behind-the-scenes pics and stories well before the event begins is a great way to boost conversation and engagement. Curate the best photos and quotes.

Eventful 40

Eventful Social Media Data How To 40

Devumi

SEPTEMBER 12, 2014

Another youth trend of note is that between 2011 and 2014 Facebook lost 3 million users in the ‘youth’ category. In a recent Adage article Facebook admits that their organic reach is declining and are urging brands to buy ads. This makes for better relationship building opportunities, and more chances to build real brand loyalty.

Twitter 79

Twitter Brands Facebook Comparison 79

Rebekah Radice

NOVEMBER 9, 2015

According to the Adobe 2014 Digital Marketing Optimization survey, more than 80% of respondents point to images as either “very important” or “important” in relation to their marketing optimization on social media. How will it create conversions? Brands like Nikon, Subway and Best Buy bear the brand of a bold, deep yellow.

Social Media 113

Social Media Brands eBook Social Networking 113

Convince & Convert

MAY 11, 2016

Those numbers are why Facebook, Twitter, and Pinterest have not only invested heavily in creating robust advertising features but native shops and “buy now” options as well that allow users to purchase products without ever leaving their favorite platform. Facebook Buy Button and Shops. 5% conversion rate within the platform.

Buy 60

Buy Banking Eventful Price 60