Mindjumpers

MAY 23, 2013

It is impossible right now to discuss brands and social media without hearing about the Social Newsroom and real-time content marketing. The evolution from traditional marketing campaigns to a newsroom mentality is not only about finding and creating great content, but also about the processes and methods through which the content is created.

Trends 178

Trends Sports News Social Media 178

Mindjumpers

FEBRUARY 26, 2014

As of 2013 Facebook users in japan reached 22 million and mixi has been experiencing a steady decline in users ever since. At the end of 2013 this network counted 5,000,000 domestic users and remains it’s the biggest trend in Japan at the moment –especially among teenagers. Nico Nico video is Japan’s answer to Youtube.

Social Media 113

Social Media MySpace Trends Energy 113

Mindjumpers

OCTOBER 17, 2012

The app is launched in Denmark with around 1800 danish places already on-boarded to the platform, but Carlsberg intends to expand across global markets during 2013. So we’ve turned around our marketing funnel by not showing the brand, but delivering a utility that makes consumers engage with our products. The mobile consumer.

Mobile 272

Mobile Brands Foursquare Eventful 272

Mindjumpers

MARCH 1, 2013

In this post we look at different ways your brand can benefit from Vine, by incorporating its unique qualities to create visual marketing-content. Gap (@Gap) February 5, 2013. v/bnubitrPqiO — Monica Botkier (@botkier) February 4, 2013. BuzzFeed (@BuzzFeed) February 14, 2013. gap #denimevolved vine.co/v/bnbh3VtrUHH.

Brands 272

Brands Marketing Fashion Video 272

Mindjumpers

DECEMBER 18, 2012

Meanwhile teaching, she has held a position as marketing planner at Chendu Media Group. She has always been interested in social media marketing, in particularly in its development in China. But they often don’t realize that they are part of one of the most booming social media markets. Content marketing on micro blogs.

Content 208

Content Marketing Press Release Mobile 208

Mindjumpers

NOVEMBER 15, 2012

With the enormous amount of time spent online on searching for information and connecting to social networks, content marketing is something marketers around the world have become increasingly interested in. This has put an emphasis on the importance of quality content within digital marketing.

Strategy 226

Strategy Brands Curation Content 226

Mindjumpers

JANUARY 28, 2013

The Community Manager Report 2013 [Infographic]. 4th Annual Community Manager Appreciation Day: Jan 28, 2013. Community Management 2013. As we at Mindjumpers look into 2013 and the big trends of community management, it is clear to us that localization is one of the trends that will come to prove its importance.

Communities 252

Communities Trends Guidelines Hashtag 252

Mindjumpers

NOVEMBER 4, 2014

In December 2013 I started writing my master thesis and teamed up with Mindjumpers because I was curious about glocalization on social media. The following is a guest blog by Sandie Vieten, a freelance webdesigner and brand creator, who recently graduated from the IT University in Copenhagen. Snapchat as a platform for branded content?

Social Media 277

Social Media How To Guidelines Blogger 277

Mindjumpers

DECEMBER 19, 2012

What I would definitely recommend as a must read, is Chapter four of the report, where 8th Bridge shares some social commerce Best Practices, which will suit as key drivers for success for retailer companies in their e-commerce strategies of 2013. Important Findings about Social Media around the World in 2012.

Report 242

Report Retail Survey Social Graph 242

Mindjumpers

SEPTEMBER 11, 2012

They want to have their hand in where a brand goes, what a flavor is for a brand, what direction it goes, they want to have a say” – according to the Chief Marketing Officer of Frito-Lay North America, Anindita Mukherjee. “Today consumers want to have their voices heard. Problem solving. Replicate success.

Crowdsourcing 190

Crowdsourcing Brands Tourism Campaign 190

Mindjumpers

MARCH 7, 2014

And one of the reasons why Tumblr can be so interesting from a marketing perspective is, according to Ogilvy, that Tumblr is more popular with 13-25 year-olds than Facebook is. The White House Tumblr experienced a huge growth in 2013 and features pictures (even a GIF of a running Obama!) The White House.

Tumblr 205

Tumblr Guidelines Hashtag SEO 205

Mindjumpers

DECEMBER 6, 2012

Today, SEO is changing more and more towards a creative and marketing mindset, where content creators think about their audience first by prioritizing engaging content before optimisation for search engines. SEO has now matured and emerged as a full-fledged digital marketing channel. In 2013, Marketers Need to Think As Publishers.

SEO 274

SEO Content Statistics Engineering 274

Mindjumpers

JANUARY 24, 2013

The report Data-Rich and Insight-Poor Marketers Planning to Turn Information Into Intelligence in 2013 Survey Report by Infogroup Targeting Solutions and Yesmail Interactive states that consumers are overwhelmed by the amounts of messages. Many marketers aren’t sure how to apply real-time data to their businesses.

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Report Data Company Survey 220

Mindjumpers

MARCH 7, 2013

Localization is pointed out to be one of the biggest trends in 2013. The recent emergence of Facebook’s “Nearby” feature and the new structure of Global Pages proves that Facebook tries to make more brands consider adapting their social media strategies’ focus from a global to a local markets perspective. Performance measurement.

How To 249

How To System Skills Loyalty 249

Mindjumpers

JANUARY 15, 2013

But when it comes to marketing activities on Facebook, brands still focus on global content and don’t see the importance of local activation. Localization – the trend of 2013. Localization is pointed out to be one of the big trends in 2013. How to Reach Social Success with Contextual Marketing.

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Authentication Statistics Communities Trends 279