Remove 2013 Remove B2B Remove Research Remove Social Networking
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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. Marketers believe the highest consumer priorities on social media are insights for buying decisions (59%) and customer service (58%). B2B Lead Blog ).

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Three Things Twitter’s Marketing Team Needs to Do

Webbiquity SMM

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Given its utility, value, and reach, one might presume B2B event planners consider Twitter as essential as their mobile phones. Twitter is arguably the most flexible and capable social network for B2B marketers.

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How to Get Found Where Your Buyers are Looking: Web Presence Optimization

Webbiquity SMM

Editor’s note: a version of this post originally appeared on ChamberofCommerce.com in January 2013. With more and more purchases, for business-to-business (b2b) and high-value consumer goods, now starting with online research, it’s imperative to make your business ubiquitous when potential buyers are searching for what you sell.

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This Week in Social Media – 7/24/2013

Social Media Marketing

Social sharing continues to grow and some platforms are serving specific purposes. Half of all content shared to social networks is done through Facebook, but other networks are strong as well: Pinterest for e-commerce, Twitter for consumer brand sites. But these events are not about your brand.

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Search Traffic Declining? You’re Not Alone (and What to Do About It)

Webbiquity SMM

According to research from BuzzFeed , “Search traffic to publishers has taken a dive in the last eight months, with traffic from Google dropping more than 30%…While Google makes up the bulk of search traffic to publishers, traffic from all search engines has dropped by 20% in the same period.” Experiment.

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11 Big Myths About Social Media and Content Marketing

Convince & Convert

I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. 2013 data from the Pew Internet project finds 72% of American adults who are online use social networking sites. Even among Americans 65 years old and better, 43% of them use social.

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50 Amazing Mobile Marketing Statistics That Will Move You to Action

Writtent Blog

billion mobile subscribers worldwide, and this figure will reach 7 billion by the end of 2013. Source: Juniper Research ). 48% of US households will own at least one tablet by 2013. Worldwide, mobile traffic doubled between 2012 and 2013. Nearly one billion smartphones will be sold in 2013. There are 6.8