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MAY 9, 2012
The Canadian Marketing Association 's 2012 CMA Summit is happening next week (May 16th - 17th, 2012 at the Westin Harbour Castle Hotel in Toronto, Ontario). Bryan Pearson - President and CEO of LoyaltyOne will officially launch his brand new business book, The Loyalty Leap. the loyalty leap. the loyalty leap.
Dave Fleet
FEBRUARY 16, 2016
While the changes have in many ways benefited users – who are gaining increasingly personalized experiences – they are challenging for companies that want to connect with fans from a loyalty and retention standpoint. Another factor that isn’t so much a trend as just a pervasive reality, the days of text-only content are well and truly over.
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JANUARY 3, 2012
While many article and columns look back at the year that was or posture on the year that will be, it's becoming abundantly clear that 2012 will - without question - be the "Year of More.". That may not happen this year, but you will see that consumers will be even more social in 2012. Will this trend stop in the future?
Writtent Blog
FEBRUARY 12, 2014
93% of B2B marketers use content marketing, a 2% increase over 2012. Marketers are least likely to use cost savings, cross-selling and increased customer loyalty as indicators of content marketing success. Trends are the most common form of content segmentation, followed by profiles and buying cycle stage. Source: CMI ).
Webbiquity SMM
OCTOBER 16, 2012
What will likely be the hot trends in social media over the next couple of years? Though 94% of corporations use social media in some way and 58% of executives acknowledge that social media is useful for lead generation and developing brand loyalty, 70% of CEOs have no presence on any social network. YouTube and Video Marketing Trends.
Sprout Social
OCTOBER 8, 2018
While their Twitter account is used in many ways, it’s consistently apparent is that they listen to their customers and respond, both of which reinforce brand loyalty. This controversial campaign led to a lot of brand chatter and put them at the top of trending topics. Brand takeaways. Inspirational Tweets can be short and sweet.
Buffer Social
DECEMBER 19, 2016
Back in 2012, the figure reported, based on a slightly different question, was only 49 percent. You can take advantage of this trend by sharing news relevant to your audience on your social media profiles. Social media is proven to increase consumer loyalty. Through a survey of 4,654 U.S. Takeaways for marketers.
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