7 Traits of Highly Effective Viral Videos
Techipedia: Tamar Weinberg
JANUARY 28, 2010
When Weezer came out with Pork and Beans in 2008, the band’s music video introduced a completely different concept with characters that were incredibly familiar. Informational Give a man a fish, feed him for a day. Teach a man to fish, feed him for a lifetime. Identifiable Do something that other people can relate to.
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