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Indian Companies on Twitter – A Usage Study

The Marketing Blog

39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007. of tweets, tweet type, conversation type. Theme: Pressrow.

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Barcamp Delhi 5: Spreading the Word out !

The Marketing Blog

Jump to Comments Image via Wikipedia It is that time of the year when some of the brightest minds gather to discuss about technology, business, startups and much more. The research which their focus group discussions revealed was that Indian customers are not price sensitive, they are value sensitive.

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

Why not let us know what you think by adding your own comment! On June 24th, 2008, Bev said: Too many companies see the social side of a product as just another focus group - the communication is one way from the community to the company with little coming back from the company. December 2007. November 2007.

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How To Measure Your Social Media Efforts

Social Media Network Marketing

August 16, 2010 10:15 PM Bulletin-board Focus Groups said. I decided I will leave my first comment. Thank you Bulletin-board Focus Groups for dropping in here. Thank you Bulletin-board Focus Groups for dropping in here. How To Tackle Negative Comments While Managing Com. Nice blog.

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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

Your tweets, posts and comments should all be coordinated to meet the ultimate goal, which is to establish trust, build your brand, and increase sales. surveys, focus groups, test marketing) often spend millions to locate their target markets. Which is why, of course, your business needs a killer social media strategy.

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

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Social Media a CRM perspective

Social Media Network Marketing

Unlike traditional CRM, which creates vast internal databases of clients and prospects, social networking sites are external repositories of direct communication and indirect comments about businesses, products, people, experiences and an array of customer sentiment. How To Tackle Negative Comments While Managing Com.