2007 Campaign Eventful Mobile 
Social Media Strategies Summit
FEBRUARY 13, 2020
As a result (at least partly) of their ability to drive brand awareness and leads through social media, the company has seen impressive results, with sales growing from $255,000 in total revenue in 2007 to $15.6 Shutterstock capitalized on this trending topic with their social media campaign, Fyrestock. TAKEAWAY: Be a resource.
Hootsuite
APRIL 15, 2020
They were first used as hashtags in the summer of 2007 by Chris Messina. — Chris Messina (@chrismessina) August 23, 2007. Think of hashtags as a way to connect social media content to a specific topic, event, theme or conversation. Another example is Cheerios and its #CheeriosHeartHuntSweepstakes campaign.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Buffer Social
JUNE 30, 2017
But since we’re celebrating the positive impact of social media on people’s lives and on the world for this campaign, these are all particularly meaningful and important moments in the social media history. “Chocolate Rain” (Published: 4/22/2007 – 113,787,749 views). The Birth of Facebook.
Convince & Convert
SEPTEMBER 10, 2015
Norm Macdonald) in a series of Fryerside Chats , which are brief public addresses commenting on current events, like Labor Day and the NFL season. This campaign offers a fantastic reminder that the element of surprise is best when closely aligned with your company’s product or service offerings. But they didn’t stop there.
Proactive Report
AUGUST 5, 2009
At a recent event I was asked whether I thought social media was a fad. 66 percent of marketers have used social media in 2009, compared to 20 percent in 2007. 50 percent have employed viral videos so far this year, up from only 25 percent in 2007. 48 percent said they took money from marketing communications budgets.
Hootsuite
APRIL 6, 2023
YouTube makes partners, the OG influencers (2007) Through YouTube’s elephantine beginnings , the buzz grew. In May 2007, YouTube introduced its partnership program. The hashtag arrives (2007) The strict 140-character limit for tweets set Twitter apart from rivals, including Facebook and Tumblr.
Techipedia: Tamar Weinberg
FEBRUARY 22, 2008
To take two examples: people complain about an issue to an important newspaper prompting them to push the issue into the mainstream, or if a TV station covers an event, that becomes an important topic. A great example, one that recently affected me: A mobile phone manufacturer, called HTC, released a phone that had sub-par video performance.
Expert insights. Personalized for you.
150 
Let's personalize your content